Associate Business Data Analyst

2 Months ago • 1 Years + • Business Analysis • ~ $43,000 PA

Job Summary

Job Description

Internet Brands is looking for a Data Analyst to join their Affiliate Marketing team, focusing on the Legal Division (Martindale-Nolo). The role involves analyzing lead performance, providing optimization insights for affiliate partnerships, and performing data/operational tasks to boost revenue. The ideal candidate needs experience with large datasets, strong analytics tool proficiency, and the ability to deliver actionable insights to improve lead quality and key performance indicators. Responsibilities include monitoring affiliate marketing metrics like CPA and ROAS, developing dashboards and reports, identifying trends in lead generation data, collaborating with other teams for data integration, improving data collection and reporting automation, and ensuring data integrity.
Must have:
  • Bachelor’s degree in Data Analytics, Marketing, Statistics, Business, or related field
  • 1+ years of experience in data analytics
  • Proficiency in SQL, Excel, Google Analytics, Tableau, Looker, or Power BI
  • Ability to translate complex data into clear, actionable insights
  • Strong problem-solving skills and attention to detail
Good to have:
  • Experience within affiliate marketing, digital advertising, or lead generation
  • Experience with marketing attribution models, funnel analysis, and customer segmentation
Perks:
  • Health insurance options (medical, dental, vision)
  • Flexible spending accounts (FSA)
  • Short-term and long-term disability insurance
  • Life and AD&D insurance
  • 401(k) retirement savings plan with company match
  • Paid time off (PTO)
  • Paid holidays
  • Commuter benefits
  • Employee Assistance Program (EAP)
  • Well-being coaching services
  • Voluntary benefits (home, auto, pet insurance)
  • Discounted legal and financial services

Job Details

Internet Brands is seeking a highly analytical and detail-oriented Data Analyst to support our Affiliate Marketing team. The Affiliate team supports a large, and growing, lead business in our Legal Division (Martindate-Nolo). This role will focus on analyzing lead performance, providing optimization insights on affiliate partnerships, and other data/operational tasks to drive revenue growth. The ideal candidate will have experience working with large datasets, strong proficiency in analytics tools, and the ability to provide actionable insights to improve lead quality and other KPIs.
 
Key Responsibilities:
- Analyze and monitor affiliate marketing performance metrics, including lead quality, conversion rates, cost per acquisition (CPA), and return on ad spend (ROAS).
- Develop dashboards and reports to track key performance indicators (KPIs) and provide data-driven insights to optimize marketing efforts.
- Identify trends, anomalies, and opportunities in lead generation data to improve targeting, pricing models, and affiliate partnerships.
- Collaborate with marketing, sales, and operations teams to ensure seamless data integration and reporting.
- Work with data engineers to improve data collection, storage, and reporting automation.
- Ensure data integrity
 
Qualifications & Skills:
- Bachelor’s degree in Data Analytics, Marketing, Statistics, Business, or a related field.
- 1+ years of experience in data analytics, preferably within affiliate marketing, digital advertising, or lead generation.
- Proficiency in SQL, Excel, Google Analytics, Tableau, Looker, or Power BI.
- Experience with marketing attribution models, funnel analysis, and customer segmentation.
- Ability to translate complex data into clear, actionable insights.
- Strong problem-solving skills and attention to detail.
 
In addition to our awesome culture, we offer a comprehensive benefits package designed to support the health and well-being of you and your family. Our benefits include health insurance options such as medical, dental, and vision coverage, flexible spending accounts (FSA) for medical and dependent care, short-term and long-term disability insurance, and life and AD&D insurance. We also provide a 401(k) retirement savings plan with a company match, paid time off (PTO), paid holidays, commuter benefits as well as access to our Employee Assistance Program (EAP) and well-being coaching services. In addition, employees can take advantage of voluntary benefits such as home, auto and pet insurance, and discounted legal and financial services. For more details, feel free to inquire during the interview process.
 
At Internet Brands, we carefully consider a wide range of factors when determining compensation, including your background and experience. These considerations can cause your compensation to vary. We expect the compensation for this role to start at $43k and will depend on your skills, qualifications, and experience. We encourage all interested candidates to apply.
 
Internet Brands®, headquartered in El Segundo, Calif, is a fully integrated online media and software services company focused on four high-value vertical categories: Health, Automotive, Legal, and Home/Travel. The company's properties and platforms include the WebMD, Medscape, and Henry Schein ONE networks, which are the global leaders in their markets; Nolo, Avvo, and Martindale, which form the largest consumer information provider in the legal market; and CarsDirect, Fodor's Travel, and many others which are leaders in their key vertical markets. Internet Brands' award-winning consumer websites lead their categories and serve more than 250 million monthly visitors, while a full range of web presence offerings has established deep, long-term relationships with SMB and enterprise clients. The company's powerful, proprietary operating platform provides the flexibility and scalability to fuel the company's continued growth.  Internet Brands is a portfolio company of KKR and Warburg Pincus.
 
Internet Brands and its wholly owned affiliates are an equal opportunity employer. Internet Brands will consider qualified applicants with criminal histories in a manner consistent with the City of Los Angeles Fair Chance Initiative for Hiring Ordinance (FCIHO).
 
Notice to California residents: you can find information about our privacy practices, on: https://www.internetbrands.com/work-with-us/cpra

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