Product Manager, Analytics
Job Summary
Job Description
As a Data Product Manager at Scopely's Marketing Analytics team in Barcelona, you'll own the roadmap for strategic analytics initiatives for Monopoly Go and Marketing Central teams. You will bridge between analytics and marketing teams, collecting requirements and transforming them into detailed products and measurement specifications. Responsibilities include managing the product lifecycle, overseeing analytical tools (data models, Looker explores, dashboards), and collaborating with data analysts, engineers, scientists, and marketing teams. You'll ensure data products align with marketing objectives and deliver strategic fit, user value, and business value. Experience with attribution models, reactivation frameworks, Geo Lift, Incrementality measurement, LTV models, and SKAN is essential.
Must have:
- 2-3 years Data Product Management experience
- Experience in marketing measurement frameworks
- Proficiency in SQL and familiarity with modern data stack
- Excellent communication and stakeholder management skills
- Experience with attribution models, LTV, SKAN
Good to have:
- Background in social or mobile free-to-play gaming
5 skills required
Job Details
Description
Scopely is seeking a Analytics Product Manager to join our Marketing Analytics team in Barcelona on a hybrid basis!
At Scopely, we care deeply about what we do and want to inspire play every day - whether in our work environments alongside our talented colleagues or through our deep connections with our communities of players. We are a global team of game lovers who are developing, publishing, and innovating the mobile games industry, connecting millions of people worldwide daily.
What will you do?
As a Data Product Manager at Marketing Analytics, you will own the roadmap for the strategic analytics initiatives for Monopoly Go Marketing team and Marketing Central team. You will be the bridge between our analytics team and the marketing teams who rely on these data products to drive the business
- Bridge between “Monopoly Go Marketing Analytics” and “Marketing Analytics Central” teams
- Collaborate with diverse stakeholders to collect requirements and transform them into detailed products and measurement specifications
- Manage the entire product lifecycle, from prioritization and refinement to monitoring and optimization, ensuring alignment with marketing objectives
- Oversee the portfolio of analytical tools, including data models, Looker explores and dashboards, ensuring they support effective decision-making
- Work closely with data analysts, analytics engineers, data scientists, and marketing performance teams to deliver data products that bring strategic fit, user value and business value.
What We’re Looking For:
- 2-3 years of experience as a Data Product Manager and relevant experience in analytics - a background in social or mobile free-to-play gaming is a plus but not essential
- Experience in owning measurement frameworks aimed at assisting and supporting marketing team decisions.
- Experience in attribution models, reactivation frameworks, Geo Lift, Incrementality measurement, LTV model and SKAN.
- Keen attention to detail, easily spotting inconsistencies and areas for improvement.
- Strong analytical background with proficiency in SQL and familiarity with modern data stack technologies (e.g., BigQuery, dbt, Looker).
- Excellent communication skills with the ability to engage with diverse groups of stakeholders: technical roles, marketing teams, executive team.
- Willingness and conviction to challenge opinions and sternness to push back if necessary.
- Flexible thinking with the ability to manage both detailed tasks and big-picture initiatives.
- Creative mind with a keen interest to further exploring and expanding suggested initiatives providing new measurement perspectives.
Scopely creates, publishes, and live-operates immersive games that empower a directed-by-consumer™ experience across multiple platforms, including mobile, web, PC, and beyond.
At Scopely, we create games for everyone - and want to ensure that the people behind our games reflect that! We are committed to creating a diverse, supportive work environment where everyone is treated with respect. We are committed to providing equal employment opportunities and welcome individuals from all backgrounds to join us & embrace the adventure!
About Us
Scopely is a global interactive entertainment and mobile-first video game company, home to many top, award-winning experiences such as "MONOPOLY GO!," “Star Trek™ Fleet Command,” “Stumble Guys,” “MARVEL Strike Force,” and “Yahtzee® With Buddies,” among others.
Scopely creates, publishes, and live-operates immersive games that empower a directed-by-consumer™ experience across multiple platforms--from mobile, web, PC and beyond.
Founded in 2011, Scopely is fueled by a world-class team and a proprietary technology platform Playgami that supports one of the most diversified portfolios in the games industry.
Recognized multiple times as one of Fast Company’s “World’s Most Innovative Companies,” Scopely is a multi-billion-dollar business due to its ability to create long-lasting game experiences that players enjoy for years.
Scopely has global operations in more than a dozen markets across Asia, EMEA, and North America, and is home to many internal game development teams, referred to as Scopely Studios, with additional game studio partners across four continents.
Scopely was acquired by Savvy Games Group in July 2023 for $4.9 billion, and is now an independent subsidiary of Savvy.
For more information on Scopely, visit: scopely.com.
Employment at Scopely is based solely on a person's merit and qualifications. Scopely does not discriminate against any employee or applicant because of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), or any other basis protected by law.
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