Growth Manager

1 Month ago • 1 Years + • Monetization • Marketing

Job Summary

Job Description

The Growth Manager at Sunday is responsible for all user acquisition processes and game monetization. This includes collaborating with creative and product teams to enhance marketability and engagement, optimizing marketing channels, analyzing performance data (KPIs), and developing strategies for improved user lifetime value (LTV). The role demands a strong analytical mindset, creativity, and a passion for gaming. Responsibilities include setting up and optimizing UA channels, testing new creatives, monitoring LTV, communicating with ad network account managers, documenting results, mentoring junior team members, and working with product owners to prioritize features for maximum business value. Staying updated on market trends to shape competitive growth strategies is also crucial.
Must have:
  • 1+ years mobile performance marketing (games preferred)
  • Experience with hybrid/casual game marketing
  • Understanding of UA KPIs and LTV
  • Knowledge of mobile marketing technologies (MMP, SDK, SKAD)
  • Monetization KPI understanding and optimization
  • Strong analytical and creative skills
Perks:
  • Skill development opportunities
  • Relocation assistance
  • Hybrid work setup
  • 30 days vacation
  • Remote work option
  • Gym access
  • Mental health support

Job Details

At Sunday, we fuel hybrid-casual games by developing and marketing fun, easy-to-play mobile games that consistently top the charts and generate hundreds of millions of downloads globally. Our talented team of developers, artists, designers, and marketers work together to build games that are easy to jump into but hard to put down, striking the perfect balance between enjoyment and monetization. As proud members of the applike group, our primary focus is on leveraging their cutting-edge advertising technology to deliver smart, player-friendly monetization and contribute to a thriving mobile ecosystem. Supported by Bertelsmann, Europe's largest media company, we are equipped with the resources to push the boundaries of the mobile gaming space. Join us as we continue to shape the future of hybrid-casual gaming.

We are currently looking for a ''Growth Manager'', responsible for all the User Acquisition processes and the Monetization of our games. This also includes working closely with Creatives and Product teams to maximize the business value by improving both the marketability and the engagement of the games. For this reason, the role not only requires an analytical mindset with a passion for numbers, but also a penchant for creativity and gaming in general.

What you will do:

  • Setup, monitor and optimize independently: all user acquisition channels, the monetization, creative performance while generating new ideas for your products
  • Try out new marketing creatives based on brainstorming and competitor analysis
  • Have a constant focus on user LTV by pushing your campaigns and influencing product and live ops ideas
  • Have a holistic overview of all marketing and monetization channels as well as products to maximize business value
  • Maintain a fruitful communication with the Account Managers of ad networks and push upcoming issues to them
  • Proactively initiate meetings to gain progress and challenge meetings that have no impact
  • Document results and derive next steps
  • Taking on responsibilities for Junior starters (Buddy system) by evaluating work progress and giving valuable feedback
  • Work closely with product owners to prioritize high-impact features on the roadmap for maximum business value
  • Keep up with emerging market trends to shape competitive growth strategies for our games.
  • Segment user cohorts to optimize LTV through targeted marketing and monetization efforts

Who you are:

  • You have at least 1 year of working experience in mobile performance marketing, ideally for games, with a minimum of six months operational management of marketing channels
  • Experience in marketing Hybrid or Casual games, including user segmentation strategies for those genres
  • Understanding of UA KPIs, have the ability to recognize internal and external factors, and develop appropriate strategies based on this insight
  • Basic technical knowledge about mobile marketing related technologies (Tracking, MMP, SDK, SKAD)
  • Specialized understanding of different networks and ability to set up new campaigns and run products which maximize outcome
  • Being able to understand monetization KPIs their dependencies and impact on the UA side whilst ongoing monitor and solve upcoming issues independently
  • Be responsive and be able to cluster needed information and share accordingly

Fuel for the Adventure: What You Get at Sunday

  • Build Your Skills, Not Just Your CV: At Sunday, you grow by doing. Real ownership, fast feedback, and steep learning curves are the norm. We don’t just offer development programs - we offer real problems to solve and the space to own them.
  • Start Fresh in Hamburg - We’ll Back You: Moving to a new city? We’ll help you make it happen. From visas to relocation bonuses to language support, we’ve got your back. Our goal: help you hit the ground running and feel at home fast.
  • Flexible Setup for Maximum Impact: We work in a hybrid setup with three core office days, plus flexibility where it matters. You’ll get 30 days of vacation, the chance to work remotely up to 3 weeks per year, and access to our in-house gym and mental health support when you need a reset.
  • Work Where It Feels Good: Our office has a 5th floor Alster lake view, strong coffee, top gear, and way too many snacks. But more than that - it’s a space designed for makers, thinkers, and game-changers to connect, collide, and build.
  • More Than Just a Job - Join the Crew: We don’t just work side by side. We share wins, tackle challenges, and have fun together. Team events, game nights, spontaneous pizza runs - they’re part of the ride. Work hard, play smart.

