Growth Analytics Team Leader

2 Months ago • 3-5 Years • Monetization

Job Summary

Job Description

Crazy Labs seeks a Growth Analytics Team Lead to lead a team focused on optimizing business performance through data analysis. Responsibilities include analyzing marketing, user acquisition, and ad monetization data to identify trends and optimize strategies; developing dashboards and reports to monitor KPIs; supporting A/B testing, attribution modeling, and budget allocation; collaborating with cross-functional teams; and utilizing SQL, Python, or R for statistical modeling and forecasting. The ideal candidate possesses 3-5 years of experience in mobile gaming marketing analytics with team leadership experience, strong SQL and Python skills, and a deep understanding of UA channels, ad mediation, and key metrics like LTV, ARPU, and eCPM.
Must have:
  • 3-5 years mobile gaming marketing analytics experience
  • Strong SQL & Python proficiency
  • Deep understanding of UA channels, ad mediation, LTV, ARPU, eCPM
  • Team leadership experience
  • Data analysis & insights generation
  • Campaign optimization & A/B testing

Job Details

Description

Crazy Labs is one of the world’s leading mobile game developers and publishers, specializing in hyper-casual, hybrid, and casual spaces. With over 7 billion downloads, we have a deep understanding of what it takes to transform promising game ideas into profitable hits. 

We’re seeking a Growth Analytics Team Lead with expertise in marketing and ad monetization to spearhead a team dedicated to optimizing business performance through data-driven insights. This role centers on analyzing user acquisition, ad revenue, and player engagement to drive growth and refine monetization strategies.

Key Team Responsibilities:

  • Data Analysis & Insights: Analyze marketing, user acquisition, and ad monetization data to identify trends and optimize strategies.
  • Performance Tracking: Develop standardized dashboards and real-time reports to monitor key KPIs and support decision-making.
  • Campaign Optimization: Support A/B testing, attribution modeling, and budget allocation to maximize efficiency and ROAS.
  • Creatives & UA Analysis: Identify high-performing channels, campaigns, and creatives to refine ad monetization and acquisition strategies.
  • Ad Monetization Growth: Collaborate with the Ad Monetization team to track, visualize, and optimize revenue performance.
  • Cross-Team Collaboration: Work closely with Game Analysts, R&D, and Product teams to enhance engagement and monetization strategies.
  • Statistical Modeling & Forecasting: Utilize SQL, Python, or R to predict growth opportunities and optimize marketing performance.

Requirements

  • Experience: 3-5 years in marketing (user acquisition) analytics within mobile gaming. Having experience leading a team is a plus.
  • Technical Skills: Strong proficiency in SQL & Python
  • Marketing & Monetization Expertise: Understanding of UA channels, ad mediation, and key metrics like LTV, ARPU, and eCPM.
  • Analytical Mindset: Ability to run statistical analyses, forecast trends, and generate actionable insights.
  • Collaboration: Strong communication skills to work with cross-functional teams and optimize data-driven strategies

Similar Jobs

PAPAYA - DevOps Team Lead

PAPAYA

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)
2 Months ago
Metacore - Data Lead, Merge Mansion

Metacore

Berlin, Berlin, Germany (Hybrid)
3 Months ago
Mako IT Lab - Principal Software Engineer

Mako IT Lab

Chennai, Tamil Nadu, India (On-Site)
8 Months ago
Scanline VFX - Backend/Service Engineer

Scanline VFX

Vancouver, British Columbia, Canada (Hybrid)
2 Months ago
Scanline VFX - Senior DevOps Engineer

Scanline VFX

Seoul, South Korea (Hybrid)
3 Months ago
ByteDance - Backend Software Engineer - CapCut - San Jose

ByteDance

San Jose, California, United States (On-Site)
6 Months ago
ByteDance - Research Scientist in Large Language Model

ByteDance

San Jose, California, United States (On-Site)
6 Months ago
Playkot - SENIOR MONETIZATION MANAGER

Playkot

Belgrade, Serbia (Remote)
5 Months ago
Postman - Senior Software Engineer, Monetization

Postman

Bengaluru, Karnataka, India (On-Site)
7 Months ago
ByteDance - Senior Product Solution Manager, Edge Cloud

ByteDance

San Jose, California, United States (On-Site)
2 Months ago

Get notifed when new similar jobs are uploaded

Similar Skill Jobs

ByteDance - Senior Research Scientist, Infrastructure System Lab

ByteDance

Seattle, Washington, United States (On-Site)
2 Months ago
NVIDIA - Senior Systems Software Engineer, Data Center - CUDA

