Mistplay

Sales Development Representative (SDR) – LoyaltyPlay

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Mistplay is seeking a Sales Development Representative for LoyaltyPlay, its B2B monetization platform. This role is crucial for driving commercial growth by generating qualified leads and securing new business opportunities with mobile app publishers. The SDR will strategically identify high-potential publishers, execute multi-channel outreach, articulate LoyaltyPlay's value proposition (driving revenue, improving user LTV, creating engagement), and manage progress in a CRM. The ideal candidate will have experience in sales development, an understanding of mobile monetization, and strong communication skills.

Senior Backend Engineer

Mistplay is the category creator and leader in the 'play-and-earn' mobile loyalty space, built to reward gamers for playing.LoyaltyPlay is our B2B monetization platform, a powerful Gaming Reward Hub designed for mobile app Publishers. We partner with app owners (e.g., utility, commerce, or entertainment apps) to help them unlock a new, consistent revenue stream and boost user engagement. By integrating LoyaltyPlay, publishers can offer their users rewards (in-app currency) for installing and playing mobile games from our vast advertiser network. This creates a deep engagement loop and a powerful monetization channel for the publisher.This is a high-impact role selling a differentiated, performance-based monetization solution to a global mobile app audience.What you’ll do at Mistplay:As the Sales Development Representative for LoyaltyPlay, you are the engine of our commercial growth. Your primary responsibility is to drive a qualified pipeline and secure net-new business opportunities with top-tier mobile app publishers.<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Strategically research and identify high-potential mobile app publishers (Ideal Customer Profile: apps with in-app currency and high user volume) across your defined territory, focusing on key decision-makers (VP/Director of Monetization, Head of Revenue/Growth, App Product Owners).</li><li class="leading-relaxed">Execute high-volume, multi-channel outreach using cold email, LinkedIn Sales Navigator, and cold calling to generate interest and secure initial meetings for the Account Executive team.</li><li class="leading-relaxed">Articulate the clear value proposition of LoyaltyPlay—explaining how it drives supplemental revenue, improves user LTV (Lifetime Value), and creates a powerful 'play-and-earn' engagement loop.</li><li class="leading-relaxed">Utilize the CRM (likely Salesforce) to log activities, manage opportunities, and accurately track your progress toward monthly goals, reporting on trends, risks, and successes.</li><li class="leading-relaxed">Conduct initial discovery and qualification calls to deeply understand the prospect’s current monetization stack, key revenue goals, and pain points related to user retention and LTV.</li><li class="leading-relaxed">Work closely with Account Executives to define territory priorities, refine playbooks, and ensure a seamless, high-quality handoff of Sales Qualified Leads (SQLs).</li><li class="leading-relaxed">Stay current on industry trends, competitive movements, and client-specific news (acquisitions, major updates) to personalize outreach and provide market feedback to internal teams.</li></ul>What you’ll bring to Mistplay:<ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">6+ months in a high-volume Sales Development, Lead Generation, or Business Development role, preferably in SaaS, AdTech, Mobile Gaming, or a related B2B technology environment.</li><li class="leading-relaxed">An understanding of performance marketing, mobile monetization methods (e.g., offerwalls, in-app advertising, loyalty programs), and the concept of user LTV.</li><li class="leading-relaxed">Proven ability to meet or exceed monthly quotas for booked meetings/SQLs.</li><li class="leading-relaxed">Exceptional written and verbal communication skills; ability to craft highly personalized and professional messages.</li><li class="leading-relaxed">Comfortable working in a modern sales environment, including CRM software (e.g., Salesforce) and sales engagement tools (e.g., Outreach, Salesloft or similar).</li><li class="leading-relaxed">A persistent, results-oriented mentality, coupled with the ability to handle objections and maintain motivation in a metrics-driven environment.</li><li class="leading-relaxed">Enthusiastic, self-sufficient, and eager to contribute to the success of your team and the commercial organization.</li><li class="leading-relaxed">Bachelor’s degree or equivalent professional experience.</li></ul>Why Mistplay?We strive to make our work environment as inviting and fun as possible! Working at Mistplay is coupled with a whole array of perks that we've adopted virtually and in-person: Team Lunches, game nights, company-wide events, and so much more. Our culture is deeply rooted in growth and upheld by a team of smart, dynamic, and enthusiastic people. We utilize data to constantly learn, improve, and adapt. We foster an environment where everyone is encouraged to share their ideas, push boundaries, take calculated risks, and witness their visions come to life.

