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Senior Data Analyst, Ads

Senior Data Analyst, Ads

4 Weeks ago • 2 Years + • Product Management

About the job

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Job Description

Scopely seeks a Senior Data Analyst, Ads Monetization to join its Barcelona team. Responsibilities include data analysis to improve player experience and advertiser performance, A/B testing optimization, tracking engineering progress, advising on ad product improvements, web platform ads management, collaborating with product development on innovative solutions, partnering with finance for forecasting, and assisting accounts receivable. The role requires expertise in mobile advertising, ad tech, strong analytical skills, proficiency in SQL and data visualization tools, and excellent communication skills.

Must have:

2+ years digital advertising experience
Mobile advertising ecosystem expertise
Knowledge of web advertising & campaign lifecycle
Strong communication & documentation skills
Proficiency in SQL & data visualization tools
Excellent analytical & problem-solving skills

Good to have:

Experience with A/B testing
Knowledge of Looker or Tableau

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Description

Scopely is looking for a Sr. Data Analyst, Ad Monetization, to join our Global Advertising team in Barcelona on a flexible hybrid basis!

At Scopely, we care deeply about what we do and want to inspire play every day - whether in our work environments alongside our talented colleagues or through our deep connections with our communities of players. We are a global team of game lovers who are developing, publishing and innovating the mobile games industry, connecting millions of people worldwide daily.

The Advertising team oversees our games' overall ads operations, strategy, and product offerings. The team collaborates with our product, sales, revenue operations and other teams to help improve campaign strategy, execution and analysis.

What You’ll Do:

Data analysis to find opportunities for key initiatives to improve the player experience and advertiser performance while overcoming technical hurdles to drive new, innovative ad products to market.
Optimize ad products by designing and conducting A/B tests, including building data models to set expected outcomes of experiments.
Closely track outcomes of the engineering staff to keep pace of work on schedule while helping prioritize resources.
Exhibit sound ad product judgment, advise on industry standard processes, present clear measurable objectives that will lead to achieving our business goals.
Conduct ongoing performance analysis and advice on technical implementation of web/mobile code improvements to increase yield.
Manage web platform ads performance.
Partner with our Product Development team to build innovative advertising solutions that enhance the ads user experience and engagement rate.
Partner with Finance and product team to ensure accuracy on forecasts.
Collaborate with Accounts Receivable team to close out monthly billing and resolve monthly and ongoing invoicing queries.

What We’re Looking For

2+ years digital advertising experience preferably on the publisher side.
Expertise in the mobile advertising ecosystem; different ad technology stacks and vendors and how they fit into the digital advertising ecosystem.
Knowledge of Web advertising.
Strong knowledge of campaign lifecycle management, ad sales process, trafficking, QA, performance analytics/reporting.
Detailed and clear verbal communication skills for both technical and non-technical collaborators as presentations of ideas and outcomes to senior studio leadership are common.
Detail oriented and exceptional documentation skills.
Strong understanding of ad tech, such as targeting, programmatic, mediation, reward-based video, SSP’s and DSP’s.
Proficiency with Microsoft Excel and PowerPoint; ability to quickly master new productivity software application tools.
Comfortable working in a fast-paced and dynamic environment with all levels of employees.
Ability to articulate thoughts and concepts fluidly.
Highly proficient in SQL, be able to understand data structures and construct queries to extract relevant data to derive insights.
Experience with data visualization tools such as Looker, Tableau, or equivalent platforms.
A strong understanding of statistical concepts, experience with A/B test is a plus.
Excellent quantitative and analytical skills, and ability to develop creative solutions to complex problems.
Last but not least, passion for mobile gaming and mobile ads.

About us

Scopely is a global interactive entertainment and mobile-first video game company, home to many top, award-winning experiences such as "MONOPOLY GO!," “Star Trek™ Fleet Command,” “Stumble Guys,” “MARVEL Strike Force,” and “Yahtzee® With Buddies,” among others.

Scopely creates, publishes, and live-operates immersive games that empower a directed-by-consumer™ experience across multiple platforms--from mobile, web, PC and beyond.

Founded in 2011, Scopely is fueled by a world-class team and a proprietary technology platform Playgami that supports one of the most diversified portfolios in the games industry.

Recognized multiple times as one of Fast Company’s “World’s Most Innovative Companies,” Scopely is a multi-billion-dollar business due to its ability to create long-lasting game experiences that players enjoy for years.

Scopely has global operations in more than a dozen markets across Asia, EMEA, and North America, and is home to many internal game development teams, referred to as Scopely Studios, with additional game studio partners across four continents.

Scopely was acquired by Savvy Games Group in July 2023 for $4.9 billion, and is now an independent subsidiary of Savvy.

For more information on Scopely, visit: scopely.com.

Notice to candidates: Scopely, Inc and its affiliates will never request payment or ask for financial information as a condition for applying to a position or receiving an offer of employment. All official Scopely, Inc. recruiters only use email domains that end with @scopely.com.

Our official website is www.scopely.com. Please only apply to positions posted on our official website and ensure the recruiter only communicates via the official email domain.

Should you have any questions or encounter any fraudulent requests/emails/websites, please immediately contact recruiting@scopely.com

TXT 22/11

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