Principal Product Manager, Discovery & Engagement

3 Months ago • 5 Years + • Product Management • $235,216 PA - $294,020 PA

Job Summary

Job Description

As Principal Product Manager, Discovery & Engagement, you'll oversee user experiences for Crunchyroll's partner products, focusing on discovery and interaction. This role requires expertise in product management, partnerships, business development, and engineering within the entertainment industry. Responsibilities include developing partnership product strategy, identifying strategic partnerships, collaborating with cross-functional teams, driving revenue growth through partnerships, managing partner relationships, staying updated on industry trends, and using data to inform decisions. You will contribute to Crunchyroll's growth by maximizing partnership channels, attracting and retaining subscribers, and strengthening its competitive edge.
Must have:
  • 5+ years in product management
  • Experience in subscription streaming
  • Multi-platform product experience (mobile, web, OTT)
  • Understanding of encryption, security, and compliance
  • Data-driven decision-making
  • Collaboration across multiple teams
Good to have:
  • Experience with live streaming, gaming, or online retail
  • Experience with A/B testing
  • Experience with 0 to 1 initiatives
Perks:
  • Competitive compensation & bonus
  • Flexible time off
  • Comprehensive benefits (medical, dental, vision)
  • 401(k) plan with employer match
  • Commuter benefit
  • Support for new parents
  • Pet insurance

Job Details

About Crunchyroll

WE HELP EVERYONE BELONG. IT’S OUR PURPOSE.

Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it’s powered by the anime content we all love.

Join our team, and help us shape the future of anime!

About the role

We are looking for a Principal Product Manager, Discovery & Engagement to oversee the User Experiences that lead to discovering, interacting and operating the Crunchyroll services in our Partners Products. You will need to have experience that sits at the intersection of Product Management, Partnerships, Business Development and Engineering, with an understanding of the entertainment industry and landscape. You will know how to influence externally and internally with strategy principles and data.

You will contribute to Crunchyroll's position as a leading platform for anime and manga content by shaping our nascent Partnerships organization. You will maximize partnerships channels, both content creation and distribution, attract and retain subscribers, and strengthen Crunchyroll's competitive edge in the entertainment industry. Success will be measured in your ability to increase the value generated through partnerships, while preserving core product identity and execution resources.

You will:

  • Product Strategy: Develop and implement a comprehensive partnership product strategy aligned with our overall goals and market trends.
  • Partnership Development: Identify, evaluate, and establish strategic partnerships with distribution partners, content creators, and technology vendors that complement our product offerings and enhance our market position.
  • Collaboration: Collaborate with other teams, including core security, product management, games engineering, sales, marketing, and legal, to guide successful partnership integrations and go-to-market strategies.
  • Revenue Growth: Protect our ability to monetize and our partnerships channels revenue through efficient, secure and safe product features, across streaming, gaming and adjacent verticals that make up the Crunchyroll Flywheel of services.
  • Partner Management: Cultivate relationships with key stakeholders, including external partners and internal executives, to drive alignment and support for partnership product initiatives.
  • Market Leader: Stay informed about industry trends, competitor products, and user preferences to make informed decisions and keep the product competitive.
  • Data-driven: Evangelize data-driven decision-making, and partner with Center for Data and Insights to build standardized product performance metrics and dashboards. 

In the role of Principal Product Manager, Discovery & Engagement you will report to the VP of Partner Product.

We are considering applicants for the location of the San Francisco.

About You

We get excited about candidates, like you, because...

  • You have a Bachelor’s degree, experience with hands-on software development for embedded devices, 5+ years in product management, and experience in product security. Experience in the subscription streaming industry ideal.
  • Experience working with multi-platform products on mobile, web and OTT with a global reach and adoption. 
  • You have experience in one or more areas of live streaming, gaming, online retail.
  • Have broad technical understanding of encryption, obfuscation, secured protocols, privacy, fraud prevention and compliance.
  • You have product instinct and can balance technical, user and business needs. 
  • You have experience working collaboratively across multiple teams.
  • You have experience using data to inform decisions - leading A/B testing or quasi A/B testing a plus. 
  • Have experience with 0 to 1 initiatives and can bring structure to ambiguous environments.

