Senior Marketing Producer

The future of entertainment is interactive, and our Marketing team plays an important role in this future by building content, culture, and community around our brands. We empower audiences to Play, Create, Watch, and Connect across our amazing franchises and experiences, including The Sims, Madden NFL, EA SPORTS FC, Star Wars Galaxy of Heroes, Golf Clash and more. We’re a multi-functional group, with world-class expertise in building fandoms, driving interactive storytelling, and ultimately putting our franchises at the center of the broader entertainment ecosystem.

As a Marketing Production Manager for Growth Marketing, you will own the production budget and creative pipeline for multiple titles within EA Mobile’s top franchises. You will help support creative leads and drive production process across internal teams, external partners, and licensors to deliver final creative assets. In close partnership with EA Mobile game studios, as well as Growth leaders across Product Marketing, Growth Creative, Communications and Platform Marketing, the assets you deliver will increase player acquisition, retention, and engagement. You will manage creative marketing asset pipelines with our studio teams, and creative agency partners, working collaboratively to understand the games and to produce assets that bring creative campaigns to life. This role will report to the Director, Mobile Creative & Production.

Responsibilities

• Responsible for building and maintaining asset production schedules for creative production, testing, and delivery across internal and external partners

• Responsible for arranging vendor pitching sessions and pricing per job

• Reconcile vendor pricing against budgets to ensure forecast scope, partnering with Operations and Finance on budget management

• Responsible for delivery of Game Studio creative source assets to vendors

• Manage production partners and vendors to produce work on time and within budget

• Manage the delivery of the assets for review by Creative Lead and consolidate feedback from all key stakeholders, including Product Marketing, Licensor, and Legal

• Responsible for managing updates to creative production trackers with relevant information and deliverables

• Delivery of final creative assets to respective teams

• Build relationships with external agency partners to establish trust and efficiency in driving the production of marketing creative assets throughout the entire workflow, from concept, to source materials, internal reviews, through to completion and delivery.

• Maintain a high standard of creative asset quality and execution.

• Build relationships with leaders including, Creative Strategy, Product Marketing, User Acquisition, Data Science, Franchise Brand Marketing, Communications, Regional Marketing and Platform Marketing to meet a common goal

• Mentor other producers on the team, exemplifying best practices for production

Qualifications

• Knowledge of and or deep passion for mobile gaming

• Bachelor’s Degree or equivalent in Marketing, Advertising, or Media Arts related field

• 6+ years of experience in mobile marketing, product marketing, or creative production

• Creative-minded project manager who can bring stories and ideas to life as a team

• Experience supporting and managing production assets within a cross-functional team

• Proficiency in project management tools such as AirTable, Jira, ClickUp, or Asana

• Strong project management skills

British Columbia (depending on location e.g. Vancouver vs. Victoria)

• $89,300 - $123,000 CAD

California (depending on location e.g. Los Angeles vs. Sacramento)

• $103,200 - $145,600 USD

Washington (depending on location e.g. Seattle vs. Spokane)

• $92,600 - $135,600 USD

In the US, we offer a package of benefits including paid time off (3 weeks per year to start), 80 hours per year of sick time, 16 paid company holidays per year, 10 weeks paid time off to bond with baby, medical/dental/vision insurance, life insurance, disability insurance, and 401(k) to regular full-time employees. Certain roles may also be eligible for bonus and equity.

In British Columbia, we offer a package of benefits including vacation (3 weeks per year to start), 10 days per year of sick time, paid top-up to EI/QPIP benefits up to 100% of base salary when you welcome a new child (12 weeks for maternity, and 4 weeks for parental/adoption leave), extended health/dental/vision coverage, life insurance, disability insurance, retirement plan to regular full-time employees. Certain roles may also be eligible for bonus and equity.

About Electronic Arts

We’re proud to have an extensive portfolio of games and experiences, locations around the world, and opportunities across EA. We value adaptability, resilience, creativity, and curiosity. From leadership that brings out your potential, to creating space for learning and experimenting, we empower you to do great work and pursue opportunities for growth.

We take a holistic approach with our benefits program, focusing on physical, emotional, financial, career, and community wellness to support a balanced life with paid time off and new parent leave, plus free games and so much more. We nurture environments where our teams can always bring their best to what they do.

Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. We will also consider employment qualified applicants with criminal records in accordance with applicable law. EA also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.