Marketing Specialist

Park 6 Logistics is seeking a motivated and analytical Marketing Specialist to support and execute strategic marketing initiatives that strengthen brand presence and drive business growth. This role involves developing and executing marketing strategies, conducting market research, managing campaigns, collaborating with internal teams, tracking performance metrics, and supporting product positioning and brand initiatives.

Must Have

• Develop and execute marketing strategies aligned with business goals
• Conduct market research and analyze trends to identify growth opportunities
• Create and manage marketing campaigns across appropriate channels
• Collaborate with internal teams to ensure consistent brand messaging
• Track performance metrics and prepare reports to optimize marketing efforts
• Support product positioning, promotional planning, and brand initiatives
• Maintain marketing materials and ensure accuracy and relevance
• Strong understanding of marketing principles and strategic planning
• Excellent written and verbal communication skills
• Ability to analyze data and translate insights into action
• Highly organized with strong attention to detail
• Comfortable working in a fast-paced, collaborative environment
• Proactive mindset with a focus on continuous improvement

Perks & Benefits

• Competitive salary
• Growth opportunities within a growing logistics organization
• Collaborative and professional work environment
• Ongoing skill development and learning opportunities
• Stable, full-time position with long-term potential

Company Description

Park 6 Logistics is a forward-thinking logistics and operations company committed to delivering efficiency, precision, and excellence across every project we manage. Our success is driven by collaboration, innovation, and a strong commitment to professional growth. We believe in empowering our team members to take ownership, develop their skills, and grow alongside the company.

Job Description

We are seeking a motivated and analytical Marketing Specialist to support and execute strategic marketing initiatives that strengthen brand presence and drive business growth. This role is ideal for someone who enjoys working with data, strategy, and cross-functional teams to deliver impactful marketing solutions aligned with company objectives.

Responsibilities

• Develop and execute marketing strategies aligned with business goals
• Conduct market research and analyze trends to identify growth opportunities
• Create and manage marketing campaigns across appropriate channels
• Collaborate with internal teams to ensure consistent brand messaging
• Track performance metrics and prepare reports to optimize marketing efforts
• Support product positioning, promotional planning, and brand initiatives
• Maintain marketing materials and ensure accuracy and relevance

Qualifications

• Strong understanding of marketing principles and strategic planning
• Excellent written and verbal communication skills
• Ability to analyze data and translate insights into action
• Highly organized with strong attention to detail
• Comfortable working in a fast-paced, collaborative environment
• Proactive mindset with a focus on continuous improvement

Additional Information

• Competitive salary ($59,000 – $63,000 annually)
• Growth opportunities within a growing logistics organization
• Collaborative and professional work environment
• Ongoing skill development and learning opportunities
• Stable, full-time position with long-term potential