NA Programmatic Account Manager
5 Months ago • 8 Years +
Campaign Management
Business Development
Job Description
Overwolf seeks a NA Programmatic Account Manager to drive programmatic revenue growth and strengthen partnerships. Responsibilities include managing and growing programmatic partnerships, optimizing PMP deals, developing and executing programmatic strategies, securing new business, educating internal teams, collaborating with various teams to improve processes and maximize performance, and monitoring performance insights. The ideal candidate will have 8+ years in digital media, with 5+ years specializing in programmatic advertising, experience on both agency and publisher sides, a proven track record of managing and growing programmatic deals, a deep understanding of self-serve platforms, strong industry relationships, and excellent communication skills. A passion for gaming is essential.
Must Have:
- 8+ years in digital media, 5+ years in programmatic advertising
- Manage & grow programmatic partnerships, optimize PMP deals
- Develop & execute programmatic strategy, secure new business
- Educate internal teams, collaborate with cross-functional teams
- Monitor performance, optimize programmatic investments
Description
We’re on the hunt for a Programmatic Account Manager to drive Overwolf’s programmatic revenue growth and strengthen our partnerships across North America. In this role, you will own and optimize programmatic deals, expand relationships with DSPs, agencies, and clients, and identify new opportunities to enhance our programmatic strategy.
You will collaborate closely with the Brand Partnerships team to educate, strategize, and execute high-impact campaigns while ensuring Overwolf remains a premium publisher in the programmatic space. If you’re passionate about digital advertising, gaming, and programmatic innovation, this role calls out your name.
Responsibilities
- Manage and grow programmatic partnerships, optimizing PMP deals and driving revenue
- Develop and execute a programmatic strategy to enhance Overwolf’s go-to-market (GTM) approach
- Secure new business opportunities through agency relationships and industry expertise
- Educate internal teams on programmatic best practices, trends, and innovations
- Collaborate with Ad Ops, Revenue, and Sales teams to improve processes and maximize performance
- Ensure high operational standards, delivering best-in-class service and campaign execution
- Monitor performance insights, leveraging data to optimize programmatic investments
- Fulfill the thousand-year prophecy about the one who will manage the unmanageable account of Bahl-Grom
Requirements
- 8+ years in digital media, with 5+ years specializing in programmatic advertising
- Experience on both agency and publisher sides is preferred
- Proven track record of managing and growing programmatic deals
- Deep understanding of self-serve platforms, auctions, and biddable ad buying
- Strong industry relationships with agencies, DSPs, and direct brand clients
- Excellent communication, negotiation, and presentation skills
- Passion for gaming and knowledge of the gaming ecosystem
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