Publicity Specialist, APAC

5 Months ago • 1-3 Years

Job Summary

Job Description

The Publicity Specialist, APAC will support the APAC Publicity team and work closely with country publicity and marketing teams in respective markets in APAC for title publicity, strategic planning, talent access, and regional publicity events. Responsibilities include facilitating regional and global title publicity campaigns, supporting local markets with publicity requests, planning and executing press junkets, events, talent tours, festivals, award shows, and other publicity activations, consolidating media coverage, managing reporting, communicating with local publicity teams for campaign planning and execution, negotiating for talent access and promotional hours with talent agencies, managing and updating the publicity calendar for key internal stakeholders, and managing all publicity budgets and finance processes.
Must have:
  • Bachelor's degree in marketing, communications, or business management
  • 1-3 years experience in content publicity or entertainment marketing
  • Fluency in written and spoken English and Korean
  • Understanding of the entertainment industry
  • Strong communication skills
  • Team player with strong interpersonal skills
  • Ability to multitask and work in a fast-paced environment
  • Strategic thinking and willingness to think outside the box
  • Knowledge of Disney+ and TWDC Studio content

Job Details

Job Summary:

Wherever you are in the amazing world of Disney, you are contributing to the stories of our iconic brands, recognised by audiences everywhere for entertainment, information and inspiration. Innovation, imagination and inclusion are at the core of Disney, defining the experience that we deliver as well as providing the foundation of our success. The scope of our business, combined with global growth and collaboration result in an inclusive employee experience characterized by continuous learning, development and achievement.

The Publicity Specialist, APAC is responsible for supporting the APAC Publicity team and working closely with the country publicity and marketing teams in respective markets in APAC for title publicity, strategic planning, talent access, and regional publicity events.

Key Responsibilities

  • Work with the APAC publicity teams and Burbank to facilitate and roll out regional and global titles publicity campaign. Support local markets with publicity requests.
  • Work with agencies and partners to plan and execute press junkets, events, talent tours, festivals, award shows and any other publicity activations.
  • Consolidate media coverage and manage reporting.
  • Communicate closely with local publicity teams for campaign planning and execution.
  • Work with talent agencies to negotiate for talent access and promotional hours.
  • Manage and update publicity calendar for key internal stakeholders
  • Manage all publicity budgets and finance processes.

Qualifications:

  • Bachelor degree, preferably in marketing, communications or business management.
  • 1~3 years experience in content publicity or entertainment marketing
  • Fluent in written and spoken English and Korean
  • Understanding and being up to date with the entertainment industry and interest in content
  • Strong communication skills with both internal and external stakeholders
  • Team player that has a strong interpersonal skill
  • Able to multitask and work under a fast-paced environment
  • Strategic thinker and someone not afraid to think outside of the box
  • Knowledge of Disney+ and TWDC Studio content

The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse and inclusive workforce that is representative of our audiences, and where all can thrive and belong. We are committed to building a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.

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About The Company

From classic animated features and exhilarating theme park attractions to cutting edge sports coverage, and the hottest shows on television, The Walt Disney Company has been making magic since 1923, creating unforgettable stories that connect with audiences around the world. And we’re just getting started!

The key to our success…. The Cast, Crew, Imagineers and Employees who honor Disney’s rich legacy by stretching the bounds of imagination to create the never-before-seen, bringing unparalleled entertainment experiences to people of all ages. Begin a career that delivers unparalleled creative content and experiences to audiences around the world and just imagine the stories you could be part of…

What is #LifeAtDisney like? It’s a series of magical moments with cast members and employees developing and telling our stories in the most innovative ways. Whether it’s a day spent as a Disney VoluntEAR, or celebrating the release of a new interactive experience, retail product or movie, our days are filled with the knowledge that we are creating entertainment experiences the whole family can enjoy. Follow @DisneyCareers on Facebook, Twitter and Instagram for a peek behind-the-curtain, and discover how you could connect to a world of stories with Disney!

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