Similar Jobs

Aspire - Strategy - UK Expansion

Aspire

United Kingdom (Hybrid)
2 Weeks ago
Blitz app - Director of Product

Blitz app

Los Angeles, California, United States (On-Site)
8 Months ago
sitecore - Account Executive, Enterprise (New Business)

sitecore

Tokyo, Japan (On-Site)
3 Months ago
Rackner - Private Capital Project Specialist

Rackner

Washington, District Of Columbia, United States (On-Site)
2 Weeks ago
G5 games - Product Marketing Manager

G5 games

Tbilisi, Tbilisi, Georgia (On-Site)
1 Month ago
bytedance - Backend Software Engineer, Authorization - 2025 Start

bytedance

Singapore (On-Site)
7 Months ago
bytedance - Automotive Industry Product Sales - Hong Kong

bytedance

(On-Site)
2 Months ago
bytedance - PMO Team Lead

bytedance

Singapore (On-Site)
2 Months ago
bytedance - Senior Software Engineer - Development Infrastructure Team

bytedance

Mountain View, California, United States (On-Site)
7 Months ago
bytedance - Data Management and Strategy Intern

bytedance

Taguig, Metro Manila, Philippines (On-Site)
2 Months ago

Get notifed when new similar jobs are uploaded

Similar Skill Jobs

Philips - Solutions Program Manager, SRC

Philips

Murrysville, Pennsylvania, United States (On-Site)
2 Weeks ago
Nagarro - Director Sales & Partner Business - Public Sector

Nagarro

Germany (Remote)
2 Months ago
Triple dot studios - Product Manager

Triple dot studios

London, England, United Kingdom (Hybrid)
3 Months ago
Illuminia - Sr. Product Marketing Manager, NGS Platforms

Illuminia

San Diego, California, United States (On-Site)
1 Week ago
Google - Account Strategist, Google Customer Solutions

Google

Seoul, South Korea (On-Site)
1 Month ago
Tesla - Senior Recruiter, SSD Central

Tesla

Berlin, Berlin, Germany (On-Site)
3 Months ago
bytedance - Hardware Product Manager (VR/AR)

bytedance

San Jose, California, United States (On-Site)
2 Months ago
panteon games - Game Designer

panteon games

Ankara, Ankara, Türkiye (On-Site)
3 Weeks ago
PHINIA - Apprentice Marketing

PHINIA

Cergy, Île-de-France, France (On-Site)
1 Month ago
Moloco - Head of Sales - Streaming Monetization

Moloco

Los Angeles, California, United States (On-Site)
2 Weeks ago

Get notifed when new similar jobs are uploaded

Jobs in Hamburg, Hamburg, Germany

gameexcite - QA Intern

gameexcite

Germany (Remote)
1 Month ago
Enphase Energy - Customer Technical Support, Solar/PV - Germany

Enphase Energy

Frankfurt Am Main, Hessen, Germany (Hybrid)
5 Months ago
Tesla - Lead Power Electronic/Electrical Design Engineer

Tesla

Brandenburg, Germany (On-Site)
3 Months ago
Tesla - Manufacturing Engineer, Battery Cell

Tesla

Brandenburg, Germany (On-Site)
3 Months ago
Reddit - Senior Site Reliability Engineer

Reddit

Berlin, Berlin, Germany (On-Site)
2 Weeks ago
Devoteam - SAP DATA Migration (w/m/d)

Devoteam

Frankfurt Am Main, Hessen, Germany (Remote)
7 Months ago
WongDoody - Producer - Focus CGI & Postproduction

WongDoody

Stuttgart, Baden-Württemberg, Germany (Hybrid)
1 Month ago
Tesla - Machine and Equipment Operator

Tesla

Grünheide (Mark), Brandenburg, Germany (On-Site)
3 Months ago
Tesla - Workshop Supervisor

Tesla

Holzwickede, North Rhine-Westphalia, Germany (On-Site)
3 Months ago
The Walt Disney Company - Human Resources Internship

The Walt Disney Company

Munich, Bavaria, Germany (On-Site)
1 Month ago

Get notifed when new similar jobs are uploaded

Monetization Jobs

bytedance - Lead Research Scientist, Foundation Model, Music Intelligence

bytedance

San Jose, California, United States (On-Site)
7 Months ago
bytedance - Software Engineer (Payment Network) Intern

bytedance

Singapore (On-Site)
3 Months ago
Playtika - Director of Monetization

Playtika

Israel (On-Site)
3 Months ago
bytedance - Developer Relations - Global Apple Partnership

bytedance

San Jose, California, United States (On-Site)
2 Months ago
bytedance - Machine Learning Engineer Graduate (AML Algorithm) - 2025 Start (PhD)

bytedance

San Jose, California, United States (On-Site)
7 Months ago
bytedance - Backend Engineer Intern, Video-On-Demand

bytedance

Singapore (On-Site)
2 Months ago
Garena - Associate/Senior Associate, Revenue Operations

Garena

Bengaluru, Karnataka, India (On-Site)
1 Month ago
bytedance - Livestream (User Generated Content) Event Operations Intern - 2025 Start

bytedance

Taguig, Metro Manila, Philippines (On-Site)
4 Months ago
bytedance - NLP Engineer Intern - 2025 Start

bytedance

Singapore (On-Site)
7 Months ago
bytedance - Account Management, FMCG, Personal Care & Beauty (Philippines E-Commerce)

bytedance

Taguig, Metro Manila, Philippines (On-Site)
2 Months ago

Get notifed when new similar jobs are uploaded

About The Company

We create and publish extremely engaging and addictive mobile games with smart and player-friendly monetisation. We are on the way to becoming one of the leading mobile publishers and developers. We are generously backed by an investment from Bertelsmann, one of the world's largest media houses. We love building engaging games and apps. If you think you have the right combination of smart and ambitious and want to join us: We’re hiring!

Hamburg, Hamburg, Germany (Hybrid)

Hamburg, Hamburg, Germany (Hybrid)

Hamburg, Hamburg, Germany (Hybrid)

Hamburg, Hamburg, Germany (Hybrid)

Hamburg, Hamburg, Germany (Hybrid)

Hamburg, Hamburg, Germany (Hybrid)

Hamburg, Hamburg, Germany (Hybrid)

Hamburg, Hamburg, Germany (Hybrid)

Hamburg, Hamburg, Germany (Hybrid)

View All Jobs

Get notified when new jobs are added by Sunday

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug