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Platform Monetization Professionals

Trendyol

İstanbul, Türkiye (Hybrid)

Platform Monetization Professionals

2 Months ago • 5 Years +

Job Summary

Job Description

The job involves building collaborative relationships and developing medium and long-term marketing strategies with key brand partners to align with Trendyol GO's growth and profitability objectives. Responsibilities include leading the development of brand campaign and marketing strategies, monitoring brand accounts' performance, contributing to growth and profitability strategies, leveraging data analysis for performance monitoring and identifying growth opportunities, measuring the success of new product features, planning data-driven strategies for customer satisfaction, collaborating with relevant teams on brand campaigns, communicating with brand partners, and investigating corporate partnership opportunities. The role requires a candidate with at least 5 years of experience in marketing/brand management/trade marketing/sales/account management and strong communication skills.

Must have:

5+ years of marketing/brand management experience
Excellent written and verbal communication skills in English
Bachelor's or Master's degree from a reputable university.

Good to have:

Knowledge in SQL for data analysis & preparation
Experience with food/grocery delivery
Familiarity with financial and legal structures

Perks:

Trendyol shopping budget
Central and international office locations
Top-of-the-line technical equipment
Extensive training platform for continuous learning
Mentoring and professional development opportunities
Competitive benefits

7 skills required

7 skills required for this role

Add these skills to join the top 1% applicants for this job

sql

data-analytics

communication

budget-management

agile-development

account-management

team-management

Job Details

Ready to learn more about us?

We were founded in 2010 with a dynamic and agile start-up spirit. The trust of around 30 million customers and 250,000 sellers has made us the first decacorn in Turkey. Our success is backed by renowned investors such as Alibaba, General Atlantic, Softbank, Princeville Capital and several sovereign wealth funds. In 2022, we opened our first dedicated international office in Berlin and expanded to Amsterdam, Luxembourg and London. And that's just the beginning!

Tech at the root

We believe that technology is the driver and e-commerce is the outcome. Thanks to the dedication of our team, we have become one of the top 5 e-commerce companies in EMEA and one of the fastest growing worldwide. We currently deliver over 1.5 million parcels daily to 27 countries.

Growth is in our DNA

As a young and dynamic company, we are constantly growing and expanding. With Trendyol Tech, one of the leading R&D centres, Trendyol Express, the fastest growing delivery network, Dolap, the largest platform for second-hand goods, and Trendyol Go, our instant food and grocery delivery service, we are gearing up to become the world's leading e-commerce platform.

Focused on positive impact

Our vision goes beyond business success. We strive to make a sustainable and positive impact on our customers, business partners, and society. By digitizing merchants and SMEs, helping businesses grow, and promoting women's economic empowerment, we are dedicated to creating a better future.

ABOUT THE TEAM

Trendyol Go, the local commerce arm of Trendyol Group, works to meet all the daily needs of our users and brings local merchants, couriers and Trendyol users together. We make seamless connections in real time and we are able to expand our offer to include food and fresh groceries thanks to our on-demand solution. We are delighted to strengthen local commerce with Trendyol's operational excellence by bringing marketplace solutions backed by our last mile delivery network.

We are all working with the same purpose: To create a positive impact in our ecosystem by enabling commerce through technology.

YOUR MAIN RESPONSIBILITIES

Build strong collaborative relationships and develop medium & long-term marketing strategies with the key brand partners and ensure all the activities are actualized in accordance with the strategy in line with Trendyol GO's growth and profitability objectives,
Lead the development of brands' campaign and marketing strategies and reporting,
Monitor brand accounts’ performance against the business plan and develop alternative strategies when needed,
Contribute to growth and profitability strategies of the local commerce business through adoption of new brand strategies,
Leverage data and analysis for performance monitoring of brand partners and to identify growth opportunities ,in terms of retention and acquisition and develop marketing plans,
Measure the success of new product features after launch and report on ways for further iteration,
Planning data-driven strategies to make sure our features and products match with our customers' goals, expectations and ensures overall satisfaction,
Work together with relevant teams on brand campaigns to increase engagement, retention, win back and acquisition based on a deep understanding of Trendyol GO and local commerce metrics,
Be comfortable with communicating with brand partners for performance meetings as well as to pitch Trendyol GO's brand partnership and campaign services,
Investigate corporate partnership opportunities for the local commerce ecosystem, prepare business plans and execute them.

QUALITIES WE'RE LOOKING FOR

Bachelor's or Master's Degree from a reputable university (Engineering, Statistics, Economics, Administration or related departments are preferred),
Minimum 5 years of experience in marketing/brand management/trade marketing/sales/account management,
Knowledge in SQL for data analysis & preparation is an asset,
Experience with food/grocery delivery, e-commerce would be an advantage,
Excellent negotiation, written and verbal communication, and data driven strategic decision-making skills,
Self-starter with an extreme ownership mindset,
Excellent verbal and written communication skills in English,
Familiarity with financial and legal structures is an advantage when working with legal & finance teams.

JOIN US AND

* Take responsibility from day one and develop your skills with a talented and diverse international team.

* Experience open communication, flexibility, and a start-up spirit in our unique culture.

* Tackle big challenges in e-commerce with Agile practices and encourage growth by learning from mistakes.

* Join creative and focused teams that prioritize collaboration and problem-solving.

* Access our extensive training platform for continuous learning and personal growth.

* Benefit from the support of a global team of experts with mentoring and professional development opportunities.

* Focus on talent and potential, not just job titles.

* Connect with teammates regardless of physical distance through events, meetings, and social activities.

* Enjoy competitive benefits such as Trendyol shopping budget, central and international office locations, and top-of-the-line technical equipment.

We're looking forward to receiving your application!

We embrace a hybrid working model that seamlessly blends the best of both worlds—remote productivity and the collaborative energy of our vibrant offices. Every month, we gather at our offices once to work side by side, fostering in person communication and embracing the camaraderie that fuels our team spirit. These sessions are crucial for teamwork in solving complex issues, socializing, learning from each other, and experiencing our culture.

Each division has a pre-set optional office day each week. Based on our preferences, we come together at our offices at our discretion as an opportunity to feel more team spirit, immerse in our culture, and familiarize ourselves with our way of workings.

We offer the opportunity for a two-month full remote work program, allowing you to work from abroad, during the summer period (July to August).

This working model applies to our hybrid job postings; on-site roles require being based in an office work environment.

Discover more about our #LifeatTrendyol and our culture on our Website, LinkedIn and YouTube channels.

At Trendyol, we believe in the power of an inclusive workplace. We value diversity and believe that every team member contributes to our vibrant culture. Our platform is for everyone, and so is our workplace. We encourage the representation and amplification of diverse voices in our business, as it allows us all to thrive, contribute, and shape the future together.