NVIDIA

Austin, Texas, United States (On-Site)
3 Months ago
Probably Monsters - Design Director

Probably Monsters

Bellevue, Washington, United States (On-Site)
6 Months ago
ByteDance - Backend Software Engineer Graduate (Global E-commerce-US) - 2025 Start (BS/MS)

ByteDance

Seattle, Washington, United States (On-Site)
6 Months ago
Google - Server Qualification Engineer, Cloud

Google

Taipei City, Taiwan (On-Site)
1 Month ago
ByteDance - Software Engineer, Multi Cloud CDN - San Jose / Seattle / Boston

ByteDance

Seattle, Washington, United States (On-Site)
5 Months ago
DraftKings - Manager, Data Engineering

DraftKings

Ireland (Remote)
1 Month ago
Vi - Senior Data Engineer

Vi

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)
2 Months ago
Oculus VR - Server Engineer

Oculus VR

Washington, United States (Remote)
2 Months ago

Get notifed when new similar jobs are uploaded

Jobs in Berlin, Berlin, Germany

Nagarro - SAP SD/MM Consultant Process Industry (m/f/d)

Nagarro

Germany (Remote)
7 Months ago
Nagarro - SAP SD/MM Consultant (m/f/d) - Process Industry

Nagarro

Germany (Remote)
5 Months ago
Handy Games - Narrative Game Designer

Handy Games

Giebelstadt, Bavaria, Germany (On-Site)
2 Months ago
Hololight - C/C++ Software Developer

Hololight

Ismaning, Bavaria, Germany (On-Site)
2 Months ago
StarBerry Games - Senior UI/2D Artist

StarBerry Games

Berlin, Berlin, Germany (On-Site)
1 Month ago
Tesla - Senior Software QA Engineer

Tesla

Brandenburg, Germany (On-Site)
3 Months ago
Tesla - Senior Manufacturing Engineer, Paint

Tesla

Brandenburg, Germany (On-Site)
3 Months ago
Nintendo - Intern PR & Corporate Communications (m/f/d)

Nintendo

Frankfurt, Hessen, Germany (On-Site)
7 Months ago
Nagarro - Senior SAP S/4HANA EAM/PM Consultant

Nagarro

Germany (Remote)
2 Months ago
Altagram Group - Audio Engineer - Video Game Localization

Altagram Group

Germany (On-Site)
3 Months ago

Get notifed when new similar jobs are uploaded

Monetization Jobs

InMobiInMobi - Lead - Growth - 1Weather

InMobiInMobi

Bengaluru, Karnataka, India (On-Site)
2 Months ago
ByteDance - Tech Lead Machine Learning Engineer

ByteDance

Seattle, Washington, United States (On-Site)
1 Month ago
Netflix - Software Engineer (L6), Ads Demand Management

Netflix

United States (Remote)
7 Months ago
ByteDance - Product Manager, Insurance - Global Payment

ByteDance

San Jose, California, United States (On-Site)
6 Months ago
ByteDance - Software Engineer Intern (Privacy & Security - Global Payment)

ByteDance

San Jose, California, United States (On-Site)
2 Months ago
ByteDance - Machine Learning Engineer Graduate (AML Algorithm) - 2025 Start (PhD)

ByteDance

San Jose, California, United States (On-Site)
6 Months ago
ByteDance - Backend Software Engineer - CapCut - San Jose

ByteDance

San Jose, California, United States (On-Site)
6 Months ago
Voodoo - Product Lead - Paper.io 2

Voodoo

Amsterdam, North Holland, Netherlands (Remote)
1 Month ago
ByteDance - Account Management, FMCG, Pets (Philippines E-Commerce)

ByteDance

Taguig, Metro Manila, Philippines (On-Site)
2 Months ago
SciPlay - Monetization Manager

SciPlay

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)
2 Months ago

Get notifed when new similar jobs are uploaded

About The Company

CrazyLabs is a top casual, hybrid, and hyper-casual mobile games developer and publisher, with over 6 billion downloads. Founded in Israel 10 years ago, today CrazyLabs has offices in China, Macedonia, Germany and Ukraine, and 5 gaming hubs - in India, Israel, Turkey, Serbia and Cape Town.

Website


Get notified when new jobs are added by CrazyLabs

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug