About the job
SummaryBy Outscal
Lead and inspire a team of creative professionals, develop innovative marketing campaigns, oversee project management, and ensure brand consistency across all touchpoints. Must have strong design software proficiency, leadership experience, and a proven track record of successful creative projects.
About the job
Job Description
- Provide visionary leadership and direction for all creative projects, ensuring alignment with the brand's identity, values, and goals.
- Manage and mentor a team of designers, copywriters, artists, and other creative professionals. Foster a collaborative and inspiring work environment.
- Drive the creation of innovative and compelling ideas, concepts, and strategies for advertising, marketing campaigns, branding, and other creative projects.
- Oversee end-to-end project management, from conceptualization to execution, ensuring projects are delivered on time, within budget, and to the highest quality standards.
- Maintain and enhance the brand's visual identity and voice across all touchpoints, ensuring a consistent and cohesive brand presence.
- Stay updated on industry trends, consumer behavior, and competitor activities to inform creative strategies and solutions.
- Conduct thorough reviews of creative work to provide constructive feedback and ensure alignment with project goals and brand guidelines.
- Manage creative budgets, allocate resources effectively, and make informed decisions to optimize project outcomes.
- Collaborate closely with marketing, product development, and sales teams to ensure creative alignment with broader business strategies.
- Lead brainstorming sessions and creative meetings, inspiring innovative thinking and encouraging diverse perspectives.
- Develop and implement creative processes and workflows to streamline project management and enhance team efficiency.
- Ensure compliance with legal, regulatory, and ethical standards in all creative outputs.
- Cultivate relationships with external creative agencies, freelancers, and vendors to expand creative capabilities and resources.
- Analyze and report on the performance of creative campaigns, using data-driven insights to refine and improve future projects.
- Champion the use of new technologies and platforms to enhance creative execution and reach.
Qualifications And Skills
- Bachelor's degree in Graphic Design, Fine Arts, Marketing, or a related field (Master's degree preferred).
- Proficiency in design software (e.g., Adobe Creative Suite).
- Excellent communication, presentation, and interpersonal skills.
- Strong conceptual thinking and problem-solving abilities.
- The Creative Head role requires a passion for creativity, a drive for innovation, and a commitment to delivering outstanding creative solutions.
- Proven experience in a leadership role within a creative team, with a strong portfolio showcasing diverse and successful projects.
- Ability to balance creative vision with practical business considerations.
- Strong organizational skills and attention to detail.
- Experience with digital and multimedia design, including web, mobile, and social media platforms.
- Ability to adapt to and manage multiple deadlines in a fast-paced environment.
- A proactive approach to learning and professional development, staying abreast of the latest industry advancements and trends.
- Demonstrated ability to foster an inclusive and diverse team culture, encouraging creativity and collaboration