Marketing Operations Specialist

3 Weeks ago • 1-3 Years

About the job

SummaryBy Outscal

VGW seeks a Marketing Operations Specialist to drive customer engagement and retention through live events. You'll collaborate with CRM and Data teams, organize content releases, and present monthly results. Data analysis and live game operations experience are essential.

Marketing Operations Specialist

VGW is an interactive entertainment company, harnessing technology and creativity to deliver world-class, free-to-play games.

We have an exciting opportunity for a Marketing Operations Specialist to join our CRM team in Sydney.

In this role you will create and optimise live events to drive heightened customer engagement and deep retention. Contribute to and execute upon monthly plans with meticulous attention to detail. To be an advocate for our customers and produce first-class, exciting experiences that are engaging, relevant, error-free and most of all, fun. Data driven to innovate, test, and develop creative solutions to engage our players.

Key responsibilities will include:

  • Collaborate with the CRM team to use engagement strategies to configure and execute game tournaments and quest schedules.
  • Collaborate with the data team to create an ongoing test schedule.
  • Collaborate with the CRM and Product teams to organise, document, and release new content.
  • Compile and present monthly liveops results with next steps to key stakeholders.
  • Organise, document, create, and QC all SKU, promo code, and product URL requests.
  • Create and validate data configuration updates, time-limited events, special offers, game feature testing, and more.
  • Share feedback and suggestions with the Product Management team regarding general live ops strategy.

What you will bring to the role:

  • Experience with handling large amounts of data entry and organisation, preferably as a game tester or a position similarly responsible for ensuring the quality of live game operations.
  • Knowledge or understand of Statistics - Data Analysis - AB Testing would be desirable 
  • Analytical and organised with strong time management skills.
  • Strong problem-solving skills and highly creative.
  • Motivated, driven and self-starting individual who enjoys solving problems and finding areas of improvement.
  • A solid understanding of the key metrics used to monitor the performance of a live game.

About VGW

VGW is an interactive entertainment company, harnessing technology and creativity to deliver world-class, free-to-play games.

With high-quality, acclaimed brands including Chumba Casino, Global Poker and LuckyLand Slots, we entertain and delight over one million players in North America.

As pioneers in sweepstakes promotions for online social games, we also offer our players the opportunity to redeem incredible prizes.

At VGW, one of our core values is "our players come first". This means always striving to deliver a safe, responsible and positive player experience.

Why VGW?

At VGW, we’re more than just a team. We’re a diverse and inclusive group of individuals, each playing a vital role in our success.

Our core values are clear and strong; we win together, do what’s right, put our players first and are powered by passion.

We believe in our people and are committed to creating an environment where everyone feels welcome, inspired, and supported. We recognise that life is more than just work - that’s why we’re all about flexibility so you can strike a healthy balance between your personal life and career. We’re also here to champion your growth in your current role and future aspirations, providing opportunities for learning and career advancement. And to top it off, we back this all up with competitive compensation, perks and benefits.  

But it’s not all business. We inject fun into the workplace, celebrate together and create lasting memories, from a mix of in-person and online events, to social gatherings and much more.

It’s our combined skills, ideas and visions that drive us forward. Join us on this exciting journey, and together, we’ll achieve remarkable things. 

If you want to join a team that does things differently, apply today - we look forward to seeing what you can bring to our team.

Find out more at www.vgw.co

 

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About The Company

Pioneering the online social gaming experience. 


We are a fast-growing technology company and creator of market-leading online social games.  


Our business is innovative and is setting new standards in the online social games market. Our success comes from hiring amazing people who are challenging the status quo by testing, pioneering and pushing the boundaries. 


For over a decade, VGW has developed popular games that provide our many players entertainment with a thrill. 


We understand the importance of providing games and content that capture our customers’ imagination while building a reputation of trust and security, working alongside the biggest marketing and payment partners across the globe. 


VGW exists to provide our players with the ultimate entertainment experience.


To ensure we maintain a safe and respectful online community, we have developed house rules for our LinkedIn page: https://www.vgw.co/social-media-policy/

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