Digital Media and AdOps Coordinator

Job Description:

As the Digital Media and AdOps Coordinator, you will be responsible for coordinating and managing Betsson Group’s digital display advertising from an operational standpoint. This role involves providing support to our regional teams with digital campaigns, reports, troubleshooting, and more. You will work closely with Digital Campaign Managers, Specialists, and Marketing Managers to ensure smooth execution of digital display campaigns and contribute to the overall success of our marketing efforts.

Key Responsibilities:

• Coordinate and manage Betsson Group’s digital display advertising operations.
• Assist Digital Campaign Managers and Specialists in their daily tasks, including troubleshooting and reporting.
• Aid Marketing Managers in setting up digital display campaigns.
• Coordinate and traffic digital campaigns, collaborating with external partners such as media agencies, ad networks, DSPs (demand side platforms), and ad ops agencies.
• Create and manage DMP (data management platform) segments.
• Develop efficiencies and enhance processes to improve the group’s display marketing performance.
• Identify new technologies, platforms, and suppliers to enhance operations.
• Assist the Advertising Tech Lead with projects related to site tagging, digital attribution, and other areas.

Requirements:

• Bachelor's degree in Marketing, Advertising, Communications, or a related field (or equivalent experience).
• 1-2 years of experience in digital marketing, advertising, or a related field.
• Basic understanding of digital advertising principles and platforms.
• Excellent analytical skills with the ability to interpret data and generate insights to optimize campaign performance.
• Strong project management skills with the ability to prioritize tasks and meet deadlines in a fast-paced environment
• Detail-oriented with a proactive approach to problem-solving.
• Proficiency in Microsoft Office suite (Word, Excel, PowerPoint).
• Experience with Google Analytics or similar analytics tools is a plus.

What's in it for You:

Joining Betsson Group's dynamic team presents an exciting opportunity for individuals passionate about digital marketing and iGaming to embark on a rewarding career journey. As a Digital Media and AdOps Coordinator, you'll dive into the heart of our innovative digital advertising initiatives, immersing yourself in the fast-paced world of iGaming.