Brand Marketing Lead - The Hunter, Call of the Wild Franchise

5 Months ago • All levels • Marketing

Job Summary

Job Description

Avalanche Studios Group seeks a visionary Brand Marketing Lead to spearhead the marketing strategy for their top-performing hunting game, theHunter: Call of the Wild. This role involves leading a marketing team, developing and executing annual marketing plans, managing budgets, and tracking KPIs to measure campaign success. The ideal candidate will have strong commercial acumen, data analysis skills, and a deep understanding of player needs, using this to influence product development. Responsibilities include liaising with game leadership, establishing multi-year brand goals, and ensuring marketing aligns with company objectives. The position requires excellent communication skills, experience in the gaming industry (preferably with an international publisher), and the ability to mentor and guide a team. The role is based in Stockholm, Sweden with a hybrid work model and some international travel.
Must have:
  • Lead marketing team
  • Develop & implement marketing strategies
  • Manage marketing budget
  • Track & report on performance
  • Player needs understanding
  • Data analysis skills
  • Excellent communication
  • Gaming industry experience

Job Details

Why are we hiring for this role?
Avalanche Studios Group is hiring a Brand Marketing Lead to manage brand and marketing strategy for the worlds number one hunting game; The Hunter: Call of the Wild. The position involves leading a team of marketers and implementing innovative brand and marketing strategies that create impact and stimulate demand.

What you'll do:

    • Act as chief marketing liaison to the game leadership team; ensure they're equipped for achieving commercial success.
    • Advocate for a deep understanding of player needs in all marketing and product decisions.
    • Develop and oversee the implementation of an annual live marketing strategy and manage marketing budget forecasting.
    • Ensure we have a clear framework for measuring the value of activities and know what drives sales and brand growth.
    • Establish marketing growth strategies, setting multi-year brand goals.
    • Track and report on our marketing performance using a robust KPI framework.
    • Use player insights to assist development teams in designing games that align with player needs.
    • Support the creation of unique product positioning and selling points in collaboration with the game leadership team.
    • Work with the Insights team to deliver player and market data that informs product and marketing decisions.
    • Build the brand framework and platform for the franchise, maintaining consistent brand attributes, tone, and style.
    • Coordinate with game and marketing leads to align our marketing strategies with company objectives.
    • Contribute to the strategic direction for the Call of the Wild franchise.
    • Lead, mentor, and manage a marketing team to foster creativity, strategic thought, and excellence.
    • Keep connected to games industry developments and monitor player & market trends to bring the latest thinking to our marketing work.
Who are we looking for:
We're seeking a visionary leader with vast commercial knowledge and robust data understanding. You're an experienced strategist keen on measuring marketing performance and guiding a team to achieve business objectives. You should have a passion for games, and the ability to both mentor others and anticipate market trends.

Role Context:
As part of the Marketing Leadership team at Avalanche Studios Group, the Brand Marketing Lead will report to the Head of Marketing. You'll be pivotal in our mission to engage our players through the delivery of immersive gaming products framed by compelling brand narratives.

Additional information:
This role is based in Stockholm, Sweden, in a hybrid office/home environment. Expect some international travel, and it is vital you have excellent English communication skills. We prefer candidates with experience at an international games publisher, but we may consider similar tech or entertainment industries.


Note: Research shows under-represented groups in the industry (especially women) might not apply to a job if they don’t check off every requirement. At Avalanche, we’re more about your drive to learn and interest in tackling challenges than what’s on your resume! So don’t stress if you don’t tick every box— shoot us your application anyway! Diverse opinions and different experiences are what make our teams so great, not itemized lists of qualifications.

The Stockholm location
Our Stockholm office is situated in Södermalm, the beating heart of the city’s game industry. It’s a physical representation of our games – the lush vegetation of Just Cause and theHunter: Call of the Wild meets corroded metal straight out of Mad Max. It has everything you need to make it your creative base camp.

Our values
At Avalanche Studios Group, we create worlds beyond limits. But that’s not exclusive to our games, so we’re committed to developing a diverse and inclusive workplace. All Avalanchers have a shared responsibility to create an open work environment where everyone is treated equally and respectfully. Being part of our world is not contingent on your heritage, your gender, or sexual orientation. It’s all about your passion and creativity.

How to apply
To apply for this position, please register below and provide your CV in English. We review applications continuously. All further studio-related information is provided under a non-disclosure agreement.

At Avalanche Studios Group we're always on the lookout for talented individuals to join our passionate team, but please not that relocation assistance is not available for this role.
Who are we looking for:
We're seeking a visionary leader with vast commercial knowledge and robust data understanding. You're an experienced strategist keen on measuring marketing performance and guiding a team to achieve business objectives. You should have a passion for games, and the ability to both mentor others and anticipate market trends.

Role Context:
As part of the Marketing Leadership team at Avalanche Studios Group, the Brand Marketing Lead will report to the Head of Marketing. You'll be pivotal in our mission to engage our players through the delivery of immersive gaming products framed by compelling brand narratives.

Additional information:
This role is based in Stockholm, Sweden, in a hybrid office/home environment. Expect some international travel, and it is vital you have excellent English communication skills. We prefer candidates with experience at an international games publisher, but we may consider similar tech or entertainment industries.


Note: Research shows under-represented groups in the industry (especially women) might not apply to a job if they don’t check off every requirement. At Avalanche, we’re more about your drive to learn and interest in tackling challenges than what’s on your resume! So don’t stress if you don’t tick every box— shoot us your application anyway! Diverse opinions and different experiences are what make our teams so great, not itemized lists of qualifications.

The Stockholm location
Our Stockholm office is situated in Södermalm, the beating heart of the city’s game industry. It’s a physical representation of our games – the lush vegetation of Just Cause and theHunter: Call of the Wild meets corroded metal straight out of Mad Max. It has everything you need to make it your creative base camp.

Our values
At Avalanche Studios Group, we create worlds beyond limits. But that’s not exclusive to our games, so we’re committed to developing a diverse and inclusive workplace. All Avalanchers have a shared responsibility to create an open work environment where everyone is treated equally and respectfully. Being part of our world is not contingent on your heritage, your gender, or sexual orientation. It’s all about your passion and creativity.

How to apply
To apply for this position, please register below and provide your CV in English. We review applications continuously. All further studio-related information is provided under a non-disclosure agreement.

At Avalanche Studios Group we're always on the lookout for talented individuals to join our passionate team, but please not that relocation assistance is not available for this role.

Similar Jobs

Token Metrics - Web3 Head of Marketing and Communications

Token Metrics

Kuala Lumpur, Federal Territory Of Kuala Lumpur, Malaysia (Remote)
1 Year ago
Snap Mobile INC - Regional Sales Executive

Snap Mobile INC

Columbia, South Carolina, United States (On-Site)
5 Days ago
Token Metrics - Web3 Head of Marketing and Communications

Token Metrics

Lagos, Lagos, Nigeria (Remote)
1 Year ago
Progress - Senior Product Marketing Manager

Progress

Burlington, Massachusetts, United States (Hybrid)
2 Weeks ago
EveryMatrix - Account Growth Lead

EveryMatrix

Bucharest, Bucharest, Romania (Hybrid)
4 Months ago
grendel games - Marketing Manager

grendel games

Leeuwarden, Friesland, Netherlands (Hybrid)
1 Month ago
MiQ - Marketing Manager

MiQ

Bogota, Colombia (Hybrid)
2 Months ago
Match Group - Director, Marketing

Match Group

Seoul, South Korea (Hybrid)
8 Months ago
Nintendo - Intern Distributor Marketing Support (m/f/d)

Nintendo

Frankfurt Am Main, Hessen, Germany (On-Site)
9 Months ago
Maliyo Games - Marketing Lead

Maliyo Games

Nigeria (On-Site)
8 Months ago

Get notifed when new similar jobs are uploaded

Similar Skill Jobs

bytedance - AI Developer Community Operations Expert

bytedance

(On-Site)
2 Months ago
right hook  - Lead Strategist - eCommerce Growth Marketing

right hook

Australia (Remote)
2 Months ago
Mcdonalds - Supervisor-Scrum Master

Mcdonalds

Mexico City, Mexico (On-Site)
1 Week ago
Reddit - Client Partner, Mid-Market (Services)

Reddit

San Francisco, California, United States (On-Site)
1 Month ago
Starkflow - International Business Development Executive

Starkflow

Maharashtra, India (On-Site)
3 Months ago
Reddit - Senior Client Partner, LCS, EMEA

Reddit

London, England, United Kingdom (On-Site)
5 Days ago
Paytm - Growth Management - Deputy Manager - Lending

Paytm

Mumbai, Maharashtra, India (On-Site)
4 Weeks ago
PwC - International Growth Practice -Senior Associate

PwC

Singapore (On-Site)
9 Months ago
Univision - Senior Manager, Strategy & Operations

Univision

Miami, Florida, United States (On-Site)
2 Months ago
Putnam - Principal, Data Strategy, Analytics & AI Practice

Putnam

Boston, Massachusetts, United States (Hybrid)
5 Days ago

Get notifed when new similar jobs are uploaded

Jobs in Stockholm, Stockholm County, Sweden

ELk studios - Art Director

ELk studios

Stockholm, Stockholm County, Sweden (On-Site)
1 Month ago
envar studio - Gameplay Animator

envar studio

Stockholm, Stockholm County, Sweden (On-Site)
4 Weeks ago
Embark Studios - Data Scientist - Game Marketing

Embark Studios

Stockholm, Stockholm County, Sweden (On-Site)
1 Month ago
Avalanche Studios Group - Communications Lead

Avalanche Studios Group

Stockholm, Stockholm County, Sweden (Hybrid)
2 Months ago
Lurkit - Support Specialist

Lurkit

Linköping, Östergötland County, Sweden (Remote)
1 Month ago
Embark Studios - Technical Designer

Embark Studios

Stockholm, Stockholm County, Sweden (On-Site)
4 Weeks ago
Paradox Interactive - User researcher

Paradox Interactive

Stockholm, Stockholm County, Sweden (On-Site)
3 Months ago
extreme network - Virtual Account Executive

extreme network

Stockholm, Stockholm County, Sweden (Remote)
2 Months ago
Tesla - Mobile Service Dispatcher

Tesla

Västra Götaland County, Sweden (On-Site)
4 Months ago
Embark Studios - Game Data Analyst

Embark Studios

Stockholm, Stockholm County, Sweden (On-Site)
3 Weeks ago

Get notifed when new similar jobs are uploaded

Marketing Jobs

The Walt Disney Company - Associate Manager, Marketing (CRM)

The Walt Disney Company

Hong Kong (On-Site)
8 Months ago
Demandbase - Sales Director, Advertising (Mid-Market)

Demandbase

United States (Remote)
3 Weeks ago
Alpha Sense - Senior Director of Financial Services Solution Marketing

Alpha Sense

New York, United States (Remote)
5 Days ago
Sony Music Career - Supervisor, International Marketing (Catalogue)

Sony Music Career

Beijing, China (On-Site)
2 Months ago
Zazz - Marketing Data Specialist

Zazz

India (On-Site)
6 Months ago
Wind River - Industry Marketing Manager – Automotive

Wind River

Troy, Michigan, United States (On-Site)
1 Month ago
Axel springer - Account Manager (Affiliate Marketing) Intern

Axel springer

Madrid, Community Of Madrid, Spain (On-Site)
2 Weeks ago
 Pearl Abyss - [Pearl Abyss Europe] Marketing Manager

Pearl Abyss

Amsterdam, North Holland, Netherlands (On-Site)
6 Months ago
Tencent - Senior Channel Marketing Manager - PUBG Mobile

Tencent

Shenzhen, Guangdong Province, China (On-Site)
4 Months ago
WebFX - Jr. Internet Marketing Specialist

WebFX

Harrisburg, Pennsylvania, United States (On-Site)
8 Months ago

Get notifed when new similar jobs are uploaded

About The Company

Avalanche Studios Group is a leading interactive entertainment company, offering a rich portfolio of games from its divisions Avalanche Studios, Expansive Worlds, and Systemic Reaction, including the Just Cause franchise, Rage 2, theHunter: Call of the Wild and Generation Zero. 


Avalanche Studios Group is committed to being a truly inclusive and sustainable workplace that creates innovative games through the power of our people’s creativity. All of Avalanche Studios Group games are developed using the proprietary Apex engine, enabling vast open worlds with endless creative possibilities. 


Learn more at www.avalanchestudios.com/

Stockholm, Stockholm County, Sweden (Hybrid)

Stockholm, Stockholm County, Sweden (Hybrid)

Stockholm, Stockholm County, Sweden (Hybrid)

Stockholm, Stockholm County, Sweden (Hybrid)

Stockholm, Stockholm County, Sweden (Hybrid)

Stockholm, Stockholm County, Sweden (Hybrid)

Stockholm, Stockholm County, Sweden (Hybrid)

Stockholm, Stockholm County, Sweden (Hybrid)

Stockholm, Stockholm County, Sweden (Hybrid)

Salt Lake City, Utah, United States (Hybrid)

View All Jobs

Get notified when new jobs are added by Avalanche Studios Group

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug