Performance Marketing Intern

About the Team

An instrumental part of GOAT Group, the Marketing team oversees a wide range of activities, which aim to build awareness, consideration and loyalty for our brands. As a member of this team, you will work to execute thoughtful, data-driven marketing campaigns that drive meaningful growth for the company.

We are looking for a Performance Marketing Intern to support the growth of GOAT Group’s user base through acquisition across various marketing channels. You'll play a supporting role in driving growth through Google Ads, Meta, Snapchat, and TikTok ads creation and campaign support. Scope of work inclusive, but not limited to GOAT, Flight Club, USA & International markets.

Role Overview

As a Performance Marketing Intern, the ideal candidate is detail oriented, data-driven, and organized. This role plays a pivotal role in campaign builds, management, and creative reporting across core marketing channels.

Experience in Google, Meta, Snap and / or TikTok ad campaigns is strongly preferred / but not required.

This is a temporary position with an expected duration of up to 13 weeks, requiring up to 20 hours per week.

In this role, you will:

• Support execution and optimization of Google Ads, Meta, Snapchat, and TikTok campaigns across GOAT and Flight Club.
• Partner with the Performance Marketing to analyze campaign performance and surface insights on key metrics (e.g., ROAS, CAC, CTR, CVR).
• Monitor active campaigns and help with real-time performance optimizations.
• Work with the creative team to support asset development for YouTube, incorporating performance feedback into iteration cycles.
• Help prepare weekly reporting dashboards and summarize campaign results across Google & Social (Meta, Snapchat, TikTok) platforms.
• Stay informed on platform updates, beta features, and industry best practices to help inform testing and strategy.
• Coordinate with internal teams to align ad launches with product drops, promotions, and seasonal initiatives.

Qualifications:

• Currently pursuing a BA/BS degree in marketing, business, economics, or a related field, or equivalent hands-on experience.
• Experience with (or strong willingness to learn) platforms inclusive of Google Ads (Shopping, UAC, YouTube), Meta, Snapchat, TikTok.
• Ads platform certifications preferred, but not required.
• Proficiency in Excel or Google Sheets, with the ability to organize and analyze data.
• Highly organized with strong attention to detail.
• Comfortable working cross-functionally in a fast-paced environment.
• Interest in e-commerce, sneakers, or fashion is a plus.

The hiring range for this position is below, plus benefits (401K, paid time off, dental, medical, vision, disability, life insurance options). To determine starting pay within the hiring range, we carefully consider a variety of factors, including primary work location, role/level, a candidate’s skills, experience, market demands, and internal parity. You may reach out to a recruiter for additional information.

Hiring Range:

$24 - $24 USD

GOAT Group represents the leading platforms for authentic sneakers, apparel and accessories. Operating four distinct brands–GOAT, Flight Club, Grailed and alias–GOAT Group has a global community of more than 60 million members across 170 countries.

GOAT is the global platform for the greatest products from the past, present and future. Since its founding in 2015, GOAT has become one of the leading and most trusted sneaker platforms in the world, and has expanded to offer apparel and accessories from select emerging, contemporary and iconic brands. Through its unique positioning between the primary and resale markets, the company offers styles across various time periods on its digital platforms and in its retail locations, while delivering products to over 60 million members across 170 countries.

Established in New York City over 15 years ago, Flight Club revolutionized sneaker retail as the original consignment store for rare shoes. Carrying the rarest exclusives and collectible sneakers, Flight Club has evolved from a one-stop sneaker destination, to a cultural hub for sneaker enthusiasts and novices alike. With three brick-and-mortar locations in New York City, Los Angeles and Miami, Flight Club remains the premier source for authentic, rare sneakers.

Founded in 2013, Grailed is the leading community-driven marketplace for rare luxury, streetwear and vintage fashion. The marketplace was built for enthusiasts, by enthusiasts, and features products from brands including Supreme, Raf Simons, Gucci, Saint Laurent, Balenciaga, Prada and more. With a highly curated selection of resale pieces including inventory exclusive to the platform, Grailed makes fashion accessible.

The company is backed by strategic investor Foot Locker, Inc. as well as some of the leading names in venture capital including Park West Asset Management, T. Rowe Price Associates, Inc., Franklin Templeton, Adage Capital Management, Ulysses Management, D1 Capital Partners, Accel, Andreessen Horowitz, Index Ventures, Matrix Partners, Upfront Ventures, Webb Investment Network and Y Combinator.

GOAT Group will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance, if applicable. By applying, you authorize GOAT Group to send you text messages regarding your job application, interview and/or onboarding process, and other job opportunities at GOAT Group. If you are a California resident, please review our California Privacy Rights Notice for Job Applicants. If you are an EU or UK resident, please review our EU / UK Candidate & Employee Privacy Notice.