Egypt Country Manager

1 Month ago • All levels

Job Summary

Job Description

The Egypt Country Manager will be the main point of contact and be responsible for overall user and revenue growth in the MENA region. This role involves creating and executing a multi-year growth strategy in partnership with local and global teams across marketing, sales, product, content, and finance. The manager will focus on localizing the product, content, pricing, and packaging to meet the needs of local users. They will also lead and grow the in-market team, manage the budget, build key relationships, and represent Canva in the press, events, and community. The role requires strategic thinking, market building experience, strong leadership, excellent communication skills, analytical abilities, and product orientation. The ideal candidate will be excited about Canva’s mission and values and have experience in public speaking and networking.

Must have:

Fluency in Arabic (written and spoken)
Experience building a market, like a regional GM or brand lead
A proven leader with the ability to grow and coach teams
Strong communication skills in English

Good to have:

Experience in public speaking and acting as a public face
Routes into government departments, corporates, influencers, etc.

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Job Details

Company Description

At Canva, we create tools that empower the world to design. Our mission is to democratise design and empower creativity for anyone and everyone, on every platform! Inspired by a team of talented thinkers, an amazing culture, and a remarkable growth trajectory – we’re out to change the world, one design at a time.

About the team:

Canva’s International group is a diverse & distributed team focused on driving growth in our key regions. You’ll partner closely with leads across product, marketing, content, education, B2B and non profits to build a growth plan for the region.

Job Description

What you’ll do (responsibilities)

Strategy. Act as the main POC and be responsible for overall user and revenue growth in the MENA region. You'll bring together local and global teams across marketing, sales, product, content and finance to create and execute a cohesive multi-year growth strategy, and own the KPIs including MAUs and ARR.
Localisation. Work closely with the regional team to optimise our product, content, pricing and packaging to meet the needs of local users, informed by a deep understanding of local market dynamics and cultural nuances across a range of audiences, including knowledge workers, SMBs, students, startup ecosystems, NGOs, and other emerging sectors.
Leadership. Hire, inspire, drive and in some cases coach the in-market team, ensuring a high quality bar for impact and working closely with local speciality leads on performance management.
Budget. Partner closely with the regional team and marketing lead to shape the marketing strategy and deployment of budget.
Sponsorship. Build and support high value relationships by acting as a local sponsor for enterprise sales, education, government, partnerships, etc.
Public face. Represent Canva as a local figurehead across press, PR, events and community.

What we're looking for

Fluency in Arabic (written and spoken)
Strongly entrepreneurial. Founder-style appetite for growing something big from a small start and working across everything from education to press.
Experienced building a market. For example, as the regional GM or brand lead for a global SaaS company, or as a proven founder or growth lead in a startup.
A proven leader. Ability to grow, inspire, and coach high-performing teams. You have high emotional intelligence and empathy, and are a deeply collaborative teammate.
A strong communicator. Fully proficient in spoken and written English, and with the interpersonal skills to influence global and local stakeholders.
Keenly analytical. Deeply focused on KPIs and obsessive about driving actionable insights from disparate datasets.
Product oriented. Passion for improving the experience of users and the ability to translate these insights into product requirements.
Values aligned. Genuinely excited by Canva’s mission and deeply aligned with our values, and with exceptional references to prove it.
Publicity savvy. Experience doing public speaking and acting as a public face to the press and other stakeholders.
Well networked. Ideally with routes into some combination of government departments, corporates, influencers, journalists and local talent.