Creator Relations Associate

6 Months ago • 1-2 Years

Job Summary

Job Description

Animoca Brands seeks a dynamic Creator Relations Associate to expand its Frens Network. Responsibilities include recruiting and onboarding 200+ creators (2k+ followers) across various platforms; coordinating campaigns, managing payments, and tracking deliverables; providing creator support and community management; and maintaining organized records. The role requires strong communication, organizational skills, and familiarity with social media platforms and creator ecosystems. A basic understanding of campaign briefs and content creation is essential, along with experience in creator management or influencer marketing.

Must have:

Creator recruitment & onboarding
Campaign management & coordination
Creator support & community management
Strong communication & organizational skills
Experience in creator management or influencer marketing

Good to have:

Experience in Web3, gaming, or tech
Familiarity with project management tools
Understanding of creator ecosystems

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Job Details

Animoca Brands (ACN: 122 921 813), a Deloitte Tech Fast winner, a Fortune Crypto 40 company, one of the Top 50 Blockchain Game Companies 2024, and one of the Financial Times’ High Growth Companies Asia-Pacific 2023, is a Web3 leader that leverages blockchain to deliver digital property rights to consumers around the world to help to establish the open metaverse. The company develops and publishes a broad portfolio of products including Anichess, The Sandbox, PHANTOM GALAXIES™, and Crazy Defense Heroes, and products utilizing popular intellectual properties such as The Walking Dead and Power Rangers. One of Animoca Brands’ flagship projects is Mocaverse, a platform that enables consumers to maximize their Web3 exposure to experiences and rewards with a single login entry point. Animoca Brands is one of the most active investors in Web3, with a portfolio of over 540 Web3 investments, including Yuga Labs, Axie Infinity, Polygon, Consensys, Magic Eden, OpenSea, Dapper Labs, Yield Guild Games, and many more. For more information visit www.animocabrands.com or follow on X (Twitter), YouTube, Instagram, LinkedIn, Facebook, and TikTok.

Role Overview

We are seeking a dynamic and motivated Creators Relations Associate to join Animoca Brands’ Marketing team.

In this role, you will be essential in expanding the Frens Network by recruiting and onboarding over 200 small to mid-tier creators (with 2k+ followers) across platforms like X, YouTube, TikTok, and Instagram. You will coordinate campaigns and support creators, helping them grow their influence as part of an "academy" to support their growth into top-tier creators.

Responsibilities

Creator Recruitment & Onboarding:
Identify and reach out to potential creators (2k+ followers) across X, YouTube, TikTok, Instagram, and other platforms
Manage the end-to-end onboarding process, including vetting and introducing them to the Frens Network program and resources.
Maintain an organized and systematic approach to creator onboarding, ensuring smooth integration into the program.

Campaign Management:
Coordinate and activate campaigns with creators, including developing campaign briefs based on project requirements.
Collaborate with internal teams to manage the payment process for creators and ensure timely compensation.
Track and report on creator deliverables, ensuring alignment with the campaign goals and timelines.\

Creator Support & Community Management:
Responding to any questions, concerns, or requests the creators may have.
Ensure consistent communication, providing updates and facilitating feedback loops between creators and project teams.

Administrative & Operational Support:
Maintain accurate records of creator engagements, contracts, and deliverables through internal tools
Collaborate with other team members to develop a streamlined process for creator communications, briefs, and campaign activation.

Qualifications

Bachelor’s Degree in Marketing, Communications, Business, or a related field.
1-2 years of work experience preferred; fresh graduates are also welcome.
Proven experience in creator management, influencer marketing, or community building in the digital space. Experience in web3, gaming, or tech-related fields is a plus.
Strong communication and organizational skills with multitasking abilities.
Familiarity with major social media platforms and an understanding of creator ecosystems.
Basic understanding of campaign briefs, deliverables, and content creation.
Experience with project management tools like Notion or Google Workspace.
Self-starter capable of working independently in a remote environment.
Interest or passion for web3, NFTs, and blockchain technology.

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