Marketing Operations Specialist

4 Months ago • All levels • $35,000 PA - $65,000 PA

Job Description

The Marketing Operations Specialist will be responsible for assisting with various marketing operations projects, including CRM and Marketing Automation Tool. This role involves lead conversion, data entry, and supporting the entire marketing organization. Key responsibilities include creating forms and landing pages, assisting with webinar setup, entering data into the CRM, routing leads to the sales team, making process recommendations, and assisting with reporting requests. The position requires collaboration with the marketing operations team on system updates and migrations.
Good To Have:
  • One year of related marketing experience
  • Experience with Pardot, HubSpot, or Marketo
  • Familiarity with Salesforce or Microsoft Dynamics
Must Have:
  • Bachelor’s degree in Marketing or related field
  • Knowledge of marketing fundamentals
  • Self-starter and problem-solver
  • Excellent communication skills
  • Experience with project management
Perks:
  • Health, dental, and vision coverage
  • 401(k), HSA, and FSA plans
  • Flexible PTO policy
  • Tuition and personal enrichment reimbursement
  • Option to enroll in ID Theft Protection Program

Add these skills to join the top 1% applicants for this job

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Whether you’re an experienced professional or just getting started, your contributions matter at Fortra. If you’re passionate about tackling meaningful challenges alongside talented team members committed to helping each other succeed, all while having lots of fun, we want to hear from you. We offer competitive benefits and salaries, personal and professional development opportunities, flexibility, and much more

At Fortra, we’re breaking the attack chain. Ready to join us? 

Fortra is looking for a Marketing Operations Specialist to join the team. This individual will assist with a variety of marketing operations projects related to our CRM (Customer Relationship Management) and Marketing Automation Tool and perform lead conversion and data entry into our systems.  This position will support the entire Fortra marketing organization and is part of the Marketing Operations team, reporting to the Marketing Operations Manager. 

WHAT YOU'LL DO

  • Assist with projects in our marketing automation system including but not limited to form and landing page creation, and data cleanup
  • Assist with the setup and scheduling of webinars, and act as a subject matter expert for marketing team members
  • Perform data entry into our CRM through lead imports and manual creation as needed 
  • Monitor and review incoming leads queue and promptly route to the sales team for follow-up 
  • Make recommendations for improvement or enhancement to processes to ensure standards in data entry and collection
  • Incorporate team and manager feedback on assigned projects to ensure success
  • Assist with data exports and reporting requests as needed to give the team visibility into marketing analytics and performance 
  • Collaborate with marketing operations team on various marketing projects and assignments related to system updates and migrations as necessary

QUALIFICATIONS

  • Bachelor’s degree in Marketing, Advertising, Business, or related field
  • One year of related marketing experience preferred
  • Knowledge and understanding of marketing fundamentals
  • Self-starter and problem-solver
  • Strong project management skills with high attention to detail preferred
  • Ability to work well individually and as part of a team
  • Excellent communication and time management skills
  • Ability to work both in a creative environment as well as a structured, process-driven one
  • Experience working with Pardot, HubSpot, and/or Marketo is a plus
  • Familiarity with Salesforce and/or Microsoft Dynamics is a plus

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At Fortra, our compensation philosophy prioritizes fair market value and internal equity, aligning with your experience and specialized skill set.  

As a full-time, exempt employee at Fortra, you’ll enjoy a comprehensive benefits package that includes:  

  • Health, dental, and vision coverage as of hire 
  • Immediate enrollment in 401(k), HSA, and FSA plans 
  • Flexible PTO policy  
  • Tuition and personal enrichment reimbursement 
  • Option to enroll in ID Theft Protection Program   

Check out some of the of the other benefits we offer that are focused on your holistic well-being and our Diversity, Equity, and Inclusion program. 
 

Compensation

$35,000 - $65,000 USD

Visit our website to learn more about why employees choose to work for Fortra. Remember to connect with us on LinkedIn.

As an EEO/Affirmative Action Employer, all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, veteran or disability status.

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