Product Marketing Specialist
Job Summary
Job Description
The Product Marketing Specialist will be responsible for driving product growth globally across various verticals and sales channels within the technology or consumer electronics industry. This role involves managing product roadmaps, product lifecycle, pricing, and launch processes. The specialist will develop and implement marketing plans, conduct competitive benchmarking, and work with product developers to ensure market relevance. They will also coordinate cross-group initiatives with internal stakeholders, manage the marketing budget, and oversee activities like promotions and go-to-market strategies. The ideal candidate should be resourceful, adaptable, and possess the ability to work independently under time constraints to meet deadlines. They need to have excellent interpersonal and time management skills and work well within a fast-paced team.
Must have:
- 3-5 years of product marketing experience with consumer products
- Proven product marketing background with creative marketing skills
- Excellent interpersonal, communication and time management skills
4 skills required
Job Details
Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.
Job Responsibilities :
The ideal candidate is experienced with go-to-market planning globally across various verticals and sales channels to drive product growth in the technology or consumer electronics industry. We are looking for someone who is resourceful, adaptable, team-oriented and possess the ability to work independently under time constraints to meet deadlines. You should have a proven track record in taking on end-to-end ownership and successfully delivering results in a fast-paced and dynamic business environment.- Manage product roadmaps, product lifecycle, pricing and launch process to ensure that we increase our leadership and market share position focused on Gaming products
- Develop and implement marketing plans, ensuring achievement of company and brand objectives
- Conduct and run competitive benchmarking and product comparison
- Work with product developers to ensure products are relevant to the market and feature-sets are comparable to others
- Coordinate cross-group initiatives with internal stakeholders such as Sales, and Channel Marketing teams
- Responsible for developing and implementing activities such as promotions and go-to-market for product launches
- Be responsible for managing the marketing budget and approval processes
Pre-Requisites :
- Minimally 3-5 years product marketing experience with consumer / lifestyle products
- Proven product marketing background with excellent Creative Marketing skills
- Those with good analytical and high adaptability skills are encouraged to apply
- Excellent interpersonal, communication, and time management skills
- Have strong people skills, able to work with the regional Sales & Marketing Teams to bring about increased sales to the market
- Able to work in a fast-paced environment independently and as a team
Are you game?
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About The Company
At Razer, you'll be at the forefront of the most exciting industry in the world — gaming. Evolving forms of gaming require evolving forms of hardware, software and services. That’s where Razer comes in, offering innovative top-of-the-line products and services to allow gamers to fully immerse in the ultimate gaming experience.Getting onboard Razer will place you on a global mission to bring gamers closer to the games they love. Razer is a place to do great work, offering you the opportunity to be a part of a global team across 11 countries. Whether you are a hardcore evangelist who breathe life to the latest and greatest gaming gear or a behind-the-scene hero who runs our global operations, you are assured of a career-changing quest that transcends time zones and culture with one single spell: For Gamers. By Gamers.The journey towards phenomenal-ness won’t come easy. However, we will excel because gamers rely on teamwork. We achieve greatness because we are wicked problem-solvers and tenacious in clinching victories in all that we do. It is the team that makes Razer where it is today and will continue to bring Razer to even greater heights.
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