Director of Merchandising

CatFace is a YouTube entertainment company, home to a family of channels with over 25+ million combined subscribers and an average of 400 million views per month. Our goal is to entertain our audience with fun, light-hearted narratives and entertaining content for general audiences. A vital component of our business is creating multiple unique stories every week in order to keep our audience engaged.

Visit our YouTube Channels: https://www.youtube.com/aphmaugaming 

Visit our websites: 

www.aphmeow.com 

www.catface.com 

Our socials: Instagram: @aphmeow_store 

About the Job

Our mission is to captivate our audience with engaging, light-hearted narratives and entertaining content tailored for children and young adults. A crucial element of our success lies in consistently delivering unique and appealing merchandise that resonates with our viewers. CatFace is on the lookout for an experienced merchandise executive to oversee the quality and strategy of our merchandise offerings. The Director of Merchandise will play a key role in managing all aspects of our merchandise development to ensure alignment with our brand, audience engagement, and overall business objectives.

What You'll Do

• Develop and implement strategies for merchandise planning, selection, and development to align with Catface's brand and audience preferences.
• Oversee the entire merchandise lifecycle, from concept design through to production, distribution, and sales, ensuring quality and coherence with our content.
• Collaborate with the creative and production teams to create merchandise that complements our narratives and enhances viewer engagement.
• Lead the merchandise team in identifying trends, designing new products, and ensuring the merchandise's timely and cost-effective production.
• Manage vendor and partner relationships to ensure high-quality production, efficient supply chain, and innovative product offerings.
• Lead the marketing and sales teams to devise and implement effective promotional strategies for merchandise.
• Maintain active knowledge of industry trends, consumer preferences, and emerging issues related to merchandise in the entertainment sector.
• Collaborate with the President to align merchandise strategies with the company's vision, strategy, and roadmap.
• Assist in talent acquisition and team development to build a strong, innovative merchandise team.
• Ensure effective communication and workflow within the merchandise team and across departments to achieve project efficiency and quality.
• Collaborate with Upper Management on decisions for all merchandise offerings, ensuring they meet Catface's quality standards and appeal to our diverse audience.

What We're Looking For

• 5+ years' experience running a merchandise brand or other relevant work experience.
• Strong strategic thinking skills, with the ability to define and execute a vision in a highly complex and dynamic environment.
• Exceptional stakeholder management skills, with a proven ability to influence cross-functional teams and senior leadership.
• Demonstrated execution excellence, with a track record of delivering complex risk-based products at scale.
• Deep understanding of fraud prevention, risk modeling, and regulatory requirements in financial services.
• Experience working with data science and machine learning teams to develop risk-based decisioning frameworks.
• Strong analytical skills with a data-driven approach to problem-solving.
• Excellent communication skills, with the ability to simplify complex concepts for diverse audiences.
• Bachelor's degree required; MBA or advanced degree is a plus

This role requires a strategic thinker with a hands-on approach to day-to-day activities, exceptional leadership and delegation skills, and a deep understanding of both the entertainment and merchandise industries. The successful candidate will be adept at managing teams, solving problems, and addressing needs to drive merchandise success in alignment with our content and brand.

What We Offer

• Excellent Medical, Dental and Vision health benefits
• 401(k) contribution
• Flexible time off
• Lunch, snacks and drinks provided in the office
• Pets in the office once a month
• Onsite fitness center
• Learning Stipend
• Relocation assistance for those coming from outside Austin.