Customer Content Marketer

2 Months ago • 7 Years + • $138,500 PA - $192,300 PA

Job Summary

Job Description

The Customer Content Marketer will be responsible for developing compelling customer narratives, producing customer-focused multimedia projects, and bringing the voice of the customer into campaigns and initiatives. This includes partnering with various teams to identify and cultivate customer relationships, creating case studies, blog posts, and video testimonials, collaborating with social media teams, and developing marketing campaigns. The role requires strong storytelling, project management, communication skills, and a data-driven approach. The candidate should be curious about customer challenges and achievements and able to identify engaging angles.
Must have:
  • 7+ years of B2B marketing experience combining storytelling + customer focus.
  • Strong interviewing and research skills.
  • Well-honed project management skills.
  • Data-driven approach to measuring content.
  • Top-notch written and verbal communication skills.
  • Natural curiosity about customers' challenges.
Good to have:
  • Experience with video production and multimedia storytelling
  • Familiarity with marketing automation platforms.
  • Portfolio demonstrating previous success stories.

Job Details

The Stories team is a small but mighty facet of our Brand team that works on all flavors of storytelling — from content marketing to editorial, social media and more. We’re your blog builders, Meridian magazine makers, email strategists, social managers, and video editors, working in close partnership with Design, Copy, Product Marketing, Comms, and other teams across Mercury. 

We’re seeking a skilled customer storyteller to help us showcase how our customers achieve success with our products and the real impacts they’re having in the world. You’ll work cross-functionally to develop compelling customer narratives, produce customer-focused multimedia projects, and bring the voice of the customer into campaigns and initiatives across Marketing. 

*Mercury is a financial technology company, not a bank. Banking services provided by Choice Financial Group, and Column N.A., Members FDIC.

Here are some things you’ll do on the job:

  • Partner with Relationship Management,Sales, and others to identify and cultivate relationships with customers who align with GTM priorities.
  • Drive the creation of thoughtful and dynamic case studies, blog posts, and video testimonials that bring customer stories to life across multiple channels in both substantial and subtle ways.
  • Collaborate with our Organic and Paid Social teams to build social storytelling that heroes the customer, such as UGC, video programs, and more.
  • Work across Marketing to develop interesting and strategic campaigns that leverage customer advocacy to demonstrate product value and/or enhance market credibility.
  • Establish and maintain efficient processes for continuously sourcing, producing, and promoting customer stories that align with our broader objectives.

You should have:

  • 7+ years of B2B marketing experience combining storytelling + customer focus (e.g., content marketing, storytelling, customer marketing, advocacy programs, etc.)
  • Strong interviewing and research skills with a penchant for extracting meaningful insights and crafting them into (even more) meaningful narratives
  • Well-honed project management skills and a bias toward action, with a track record of driving efficient, high-impact  projects and programs from concept to completion
  • A heartful but data-driven approach to measuring and analyzing content and campaign performance to optimize impact and understand effectiveness
  • Top-notch written and verbal communication skills with meticulous attention to detail
  • A natural curiosity about customers’ challenges and achievements, and an ability to identify engaging — and sometimes unexpected — angles that resonate with target audiences
  • Creative vision for turning customer successes into high-impact marketing assets 
  • Empathy, exceptional judgment, and strong interpersonal skills to build trust with customers and internal stakeholders
  • No fear of ambiguity, building into the unknown, or figuring out how to drive something new forward.

Preferred Qualifications:

  • Experience with video production and multimedia storytelling
  • Familiarity with marketing automation platforms and content management systems
  • Portfolio demonstrating previous success story campaigns or customer marketing initiatives

The total rewards package at Mercury includes base salary, equity (stock options), and benefits.

Our salary and equity ranges are highly competitive within the SaaS and fintech industry and are updated regularly using the most reliable compensation survey data for our industry. New hire offers are made based on a candidate’s experience, expertise, geographic location, and internal pay equity relative to peers.

Our target new hire base salary ranges for this role are the following:

  • US employees in New York City, Los Angeles, Seattle, or the San Francisco Bay Area: $153,800-192,300
  • US employees outside of New York City, Los Angeles, Seattle, or the San Francisco Bay Area: $138,500-173,100
  • Canadian employees (any location): CAD $145,400-163,500

Mercury values diversity & belonging and is proud to be an Equal Employment Opportunity employer. All individuals seeking employment at Mercury are considered without regard to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, sexual orientation, or any other legally protected characteristic. We are committed to providing reasonable accommodations throughout the recruitment process for applicants with disabilities or special needs. If you need assistance, or an accommodation, please let your recruiter know once you are contacted about a role.

We use Covey as part of our hiring and / or promotional process for jobs in NYC and certain features may qualify it as an AEDT. As part of the evaluation process we provide Covey with job requirements and candidate submitted applications. We began using Covey Scout for Inbound on January 22, 2024. Please see the independent bias audit report covering our use of Covey here.

 

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