TW Gaming Assistant Marketing Manager

4 Months ago • All levels • Marketing

Job Summary

Job Description

The TW Gaming Assistant Marketing Manager supports the gaming product marketing team in Taiwan. Responsibilities include new product launch campaigns, channel activations, events, online community management, and increasing brand visibility and market share. The role involves analyzing market trends, collaborating across departments, tracking campaign effectiveness, managing social media, and supporting PC gaming eSports & Streaming partnerships. Strong communication and a proactive attitude are essential. The position may require intern support and offers a hybrid work model.
Must have:
  • Develop and execute marketing strategies
  • Manage online/offline marketing campaigns
  • Analyze market trends and consumer behavior
  • Coordinate cross-departmental collaboration
  • Track and report on marketing effectiveness
  • Manage social media and enhance player engagement
Perks:
  • Hybrid work model
  • Comprehensive benefits package
  • Focus on employee wellbeing

Job Details

Description

TW Gaming Assistant Marketing Manager is responsible for supporting gaming product marketing role, involves new product launch campaign, channel activations, campaign events, and online community marketing to distribute businesses. Therefore, strong oral communication and a proactive attitude are essential. You will be lead and work with TWHK marketing manager and join Logitech G family.

Your knowledge in gaming and marketing will demonstrate excellent activations, helping to develop marketing strategy that supports organizational goals around brand awareness, traffic growth and customer acquisition and retention.

Your Contribution:

Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. Share our passion for Equality and the Environment. These are the behaviors and values you’ll need for success at Logitech.

Job Description

Responsibilities:

  • Assist in developing and executing marketing strategies for the Taiwan market to increase brand visibility and market share for gaming products.

  • Manage and optimize both online and offline marketing campaigns, ensuring smooth execution and achieving expected results.

  • Analyze gaming market trends, competitor activities, and consumer behavior, providing data-driven insights and supporting the improvement of marketing plans.

  • Coordinate cross-department collaboration, working smoothly to ensure marketing campaigns are integrated and efficient.

  • Support PC Gaming eSports & Streaming partnership.

  • Track and report on the effectiveness of marketing activities, providing recommendations for improvements to achieve optimal results.

  • Manage social media platforms, enhance player engagement, and maintain a positive brand image.

  • Participate in new product marketing campaigns, assisting with brand positioning and market penetration.

  • Daily operation management.

  • Intern membership might be needed.

Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working remotely and working in-house.  

Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Being a global company, we value our diversity and celebrate all our differences. Don’t meet every single requirement? Not a problem. If you feel you are the right candidate for the opportunity, we strongly recommend that you apply. We want to meet you! 

We offer comprehensive and competitive benefits packages and working environments that are designed to be flexible and help you to care for yourself and your loved ones, now and in the future. We believe that good health means more than getting medical care when you need it. Logitech supports a culture that encourages individuals to achieve good physical, financial, emotional, intellectual and social wellbeing so we all can create, achieve and enjoy more and support our families. We can’t wait to tell you more about them being that there are too many to list here and they vary based on location.


 

All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.

If you require an accommodation to complete any part of the application process, are limited in the ability, are unable to access or use this online application process and need an alternative method for applying, you may contact us toll free at +1-510-713-4866 for assistance and we will get back to you as soon as possible .

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About The Company

Welcome to the New Logic of Work. 

No matter what that means to you.


Logitech helps all people pursue their passions and is committed to doing so in a way that is good for people and the planet. We design hardware and software solutions that help businesses thrive and bring people together when working, creating, gaming, and streaming. Brands of Logitech include Logitech, Logitech G, ASTRO Gaming, Streamlabs, Blue Microphones, and Ultimate Ears. 


Learn all about the products designed to empower you to create, play and do the best work of your life. As well as the people who make them. Join the LogiTeam: https://jobs.jobvite.com/logitech/

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