Content Strategist and Writer, Logitech for Business

Description

Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way.

The Team and Role:

Logitech for Business delivers innovative products and solutions to meet the ever-evolving needs of businesses worldwide. As a division focused on advanced technology solutions for enterprise clients of all sizes, we seek to empower organizations with tools that enhance productivity and connectivity.

The Content Strategist and Writer will play a critical role in shaping and executing our content strategy. You will be responsible for creating and managing high-quality content that supports our business objectives, enhances our brand presence, and engages our target audiences. 

Your Contribution:

Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. Share our passion for Equality and the Environment. These are the behaviors and values you’ll need for success at Logitech.

Key Responsibilities:

• Content Creation: Create and maintain a diverse content portfolio across multiple formats and channels, including pitch decks, whitepapers, case studies, blogs, video scripts, webinars, short and long-form content, ads, and more, with a focus on the business audience. Ensure all content is engaging, on-brand, and aligned with our strategic goals. 

• Content Strategy Execution: Support the implementation of content strategies that align with overall marketing objectives. Assist in the creation and maintenance of content calendars and strategic planning.

• Audience/Market Research: Conduct market research and analyze audience insights to identify content opportunities and trends. Use data to inform content development and strategy refinements.

• Cross-Functional Collaboration:

  • Demand Generation Collaboration: Work closely with the Demand Generation team to develop and execute global content strategies that support the entire customer lifecycle. This includes creating content that drives awareness, nurtures leads, and supports retention efforts. Your role will involve understanding and addressing the specific needs of different customer stages, from initial engagement through post-purchase support.

  • Briefing Sessions and Content Narratives: Lead briefing sessions with internal teams to gather input and align content requirements for full-funnel marketing programs. Contribute to the development of compelling content narratives that resonate with our audience at various stages of the funnel, ensuring that all content aligns with demand generation goals and supports lead conversion.

  • Web and Product Marketing Management (PMM) Collaboration: Partner with the Web and PMM teams to optimize product pages and other web assets. Ensure that product pages are engaging, informative, and designed to drive conversions. This involves working on content that highlights product features, benefits, and customer use cases to enhance demand generation and support sales efforts.

  • Toolkit Development: Support marketing toolkit development and manage promotional asset development for accompanying content.

• SEO and Optimization: Implement SEO best practices to optimize content for search engines and improve visibility. Track content performance and make data-driven adjustments to enhance effectiveness.

• Editorial Support: Assist with editorial planning, content editing, and proofreading to ensure high standards of quality and consistency across all content.

• Performance Monitoring: Help track content performance metrics, generate reports, and provide actionable insights to optimize content strategies.

• Content Management: 

• Manage the content calendar, ensuring all information is up-to-date and easily accessible to stakeholders.

• Manage content review cycles across stakeholders, ensuring timely reviews and delivery of work.

• Manage content publications, including campaign setup and Workfront, to ensure timely delivery.

• Manage content localization efforts to ensure timely delivery and relevance for different regions.

• Support the management and organization of the content repository, ensuring all content is up-to-date and easily accessible.

• Review and proof pieces, managing review cycles to ensure quality and alignment with strategic goals.

Key Qualifications:

For consideration, you must bring the following minimum skills and experiences to our team:

• Significant experience in content creation, strategy, or a related role. Proven experience in developing and executing content strategies.

• Strong writing, editing, and storytelling abilities. Ability to produce engaging content that aligns with business objectives and resonates with target audiences.

• Familiarity with content management systems (CMS), SEO tools, and basic graphic design tools (e.g., Adobe Creative Suite) is advantageous.

• Self-motivated, detail-oriented, and able to handle multiple projects simultaneously. Demonstrates creativity and strategic thinking.

• Excellent organizational and communication skills with the ability to work effectively in a collaborative and fast-paced environment.

Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working remotely and working in-house.  

Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Being a global company, we value our diversity and celebrate all our differences. Don’t meet every single requirement? Not a problem. If you feel you are the right candidate for the opportunity, we strongly recommend that you apply. We want to meet you! 

This position offers an annual base salary typically between $ 96,600 -  $ 215,500 depending on location and experience.

In certain circumstances, higher compensation will be considered based on the business need, candidate experience, and skills.  

Logitech offers benefits such as Medical Coverage, Dental Coverage, Vision Coverage, Traditional and Roth 401(k) Plans, Flexible Spending Accounts, Employee Share Purchase Plan (ESPP), Basic and Additional Life Insurance, Disability Coverage, Adoption and Surrogacy Assistance, Tuition Reimbursement Plans, Commuter Benefits, Paid Time Off, Paid Holidays, Bereavement Leave, and Paid Parental Leave.  

Logitech also offers Wellness Programs, Health Savings Account Plans, access to Expert Medical Opinions, Identity Theft Protection, Breast Milk Delivery to Nursing Mothers on Business Travel, access to a Group Legal Plan, Donations Matching Programs, Employee Product Discounts, and access to Auto, Home, and Pet Insurance.  

All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.

If you require an accommodation to complete any part of the application process, are limited in the ability, are unable to access or use this online application process, and need an alternative method for applying, you may contact us toll-free at +1-510-713-4866 for assistance and we will get back to you as soon as possible.

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