Research Manager

2 Months ago • 1 Years +

Job Summary

Job Description

As a Research Manager, you will analyze the reasons behind consumer purchasing decisions to optimize sales and marketing strategies for both producers and retailers. Your responsibilities include managing survey content, conducting research, preparing reports, and interacting with clients. You will work with consultants and provide insights on shopping behavior, transform client briefings into research plans, create questionnaires, and manage client communication throughout the research process. The role involves working with advanced analytics and ad hoc research solutions to address various client inquiries related to changing consumer behavior, requiring the candidate to be detail oriented and to think about improving processes, especially in regard to the client's needs.
Must have:
  • Master or Bachelor in economics or psychology
  • 1+ years of experience in ad-hoc research
  • Knowledge of statistics and research techniques
  • Knowledge of project management
  • Basic experience in SPSS or R
  • Dutch speaker (essential), fluent in English & French
Good to have:
  • Passion for the FMCG/Food industry
Perks:
  • Opportunities for talent development and career growth
  • An exciting and collaborative work environment
  • A dynamic team fostering individuality
  • Hybrid work model

Job Details

As a Research Manager you will gain insights on the why behind the buy. You will discover the drivers and barriers why people shop what where, why and how. These insights are crucial to both producers and retailers to optimize their sales & (trade) marketing strategies. We research what shoppers pursue in their decision process and how this impacts sales. 
Are you triggered and want to work together with us in building these strategies? Then don't miss out on this opportunity! 
For our offices in Leuven, we are looking for a proactive and motivated project manager. You will join the Advanced Solutions Team, as part of YouGov Shopper, working primarily with advanced analytics and ad hoc research solutions. We help our clients with their small and big questions by offering relevant and useful solutions and advice regarding changing consumer behavior.


Key Responsibilities:
•    You will work closely together with consultants and support to give insights to manufacturers and retailers on shopping behavior;
•    You are responsible for the content of the surveys (project management).
•    You perform well-structured research and work together with the Consultant to provide the best possible answer for the client;
•    You transform client briefings into research briefings for the internal organization;
•    You conduct desk research, make questionnaires and compile client reports;
•    You like to start, follow up and think in improving processes;
•    You have regular contact with clients in the preparing phase, during the fieldwork and at the final presentation.


Skills, Qualifications, and Experience:
•    You have recently obtained your Master or Bachelor in an economic or psychologic field, and preferably you have 1+ years of experience in the field of ad-hoc research.
•    You have knowledge of statistics and affinity with ad hoc research techniques
•    You have knowledge of project management.
•    You have basic experience in SPSS or R.
•    You are passionate about the FMCG/Food industry.
•    You are a Dutch speaker (essential), and fluent in English and French.
•    You are a team player, hands-on that knows when to work hard but also when to have fun!

 

What We Offer:
•    A challenging adventure with opportunities to develop your talents and build your career.
•    An exciting work environment that fosters collaboration.
•    A dynamic team that values individuality, built on trust, respect, and the pursuit of the right solutions.
•    A hybrid work model, allowing flexibility between remote work and our new offices located at the Vaartkom in Leuven.
•    A full-time position of 40 hours per week.

 

#LI_AA1   #LI-AA1

Company Description and Culture 

 

YouGov is a global online research company, offering insight into what the world thinks.    

 

We speak daily to our panel of over 27 million registered members to understand opinion and behaviors around the world. We have a strong reputation as a source of accurate data and we’re trusted by the world’s biggest brands to get it right, making us the most quoted market research source in the world.  

 

Why join YouGov? 

 

Join our global team to help us achieve our social mission: to make millions of people’s opinions heard for the benefit of our local, national, and international communities. 

Understanding diversity of opinion requires diversity of background. Although our global panel of millions of people worldwide powers our research, our biggest asset is our people. If our research is to be truly representative of what the world thinks, we need people from all walks of life to be part of the team to bring their perspective to the work we do.  

 

Life at YouGov 

 

We are driven by a set of shared values. We are fast, fearless, and innovative. We work diligently to get it right. We are guided by accuracy, ethics, and proven methodologies. We respect and trust each other, bringing these values into everything that we do. 

We strive to provide YouGovers with best-in-class benefits to support their physical, financial, and emotional wellbeing. We want our employees to have a sense of belonging and uniqueness in a supportive workplace, so they can bring their full selves to work.  

 

Equal Opportunity Employer 

 

As an Equal Opportunity Employer, qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, gender identity or expression, and sexual orientation), parental status, national origin, marital status, age, disability, genetic information, HIV status, political affiliation, socioeconomic background, veteran status or any other characteristic protected by law or in line with our responsibilities as a fair and ethic employer. All employment decisions are made based on occupational qualifications, merit, and business need. 

 

Data Privacy

 

To find out how we collect and use your personal data when you apply for a role at YouGov, please read our privacy notice at https://jobs.yougov.com/privacy

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