Licensing & Partnerships Manager

1 Month ago • All levels

Job Summary

Job Description

As the Licensing & Partnerships Manager, you will join Canva’s Content Partnerships team to manage relationships with global licensing partners, including music labels, publishers, and branded IP owners. You will develop and execute partnership strategies to scale Canva’s branded content offerings globally. You will oversee rights clearances, source exclusive content, build long-term partnerships, and represent Canva at industry events. You will also collaborate with internal teams to ensure content integration, analyze usage data, and guide junior team members. This role offers a unique opportunity to shape Canva’s branded IP strategy and empower millions of users with high-quality content.
Must have:
  • Proven experience in licensing, partnerships, or related roles.
  • Experience owning and growing relationships with content owners.
  • Track record of structuring and finalizing licensing agreements.
  • Experience using data to measure success and track performance.
Perks:
  • Equity packages
  • Health benefits plans
  • 401(k) retirement plan with company contribution
  • Inclusive parental leave policy
  • An annual Vibe & Thrive allowance
  • Flexible leave options

Job Details

Job Description

Join the team redefining how the world experiences design.

Hello, g'day, mabuhay, kia ora, 你好, hallo, vítejte!

Thanks for stopping by. We know job hunting can be a little time consuming and you're probably keen to find out what's on offer, so we'll get straight to the point.

Where and how you can work

Our flagship office is in Sydney, Australia, but we've made our way from down under, to a hub in San Francisco, which is now home to our US operations. We offer flexibility in how and where you work. We trust our Canvanauts to choose the balance that empowers them and their team to achieve their goals.

About the team

As the Licensing & Partnerships Manager, you’ll join Canva’s Content Partnerships team, a small but mighty group scaling our relationships with global licensing partners, including music labels, publishers, and branded IP owners. Together, you’ll drive the growth of our branded content library and help shape how iconic content shows up in Canva. You’ll lead high-level negotiations and ensure the seamless integration of content into Canva’s platform. With team members across Australia and North America, you’ll play a key role in building processes that scale and delivering global impact.

This is a unique opportunity to shape Canva’s branded IP strategy, empowering millions of users to design with diverse, high-quality content.

What you’d be doing in this role

As Canva scales change continues to be part of our DNA. But we like to think that's all part of the fun. So this will give you the flavour of the type of things you'll be working on when you start, but this will likely evolve.

At the moment, this role is focused on:

  • Managing Canva’s relationships with global licensing partners, including music labels, publishers, entertainment studios, and branded IP owners.
  • Developing and executing partnership strategies to scale Canva’s branded content offerings globally.
  • Owning 10–15 active partner relationships end-to-end, from deal structuring to onboarding and performance tracking.
  • Overseeing rights clearances, including licensing agreements for music, entertainment properties, and other branded assets.
  • Sourcing and securing exclusive content and partnerships to enhance Canva’s creative library.
  • Building and maintaining long-term partnerships with key industry stakeholders, including major and independent rights holders.
  • Represent Canva at industry events, panels, and meetings, positioning Canva as a leader in the creative tools space.
  • Work closely with product, design, and engineering teams to ensure seamless integration of licensed content into Canva’s platform.
  • Collaborate with marketing and creative teams to support campaigns that leverage Canva’s branded content library.
  • Act as Canva’s internal expert on content licensing and branded IP, providing insights to shape business decisions and drive innovation.
  • Partnering closely with product, design, and marketing teams to launch creative collaborations and support content integration into our platform.
  • Analyse usage data to track the performance of licensed content and guide future acquisitions.
  • Develop KPIs and measure the impact of branded content on Canva’s user experience and engagement.
  • Provide guidance and mentorship to junior team members working on licensing and partnerships.

You're probably a match if you

  • Have proven experience in licensing, partnerships, relationship management or related roles within the media, entertainment, or tech industries.
  • You’re a relationship-first operator who thrives on shaping and growing creative partnerships that unlock mutual value.
  • A track record of owning and growing relationships with content owners, music labels, publishers, and IP holders at a senior level.
  • You’re deeply curious and not afraid to ask the hard (or smart!) questions to get to the best outcomes.
  • A track record of owning and growing relationships with content owners, music labels, publishers, and IP holders at a senior level.
  • Demonstrated success in structuring and finalising complex licensing agreements.
  • Experience using data to measure success, track performance, and inform decision-making.
  • A team player who thrives in cross-functional environments and works effectively with product, design, marketing, and legal teams.
  • A genuine enthusiasm for empowering users through creative tools like Canva and a passion for high-quality branded content.

What's in it for you?

Achieving our crazy big goals motivates us to work hard - and we do - but you'll experience lots of moments of magic, connectivity and fun woven throughout life at Canva, too. We also offer a range of benefits to set you up for every success in and outside of work.

Here's a taste of what's on offer:

  • Equity packages - we want our success to be yours too
  • Health benefits plans to support you and your wellbeing
  • 401(k) retirement plan with company contribution
  • Inclusive parental leave policy that supports all parents & carers
  • An annual Vibe & Thrive allowance to support your wellbeing, social connection, office setup & more
  • Flexible leave options that empower you to be a force for good, take time to recharge and supports you personally

Check out lifeatcanva.com for more info.

At Canva we value fairness, and we strive to provide competitive, market-informed compensation whilst ensuring internal equity within the team in each region. We make hiring decisions based on your skills, experience and our overall assessment of what we observed and learnt in the hiring process. When calculating offers, we make salary decisions based on market data and candidates' skills and experience.

Other stuff to know

We make hiring decisions based on your experience, skills and passion, as well as how you can enhance Canva and our culture. When you apply, please tell us the pronouns you use and any reasonable adjustments you may need during the interview process.

We celebrate all types of skills and backgrounds at Canva so even if you don’t feel like your skills quite match what’s listed above - we still want to hear from you!

Please note that interviews are conducted virtually.

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