Growth Manager

3 Weeks ago • All levels

Job Summary

Job Description

Ruby Game Studio, now part of Rovio Entertainment, is seeking a Growth Manager to drive player growth for their hyper/hybrid and casual games. The role involves developing and executing user acquisition strategies, managing performance marketing campaigns across various platforms (Meta, Google Ads, TikTok, etc.), and optimizing campaigns using data-driven decisions. Responsibilities include tracking key metrics like CPI, LTV, and ROAS, conducting A/B tests for creatives and targeting, collaborating with product and data teams, identifying new growth channels and partnerships, and analyzing market trends. The role also requires contributing to creative ideation and testing new concepts.
Must have:
  • University degree in Engineering, Business Administration, or Economics.
  • Experience in mobile games or app user acquisition (UA/Performance/Digital Marketing).
  • Experience with A/B testing and campaign optimization.
  • Strong analytical skills for data-driven decisions.
  • Creative perspective in user acquisition and monetization.
  • Excellent verbal and written English communication.
Perks:
  • Monthly salary in USD.
  • Relocation package.
  • Comprehensive private health insurance.

Job Details

Ruby Game Studio has been making its mark in the gaming industry with hyper/hybrid and casual games.In 2021, we became part of Rovio Entertainment, creators of Angry Birds, strengthening the Rovio Flock and expanding our global reach.

With a team of 30+ members, we continue to grow while maintaining a fun, inclusive environment. If you're passionate about adding value to the gaming industry, join us at the heart of Fun!

What You’ll Bring:

  • University degree preferably in Engineering, Business Administration or Economics.

  • Previous work or internship experience in mobile games or app user acquisition preferably on UA or Performance/Digital Marketing.

  • Experience with A/B testing and campaign optimization.

  • Strong analytical skills to make data-driven decisions.

  • Creative perspective in developing user acquisition and monetization.

  • Excellent verbal and written communication skills in English.

What You’ll Be Doing:

  • Develop and execute user acquisition strategies to scale player growth for our games.

  • Manage and optimize performance marketing campaigns (Meta, Google Ads, TikTok, Applovin, Mintegral, etc.).

  • Track and analyze key metrics (CPI, LTV, ROAS) to ensure efficient growth.

  • Conduct A/B tests to improve creatives, targeting, and campaign performance.

  • Collaborate with product and data teams to to define KPIs and ensure alignment with overall game goals.

  • Discover new growth channels and partnership opportunities.

  • Stay up-to-date with industry trends and marketing technologies.

  • Conduct competitor and market analysis to uncover insights and creative strategies.

  • Contribute to creative ideation by generating and testing new concepts, themes, and visual directions tailored to target audiences.

What We’ll Provide:

  • A monthly salary in USD.

  • A relocation package to cover your moving expenses.

  • A comprehensive private health insurance package.


Important Note: Please be aware that this is an on-site position, we currently do not offer any remote job opportunities.

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About The Company

İzmir, İzmir, Türkiye (On-Site)

İzmir, İzmir, Türkiye (On-Site)

İzmir, İzmir, Türkiye (On-Site)

İzmir, İzmir, Türkiye (On-Site)

İzmir, İzmir, Türkiye (On-Site)

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