Marketing Manager

4 Months ago • All levels

Marketing

Job Description

As a Listings Marketing Manager at OKX, you will lead marketing efforts for newly listed tokens. You will develop and execute marketing strategies to promote token listings, ensuring alignment with company goals and resonating with a global audience. Key responsibilities include developing and implementing comprehensive marketing campaigns, collaborating with internal teams, managing relationships with token projects, leveraging data analytics to optimize campaigns, and ensuring compliance with regulatory standards. This role requires strong expertise in the cryptocurrency space and excellent communication skills to engage both internal and external stakeholders.

Good To Have:

Fluency in Mandarin is a plus

Must Have:

Bachelor's degree in Marketing or related field
Prior experience in marketing, crypto or fintech sectors
Track record of successful digital marketing campaigns in crypto
Strong project management skills
Familiarity with cryptocurrency exchanges and blockchain trends

Perks:

Competitive total compensation package
L&D programs and Education subsidy for employees' growth
Various team building programs and company events
Wellness and meal allowances
Comprehensive healthcare schemes for employees and dependants

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OKX will be prioritising applicants who have a current right to work in Singapore, and do not require OKX's sponsorship of a visa.

Who We Are

At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom.

OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves.

Across our multiple offices globally, we are united by our core principles: We Before Me, Do the Right Thing, and Get Things Done. These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er.

OKX is part of OKG, a group that brings the value of Blockchain to users around the world, through our leading products OKX, OKX Wallet, OKLink and more.

About the Opportunity

As a Listings Marketing Manager at OKX, you will lead the marketing efforts for newly listed tokens. You will develop and execute marketing strategies to promote token listings, ensuring alignment with the company’s overall goals and resonating with a global audience. This role requires strong expertise in the cryptocurrency space and excellent communication skills to engage both internal and external stakeholders.

What You’ll Be Doing

Develop and implement comprehensive marketing campaigns for newly listed tokens.
Collaborate with internal teams (e.g., research, legal, and business development) to ensure cohesive token listing strategies.
Manage relationships with token projects to coordinate co-marketing activities and community engagement.
Leverage data analytics to monitor campaign performance, optimize strategies, and report results to senior management.
Ensure that all marketing materials comply with regulatory and compliance standards.

What We Look For In You

Bachelor's degree in Marketing, Business, or a related field.
Prior experience in marketing, with a focus on blockchain, cryptocurrency, or fintech sectors.
Proven track record of managing successful digital marketing campaigns in crypto space.
Strong project management skills, capable of handling multiple priorities under tight deadlines.
Familiarity with cryptocurrency exchanges, tokenomics, and blockchain trends.