B2B - General Manager, Corporate Vertical

About the Team:

The B2B team operates like a startup within CookUnity — an entrepreneurial, fast-paced, and innovative team that is charting a bold new path by bringing these same exceptional culinary experiences to businesses, organizations, and their employees.

This role will be reporting directly to the the Head of B2B, with the opportunity in the future to hire, train and manage sales representatives in your vertical.

You will work closely with the Head of B2B, the sales, marketing and product team around strategy and execution.

The role:

As the General Manager of the corporate vertical, you will operate as the main leader of this business unit. You and your team iterate on the strategy, P&L, and execution for CookUnity’s corporate offerings. You will lead a team driving smart fridge deployments, employee discount programs, and workplace meal solutions for enterprises, property managers, and benefits brokers. You will design and execute a GTM strategy to grow revenue and scale CookUnity as the leading workplace food solution.

Key Responsibilities:

• Own full P&L responsibility for the corporate vertical with aggressive revenue and margin growth targets.
• Develop and execute a GTM strategy per food service
• Build, lead, and coach a high-performing sales team (AEs, Key AEs, and Account manager).
• Cultivate relationships with decision-makers in HR, facilities management, and property management.
• Design scalable sales playbooks for SMB automation and enterprise deals.
• Identify and execute on channel partnerships (brokers, benefit platforms).
• Collaborate with product, operations, and marketing to refine offerings for workplace clients.
• Define pricing models and value propositions tailored to corporate clients.
• Serve as executive sponsor on key accounts to ensure long-term partnerships and revenue growth.
• Represent CookUnity at corporate wellness events, trade shows, and industry gatherings.
• Establish KPIs, dashboards, and regular reporting for team performance and pipeline health.

Qualifications:

• 8+ years of B2B sales leadership experience, preferably in foodservice, proptech, or workplace benefits.
• Proven track record of success owning P&L and scaling a business unit.
• Expertise in selling to HR, People Ops, Facilities, and property managers.
• Familiarity with employee benefits and workplace wellness programs.
• Strong leadership and coaching skills with a builder’s mindset.
• Entrepreneurial and adaptable to evolving market dynamics.

Learn More About CookUnity

We believe great leadership starts with alignment on vision, values, and ways of working. To give you deeper insight into who we are and what we’re looking for, we invite you to explore: CookUnity's Leadership Principles – The values and behaviors that guide how we operate, collaborate, and scale.

We hope this provides valuable insight into our culture and product vision. If this excites you, we’d love to connect!