Creative Team Lead

6 Months ago • 5-10 Years

Job Summary

Job Description

As Creative Team Lead at SDG, you'll ensure timely delivery of diverse creative assets (banners, videos, etc.), analyze creative performance, and implement data-driven improvements. Responsibilities include creative growth hacking, quality control, competitor analysis, trend research, developing new strategies, building a creative library, and fostering team member growth. You will manage a team of 5-10 people and need expertise in TikTok, Meta, Google Ads, AI tools (ChatGPT, Midjourney, etc.), and multimedia creation. The role requires strong creative thinking, collaboration, and a client-centric approach.
Must have:
  • Timely creative delivery
  • Creative performance analysis
  • Creative growth hacking
  • Team leadership (5-10 people)
  • Proficiency in TikTok, Meta, Google Ads
  • AI tools expertise
  • Multimedia expertise
  • Mobile creative optimization
Perks:
  • Remote work
  • 28 vacation days
  • 7 wellness days
  • $5000 referral bonus
  • Paid professional training
  • Corporate English lessons discount
  • Health benefits up to $1000
  • Equipped workspace or $1000 reimbursement
  • Gamified gratitude system

Job Details

Social Discovery Group (SDG) is the 3rd largest social discovery company in the world, uniting 60+ brands with 500 million users. We solve the problems of loneliness, isolation, and disconnection by transforming virtual intimacy into the new normal. Our portfolio includes online communication platforms focusing on AI, game mechanics, and video streaming - Dating.com, DateMyAge, Cupid Media, Dil Mil, Kiseki, and others.

SDG invests in IT startups around the world. Our investments include Open AI, Patreon, Flo, Clubhouse, Woebot, Flure, Astry, Coursera, Academia.edu, and many others.

We bring together a team of like-minded people and IT professionals specializing in the creation and development of globally impactful social discovery products. Our international team of 1200 professionals and digital nomads works all over the world.

Our teams of digital nomads work remotely from Cyprus, Malta, the USA, Armenia, Georgia, Kazakhstan, Montenegro, Poland, Latvia, Serbia, Spain, Portugal, UAE, Israel, Turkey, Thailand, Indonesia, Japan, Hong Kong, Australia and many other locations.

In August 2024, we achieved Great Place to Work US Certification™! This achievement reflects our core belief that a truly exceptional workplace is built on trust, pride, and camaraderie — not just great perks.

We are looking for a Creative Team Lead.

Your main tasks will be:

    • Timely and Consistent Delivery of Creatives: ensure the regular and punctual delivery of a wide range of creative assets to internal stakeholders - Banners, Videos, LPs, Illustrations, Emails, etc;
    • Creative Performance Analysis: build the process of constant analysis of creative performance and evaluate the effectiveness of performance campaigns launched using developed creatives;
    • Creative Growth Hacking: constantly suggest and integrate new ways to show higher results creatively;
    • Iterations Mastery: based on analytics, constantly suggest and implement changes to creatives to show higher performance results;
    • Quality Control and Timely Distribution: maintain quality control standards and ensure that creative assets are delivered promptly, meeting requirements;
    • Competitors Analysis and Trend Research: analyze the mobile creative market and study trends;
    • New Ideas and Efficiency Strategy Formulation: create new ideas and strategies to enhance department efficiency, productivity, and content quality;
    • Creative Library Development: build an optimally functioning creative library for sharing knowledge among marketers;
    • Team Members Growth: establish transparent growth and career track for creative team members.

    We expect from you:

    • Russian: native/fluent;
    • English (B2+): English proficiency for effective communication and negotiation;
    • Management Experience: experience in achieving business goals by leading creative teams (5-10 ppl);
    • Creative Analytics Experience: understanding how working with creatives and leading a creative team affects business results;
    • TikTok, Meta, and Google Ads Proficiency: in-depth knowledge of TikTok, Meta, and Google Ads platforms, including trends and features;
    • AI Tools Proficiency: experience with AI tools such as ChatGPT, Midjourney, DALL-E, Runway, Adobe Cloud, and Figma. Other AI tools;
    • Multimedia Expertise: knowledge of image, video, sound, and text manipulation, including image manipulation and animation control;
    • Mobile Creative Optimization: skill in creating mobile-focused creatives and understanding performance metrics;
    • Creative Conceptualisation: ability to develop creative concepts and lead execution;
    • Task Assignment and Team Collaboration: effective task delegation and collaboration with production teams;
    • Social Media Awareness: stay updated on social media trends and platforms;
    • Creativity: strong creative thinking to drive innovative visual content;
    • Tech Adaptability: quick to learn new technologies and tools, adaptability to changes;
    • Collaboration Skills: team-oriented, proactive, and critical thinker;
    • Client-Centric Approach: a customer-oriented attitude to understand and meet stakeholders' expectations.

    What we offer:

    • REMOTE OPPORTUNITY to work full time;
    • Vacation 28 calendar days per year;
    • 7 wellness days per year (time off) that can be used to deal with household issues, to lie down and recover without taking sick leave;
    • Bonuses up to $5000 for recommending successful applicants for positions in the company;
    • Full payment for professional training, international conferences and meetings;
    • Corporate discount for English lessons;
    • Health benefits. According to the paychecks, if you are not eligible for corporate medical insurance, the company will compensate you with up to $ 1,000 gross per year per employee. This can be spent on self-purchase of health insurance or on doctor’s fees for yourself and close relatives (spouse, children);
    • Workplace organization. The company provides all employees with an equipped workplace and all the necessary equipment (table, armchair, wifi, etc.) in our offices or co-working locations. In the other locations, the company provides reimbursement of workplace costs up to $ 1000 gross once every 3 years, according to the paychecks. This money can be spent on the rent of the co-working room, on equipping the working place at home (desk, chair, Internet, etc.) during those 3 years;
    • Internal gamified gratitude system: receive bonuses from colleagues and exchange them for time off, merch, team building activities, massage certificates, etc.

    Sounds good? Join us now!

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    About The Company

    Social Discovery Group (SDG) is the 3rd largest social discovery company in the world, uniting 60+ brands with 500 million users. We solve the problems of loneliness, isolation, and disconnection by transforming virtual intimacy into the new normal. Our portfolio includes online communication platforms focusing on AI, game mechanics, and video streaming - Dating.com, DateMyAge, Cupid Media, Dil Mil, Kiseki, and others.

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