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Zenoti is a leading cloud-based, business software used by spas, salons and medi-spas. With our all-in-one solution, spa and salon managers are more easily able to manage all aspects of their business from managing their appointment book, billing through a POS, CRM, employee schedules and payroll, inventory, running marketing promotions, enabling online booking and online sales and more. Zenoti clients are also able to drive real business results, things like increasing the customer retention, customer spend and cutting down on cost.

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Zenoti provides an all-in-one, cloud-based software solution for the beauty and wellness industry. Our solution allows users to seamlessly manage every aspect of the business in a comprehensive mobile solution: online appointment bookings, POS, CRM, employee management, inventory management, built-in marketing programs and more. Zenoti helps clients streamline their systems and reduce costs, while simultaneously improving customer retention and spending. Our platform is engineered for reliability and scale and harnesses the power of enterprise-level technology for businesses of all sizesZenoti powers more than 30,000 salons, spas, medspas and fitness studios in over 50 countries. This includes a vast portfolio of global brands, such as European Wax Center, Hand & Stone, Massage Heights, Rush Hair & Beauty, Sono Bello, Profile by Sanford, Hair Cuttery, CorePower Yoga and TONI&GUY.Our recent accomplishments include surpassing a $1 billion unicorn valuation, being named Next Tech Titan by GeekWire, raising an $80 million investment from TPG, ranking as the 316th fastest-growing company in North America on Deloitte’s 2020 Technology Fast 500™. We are also proud to be recognized as a Great Place to Work CertifiedTM for 2021-2022 as this reaffirms our commitment to empowering people to feel good and find their greatness. To learn more about Zenoti visit: https://www.zenoti.comWe are looking for a passionate Full Stack Developer with expertise in AI/ML, Azure, Python, Next.js/React, and cloud automation to design and build scalable, cloud-native applications. You will work on both front-end and back-end systems, integrate AI/ML models, and contribute to automation-driven product development.<h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">Key Responsibilities</h3><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Develop full stack applications with Python (backend) and Next.js/React (frontend).</li><li class="leading-relaxed">Build, deploy, and optimize AI/ML models in production using Azure ML and related services.</li><li class="leading-relaxed">Design and implement REST/GraphQL APIs, microservices, and cloud-native solutions.</li><li class="leading-relaxed">Work on infrastructure & cloud automation projects (Azure DevOps, IaC with Terraform/Bicep/ARM templates).</li><li class="leading-relaxed">Leverage Azure cloud services (App Services, Functions, AKS, Cosmos DB, Blob Storage).</li><li class="leading-relaxed">Ensure performance, security, and scalability of applications.</li><li class="leading-relaxed">Collaborate with cross-functional teams in an Agile environment.</li></ul><h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">Required Skills</h3><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Strong programming in Python (Django/FastAPI/Flask).</li><li class="leading-relaxed">Experience with AI/ML frameworks (TensorFlow, PyTorch, Scikit-learn).</li><li class="leading-relaxed">Proficiency in React.js/Next.js.</li><li class="leading-relaxed">Hands-on experience with Azure Cloud & automation (Azure DevOps, IaC tools, Kubernetes).</li><li class="leading-relaxed">Strong knowledge of SQL & NoSQL databases.</li><li class="leading-relaxed">Familiarity with Docker, Kubernetes, CI/CD pipelines.</li></ul><h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">Nice to Have</h3><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Experience with MLOps practices and Generative AI (LLMs, LangChain, etc.).</li><li class="leading-relaxed">Knowledge of serverless and event-driven architectures.</li></ul><h3 class="text-xl md:text-2xl font-bold mt-8 mb-3 text-gray-800">Education</h3><ul class="list-disc list-inside my-5 pl-5 space-y-2 text-gray-700"><li class="leading-relaxed">Bachelor’s/Master’s in Computer Science, Engineering, or related fields.</li></ul>Zenoti provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

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This assessment gives us an idea of your C++ skills- Companies that evaluate this skillset in interviews: Rockstar Games, Ubisoft, Mayhem Studios, etc.- 10 Multiple Choice questions- Average time to complete: 7 to 10 minutes

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