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Vice President of Commercial - Spain

2 Hours ago • All levels • Marketing

Job Summary

Job Description

The Vice President of Commercial - Spain leads the team to high performance, sets vision and direction, and establishes standards for delivery. This role requires understanding market conditions and industry trends to inform business strategy, creating and executing a comprehensive growth marketing plan aligned with company goals. Responsibilities include budgeting, campaign planning, acquisition, CRM/promotional/retention activities, collaborating with marketing teams, evaluating performance through data analysis, building stakeholder partnerships, and staying updated on industry trends. The ideal candidate possesses extensive digital marketing knowledge (SEO, Content Marketing, PPC, Digital Media), strong iGaming/Sportsbook experience, successful customer experience strategy implementation, and senior-level stakeholder management experience.
Must have:
  • Extensive digital marketing knowledge
  • Strong iGaming/Sportsbook experience
  • Successful customer experience strategies
  • Senior-level stakeholder management
  • Experience in complex organizations
  • Team/agency performance driving
  • Commercial awareness, analytical & creative thinking
  • Excellent communication & leadership skills
Perks:
  • Annual leave
  • Annual bonus
  • Pension plan
  • Health insurance
  • Company share scheme
  • Volunteering days
  • Home office allowance
  • Wellness or Gym allowance

Job Details

Job Details

Description

Who we are

Bally's Corporation is a global casino-entertainment company with a growing omni-channel presence. It currently owns and manages 15 casinos across 10 states, a golf course in New York, a horse racetrack in Colorado, and has access to OSB licenses in 18 states. It also owns Bally's Interactive International, formerly Gamesys Group, a leading, global, online gaming operator, Bally Bet, a first-in-class sports betting platform, and Bally Casino, a growing iCasino platform.

With 10,600 employees, the Company's casino operations include approximately 15,300 slot machines, 580 table games and 3,800 hotel rooms. Upon completing the construction of a permanent casino facility in Chicago, Bally's will own and/or manage 15 casinos across 10 states. Bally’s also has rights to developable land in Las Vegas post the closure of the Tropicana. 

Well, what about the team?

The Vice President of Commercial - Spain drives customer and business growth by developing and executing commercial strategies aligned with business targets. This role supports and promotes the expansion of our portfolio of Spanish Ventures, ensuring a customer-centric approach at every stage of the relationship with our brands and products.

So, what will you be doing?

  •  Leading the team to high performance through role modelling great leadership practice aligned to Company policies and practices. Setting vision and direction, motivating the team and establishing the right standards and principles for delivery and engagement.
  •  Understanding market conditions and industry trends, as well as business operations to inform business strategy. 
  •  Creating and executing a comprehensive growth marketing plan that aligns with the company’s overall business goals, with functional responsibility to lead Budgeting, Campaign and Market planning, Acquisition and all CRM/Promotional/Retention activities that underpin the delivery of the value proposition to players across all ventures.
  •  Working with the Marketing Planning and Marketing Services teams to plan and execute marketing campaigns to generate new revenue streams and promote business growth. 
  •  Evaluating the performance of commercial activities through data analysis. 
  •  Working collaboratively across the business with management teams to achieve business goals.
  •  Building and maintaining partnerships with key stakeholders. 
  •  Understand latest industry and professional trends and technology to implement best practic 

And what do you need?

  •  Have extensive knowledge of different facets of digital marketing including SEO, Content marketing, PPC advertising, Digital Media and other marketing channels. 
  •  Have strong understanding and demonstrable experience in iGaming and Sportsbook verticals.
  •  A proven track record of implementing successful customer experience strategies.
  • Have stakeholder management at a senior level.
  • Have significant experience of operating in a complex organisation. 
  • Have experience driving performance through internal teams and/or agency suppliers.
  • Possess a blend of commercial awareness, analytical and creative thinking, partnered with a strategic mindset.
  • Have excellent communication and leadership skills, with clear strategic thinking and planning through to execution.
  • Be results driven; thrives on challenge; action-orientated and pragmatic in approach.
  • Be flexible, adaptable, and able to think creatively as plans evolve and events unfold.
  • Be passionate about gaming.

This is what you'll get

Different benefits packages are tailored to fit each location, but here’s a taste of what may be on offer:

  • Annual leave
  • Annual bonus
  • Pension plan
  • Health insurance
  • Company share scheme
  • Volunteering days
  • Home office allowance
  • Wellness or Gym allowance

DNA / Values 

At Bally’s Interactive, we are driven by a set of core values that we like to call our DNA. We strive to embody our DNA and keep them at the heart of everything we do!

We are Always Ready to embrace change, adapt, and do what it takes to delight our customers. We believe that You Make the Difference, which is what gives our players the best experience and keeps them coming back. We are All One Team, looking out for each other, respecting diversity while connecting through a common purpose. Our teams are Learning Every Day by showing constant curiosity and the drive to learn from successes, mistakes, new experiences, and the people around us. At Bally’s we Love to Lead by thinking differently, seeking innovation, and always looking for ways to raise our game. 

Equal Opportunities 

At Bally’s Interactive, we are committed to promoting equal opportunities in employment and working conditions.

Diversity, Equity and Inclusion are important to us, and we encourage a culture where everyone can be themselves at work. We believe passionately that employing a diverse workforce is central to our success, this is our superpower. 

We do not discriminate against employees or job applicants on the basis of race, colour, nationality, ethnic or national origin, age, sex or sexual orientation, gender reassignment, religion or belief, marital or civil partner status, pregnancy or maternity, political opinion or disability.

 

#LI-ZH1 

Qualifications

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About The Company

Bally’s Interactive is the digital arm of one of the world’s leading entertainment providers, with tens of millions of players across the globe and an unmatched ecosystem of products spanning across sports betting, iGaming and free-to-play.

Our brands and sites include market movers and shakers like Jackpotjoy, Bally Bet, Vera&John, Virgin Casino and many more. We make our mark by embracing the diversity of our global team, challenging ourselves, and striving to make a difference for our players.

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