About the Team

The Product Partnerships team at Crunchyroll is a newly formed group who will build the foundations and lead our nascent Partner Product strategy. We want to be the champions of increasing the value generated through partnerships, while preserving primary product identity and execution resources. We manage Partner products through the articulation of value, strategic principles and consistent decision and operation frameworks. We work in collaboration with our Core Product team, the Partnerships Engineering Organization and Business Development teams, to propel Crunchyroll to the next stage of reach and fan joy.

Why you will love working at Crunchyroll

In addition to getting to work with fun, passionate and inspired colleagues, you will also enjoy the following benefits and perks:

  • Receive a great compensation package including salary plus performance bonus earning potential, paid annually.
  • Flexible time off policies allowing you to take the time you need to be your whole self.
  • Generous medical, dental, vision, STD, LTD, and life insurance
  • Health Saving Account HSA program
  • Health care and dependent care FSA
  • 401(k) plan, with employer match
  • Employer paid commuter benefit
  • Support program for new parents
  • Pet insurance and some of our offices are pet friendly!

#LifeAtCrunchyroll #LI-Hybrid

The Pay Range for this position is listed. Actual pay will vary based on factors including, but not limited to location, experience, and performance. The range listed is just one component of Crunchyroll’s Total Rewards offerings for employees. Other rewards may include performance bonuses, employer matched retirement savings, time-off programs, and progressive health benefits and perks.
Pay Transparency - San Francisco, CA
$235,216$294,020 USD

About our Values

We want to be everything for someone rather than something for everyone and we do this by living and modeling our values in all that we do. We value

  • Courage. We believe that when we overcome fear, we enable our best selves.

  • Curiosity. We are curious, which is the gateway to empathy, inclusion, and understanding.

  • Service. We serve our community with humility, enabling joy and belonging for others.

  • Kaizen. We have a growth mindset committed to constant forward progress.

Our commitment to diversity and inclusion

Our mission of helping people belong reflects our commitment to diversity & inclusion. It's just the way we do business.

We are an equal opportunity employer and value diversity at Crunchyroll. Pursuant to applicable law, we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Crunchyroll, LLC is an independently operated joint venture between US-based Sony Pictures Entertainment, and Japan's Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group Corporation.

Questions about Crunchyroll’s hiring process? Please check out our Hiring FAQs: https://help.crunchyroll.com/hc/en-us/articles/360040471712-Crunchyroll-Hiring-FAQs

Please refer to our Candidate Privacy Policy for more information about how we process your personal information, and your data protection rights: https://tbcdn.talentbrew.com/company/22978/v1_0/docs/spe-jobs-privacy-policy-update-for-crpa-dec-21-22.pdf

Please beware of recent scams to online job seekers. Those applying to our job openings will only be contacted directly from @crunchyroll.com email account.

Similar Jobs

Scopely - Senior Product Manager - Yahtzee!

Scopely

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)
2 Weeks ago
Nexters - General Manager

Nexters

Almaty, Almaty Region, Kazakhstan (Remote)
1 Month ago
commerce iq - Business Development Representative

commerce iq

United States (On-Site)
1 Week ago
Definitive HC India - Senior Data Analyst - Professional Services

Definitive HC India

Bengaluru, Karnataka, India (Hybrid)
1 Week ago
Loft Orbital - Director, US Civil Space Business Development

Loft Orbital

Golden, Colorado, United States (Hybrid)
5 Months ago
Twitch - Senior Product Manager - Commerce

Twitch

Irvine, California, United States (On-Site)
1 Month ago
Mattel Inc - Warehouse Technician

Mattel Inc

Texas, United States (On-Site)
7 Months ago
Meta - Manager, TPM - Reality Labs

Meta

Burlingame, California, United States (On-Site)
6 Months ago
Teradata - Senior Product Manager

Teradata

Pune, Maharashtra, India (On-Site)
7 Months ago
G5 games - Game Product Manager

G5 games

(Remote)
1 Month ago

Get notifed when new similar jobs are uploaded

Similar Skill Jobs

OKX - Listing BD Manager

OKX

Hong Kong (On-Site)
2 Weeks ago
Tencent - Global Talent Sourcing Intern

Tencent

(On-Site)
3 Months ago
Landor - Creative Strategist

Landor

New York, United States (On-Site)
2 Weeks ago
Ubisoft - Technical Art Director [Far Cry Project]

