Content Operations (Community Focus)

3 Months ago • 3 Years +

Job Summary

Job Description

Responsibilities include researching social media and community trends, planning operational strategies based on game characteristics, analyzing competitor social media and community tactics, planning social media activities and community gameplay, establishing diverse feedback channels, creating user operation plans to aid in retention, conversion, recall, and revenue growth, and collaborating with other departments to ensure smooth operation of game communities and social media. The ideal candidate will be passionate about games, possess strong analytical skills, and be able to independently promote game community optimization and commercialization.
Must have:
  • 3+ years experience in game community or social media operation.
  • Familiar with industry trends and data knowledge.
  • Strong logical thinking and data analysis skills.
  • Passionate about games and has a deep understanding of community.

Job Details

岗位职责

探研游戏社媒与社群风向,依游戏特性规划运营策略。

剖析竞品社媒及社群战术,优化我方方案保竞争力。

策划社媒活动与社群玩法,明确细则并保障成效评估。

构建多元反馈通路,收集玩家心声优化游戏交互。

打造用户运营规划,助力留存、转化、召回及营收增长。

协同研发、市场等部门,促游戏社群与社媒运营畅顺。


任职要求

3 年以上游戏社群或社媒运营经历,有 IP 游戏相关经验佳。

熟知行业态势与数据知识,具敏锐市场嗅觉。

逻辑思维优,擅数据解读与游戏产品剖析。

热衷游戏,对游戏社群与社媒有深刻认知与创意。

能独立推动游戏社群优化与商业化布局。

沟通协作顺,KPI 导向强,善统筹协调资源。

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