User Acquisition Manager

19 Hours ago • 2 Years +

Job Summary

Job Description

The User Acquisition Manager will be working within the marketing team to acquire new players for current and future mobile games. They will plan and manage marketing campaigns, monitor and optimize UA campaigns, and help increase global game presence. The role requires a passionate gamer with a quantitative mindset who is hypothesis-driven and can analyze data to optimize based on key performance indicators and company goals. The responsibilities include managing and executing user acquisition campaigns, analyzing and optimizing UA campaigns, providing input into creative development, managing day-to-day partner relations, and keeping up with industry trends.
Must have:
  • Manage and execute user acquisition campaigns on multiple channels.
  • Analyze and optimize UA campaigns based on performance KPIs.
  • Provide input into creative development.
  • Manage day-to-day partner relations.
  • Keep up with industry trends and new UA opportunities.
  • Minimum of 2 years experience in a user acquisition role.
  • Experience with managing marketing campaigns with substantial budgets.
  • Previous experience within the mobile gaming industry.
  • Strong analytical skills and a quantitative mindset.
  • Ability to work well in a team and adapt quickly.
Good to have:
  • Bachelor’s degree in a quantitative field.
  • Passion for games, especially mobile games.
Perks:
  • Competitive Salary
  • Learning Budget for learning and development.
  • Flexible Working Hours and Home Office
  • State-of-the-art technical equipment.
  • Kolicard with a monthly flexible budget.
  • Mobility budget for commuting.
  • Relocation support to Berlin.
  • Opportunity to save for your pension tax-free
  • Fresh fruits and coffee.
  • Fully stocked fridge with drinks.
  • Parties and team events.
  • Company Holidays.
  • Friday Celebrations with dinner and drinks.

Job Details

We are Kolibri Games - a mobile games developer from Berlin. We believe that with the best people, we can make games that players will enjoy for years to come.


Our games have defined the idle genre, and bring enjoyment to hundreds of millions of players all around the world. This is possible due to the talented people who make us who we are. ‘Kolibris’, as we call ourselves, are on a mission to continue making great games and we're looking for new talent to join our team. We strive to offer you a fair recruitment process and a great candidate experience, as well as a friendly environment to work in, with plenty of opportunities to learn and grow.


User Acquisition Manager (f/m/d)

We are looking for a User Acquisition Manager to work within our marketing team and help acquire new players for our current and future mobile games. Working with the UA team, you will plan and manage marketing campaigns. Monitor and optimize our UA campaigns and help to increase our global game presence. We’re keen to find a passionate gamer with a quantitative mindset who is very hypothesis-driven, and who can dive into data and help optimize based on key KPIs and company goals.


Responsibilities
  • Manage, implement, and execute user acquisition campaigns on channels like Google, Applovin, Unity, Facebook, and more
  • Analyze and optimize UA campaigns based on internal performance KPIs
  • Provide input and data-driven decisions into creative development
  • Manage day-to-day partner relations
  • Keep up with industry trends and new UA opportunities


Required Skills
  • Minimum of 2 years of experience in a user acquisition or performance marketing role
  • Familiarity with managing marketing campaigns across multiple channels with substantial budgets
  • Previous experience within the mobile gaming industry
  • Analytical skills and mindset
  • A team player who can adapt quickly to others
  • Highly motivated, hands-on, and a well-organized work approach


Desirable Skills
  • Bachelor’s degree in a quantitative field
  • Passion for games, especially mobile games


Kolibri Games is an equal opportunity employer. We come from 40 different countries and many different backgrounds. We celebrate diversity and we are committed to creating an inclusive environment for all employees, regardless of their age, gender identity, sexual orientation, ethnicity, religion, physical appearance or disability.


We are an international studio, so don’t forget to send in your application in English. Although it is not mandatory, we always appreciate a cover letter stating your motivation to join us.


We look forward to hearing from you!


Your Benefits – We’re game to support you


Competitive Salary - We believe that top performers should receive top payment

Learning Budget - We believe in learning. A generous personal learning budget to spend on learning and development, including books, workshops and attending conferences. We also offer in-house training such as coding and German classes

Flexible Working Hours and Home Office – We believe in a good work-life balance

Equipment - State-of-the-art technical equipment, including laptops and phones, which may also be used in your free time

Kolicard - We offer you a monthly flexible budget of 50 euros that you can use for a gym membership, transportation, shopping etc.

Mobility budget - We offer a monthly budget that will make your commuting to work easier

Relocation - Relocation support to help you move to Berlin

Pension - Opportunity to save for your pension tax-free


Bonus Level – We love to have a good time, too


Food and Drinks - Fresh fruits to keep you healthy and fresh coffee to keep you alert. We also have a fully stocked fridge with Smoothies, Coke, Club Mate, beer etc

Parties and Team Events - Apart from our regular parties, BBQs and movie nights we also have a team event budget you can use to buy games or sports equipment to make working here even more fun

Company Holidays - Every year we go on an amazing company holiday to relax and bond as a team

Friday Celebrations - Company-provided dinner and drinks on Friday afternoons


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