Ubisoft

Montreal, Quebec, Canada (Hybrid)
1 Month ago
YouGov - Engineering Manager

YouGov

Warsaw, Masovian Voivodeship, Poland (Remote)
1 Week ago
Stake logic - Business Intelligence Analyst

Stake logic

Birkirkara, Malta (On-Site)
2 Months ago
Every matrix - Market Intelligence Lead

Every matrix

Bucharest, Bucharest, Romania (Hybrid)
2 Months ago
Google - Account Strategist, Mid-Market Sales

Google

Guangdong Province, China (On-Site)
1 Month ago

Get notifed when new similar jobs are uploaded

Jobs in San Francisco, California, United States

Coupa - Enterprise Account Director, New Business

Coupa

California, United States (Remote)
3 Weeks ago
Ion - Senior Technical Consultant - Endur

Ion

Uniondale, New York, United States (On-Site)
7 Months ago
Yahoo - Senior Director, Business Development and Partnerships

Yahoo

United States (Hybrid)
4 Days ago
Nintendo - Intern - Field Merchandising Operations

Nintendo

Redmond, Washington, United States (On-Site)
7 Months ago
Sony Pictures Entertainment - Executive Director of Product Management – TV Production

Sony Pictures Entertainment

Culver City, California, United States (Hybrid)
4 Days ago
Team Liquid - Freelance Marketing Manager

Team Liquid

Los Angeles, California, United States (Remote)
8 Months ago
Rockstar Games - Associate Systems Administrator

Rockstar Games

Carlsbad, California, United States (On-Site)
1 Week ago
Internet Brands - Account Executive

Internet Brands

Newark, New Jersey, United States (On-Site)
1 Month ago
Next Level Business Services - SAP  Success Factors Consultant

Next Level Business Services

Boston, Massachusetts, United States (On-Site)
7 Months ago
Uniswap Labs - Staff Designer, Marketing

Uniswap Labs

New York, United States (Hybrid)
2 Weeks ago

Get notifed when new similar jobs are uploaded

Product Management Jobs

Kaedim - Customer Success Engineer

Kaedim

London, England, United Kingdom (On-Site)
1 Year ago
Microsoft - Technical Product Manager, AI Multimodal

Microsoft

London, England, United Kingdom (On-Site)
1 Month ago
The Walt Disney Company - Director, Merchandising, DTC Retail

The Walt Disney Company

Minato City, Tokyo, Japan (On-Site)
2 Months ago
bytedance - Resource Operation Manager, Volcano Engine

bytedance

Singapore (On-Site)
1 Month ago
Aristocrat Gaming - Ignite Technical Program Manager

Aristocrat Gaming

Sofia, Sofia City Province, Bulgaria (Hybrid)
2 Months ago
Google - Program Manager III, Sustaining Operations, Platforms and Devices

Google

Mountain View, California, United States (On-Site)
1 Month ago
Lionbridge Games - Games Project Manager

Lionbridge Games

Masovian Voivodeship, Poland (On-Site)
3 Months ago
Hacksaw Studios - Engineering manager

Hacksaw Studios

Stockholm, Stockholm County, Sweden (On-Site)
8 Months ago
Mattel Inc - Warehouse Technician

Mattel Inc

Texas, United States (On-Site)
7 Months ago
Alpha Sense - Product Specialist, Financial Services

Alpha Sense

New York, New York, United States (On-Site)
6 Months ago

Get notifed when new similar jobs are uploaded

About The Company

Los Angeles, California, United States (Hybrid)

Dallas, Texas, United States (Hybrid)

Los Angeles, California, United States (Hybrid)

Los Angeles, California, United States (Hybrid)

Dallas, Texas, United States (Hybrid)

San Francisco, California, United States (Hybrid)

Los Angeles, California, United States (Hybrid)

Dallas, Texas, United States (Hybrid)

Dallas, Texas, United States (Hybrid)

View All Jobs

Get notified when new jobs are added by Crunchyroll

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug