Senior Digital Media Analyst
Job Summary
Job Description
Granicus is seeking a Senior Digital Media Analyst, a customer-facing role responsible for planning, executing, and optimizing paid media campaigns across various digital channels. This position involves managing client accounts and campaign portfolios, driving performance marketing through paid social, pay-per-click (PPC), and programmatic advertising on platforms like TikTok and Spotify. The role requires strategic thinking, hands-on campaign management, and client relationship skills to achieve measurable results and exceed performance goals. Granicus is a GovTech company focused on transforming government technology and fostering stronger government-constituent relationships. They are committed to building diverse and inclusive teams and offer a supportive work environment with various benefits.
Must have:
- Plan, execute, and optimize paid media campaigns
- Manage client accounts and campaign portfolios
- Drive performance marketing initiatives
- Hands-on campaign management
- Client relationship management
Good to have:
- Experience with paid social
- Experience with pay-per-click (PPC)
- Experience with programmatic advertising
- Experience with TikTok
- Experience with Spotify
- Experience with out-of-home (OOH)
Perks:
- Flexible Time Off
- Medical, Dental & Vision Insurance
- 401(k) plan with matching contribution
- Paid Parental Leave
- Employer-paid Short and Long Term Disability Insurance
- Group Term Life Insurance and AD&D Insurance
- Group legal coverage
3 skills required
Job Details
The Company
Serving the People Who Serve the People
Granicus is driven by the excitement of building, implementing, and maintaining technology that is transforming the Govtech industry by bringing governments and its constituents together. We are on a mission to support our customers with meeting the needs of their communities and implementing our technology in ways that are equitable and inclusive. Granicus has consistently appeared on the GovTech 100 list over the past 5 years and has been recognized as the best companies to work on BuiltIn.
Over the last 25 years, we have served 5,500 federal, state, and local government agencies and more than 300 million citizen subscribers power an unmatched Subscriber Network that use our digital solutions to make the world a better place. With comprehensive cloud-based solutions for communications, government website design, meeting and agenda management software, records management, and digital services, Granicus empowers stronger relationships between government and residents across the U.S., U.K., Australia, New Zealand, and Canada. By simplifying interactions with residents, while disseminating critical information, Granicus brings governments closer to the people they serve—driving meaningful change for communities around the globe.
The Senior Digital Media Analyst is a customer-facing role that is responsible for planning, executing, and optimizing comprehensive paid media campaigns across multiple digital channels. This role manages client accounts and campaign portfolios, driving performance marketing initiatives through paid social, pay-per-click (PPC), programmatic advertising, and other digital media channels and/or platforms including TikTok, Spotify, out-of-home (OOH) and more. This position requires strategic thinking, hands-on campaign management, and client relationship management to deliver measurable results and exceed performance goals.
Don’t have all the skills/experience mentioned above? At Granicus, we are trying to build diverse, inclusive teams. We do not have degree requirements for most of our roles. If you don’t meet every requirement above but are excited to learn more, we encourage you to apply. We might just be able to find another role that could be a perfect fit!
Security and Privacy Requirements
- Responsible for Granicus information security by appropriately preserving the Confidentiality, Integrity, and Availability (CIA) of Granicus information assets in accordance with the company's information security program.
- Responsible for ensuring the data privacy of our employees and customers, their data, as well as taking all required privacy training in a timely manner, in accordance with company policies.
The Team
- We are a remote-first company with a globally distributed workforce across the United States, Canada, United Kingdom, India, Armenia, Australia, and New Zealand.
The Culture
- At Granicus, we are building a transparent, inclusive, and safe space for everyone who wants to be
a part of our journey.
- A few culture highlights include – Employee Resource Groups to encourage diverse voices
- Coffee with Mark sessions – Our employees get to interact with our CEO on very important and
sometimes difficult issues ranging from mental health to work-life balance and current affairs.
- Microsoft Teams communities focused on wellness, art, furbabies, family, parenting, and more.-=- - We bring in special guests from time to time to discuss issues that impact our employee
population
The Impact
- We are proud to serve dynamic organizations around the globe that use our digital solutions to make the world a better place — quite literally. We have so many powerful success stories that illustrate how our solutions are impacting the world. See more of our impact here.
The Benefits
At Granicus, we offer a competitive benefits package that allows employees to tailor benefits to their needs. Benefits listed below are for employees based in the U.S.
- Flexible Time Off
- Medical (includes an option that is paid 100% by Granicus!), Dental & Vision Insurance
- 401(k) plan with matching contribution
- Paid Parental Leave
- Employer-paid Short and Long Term Disability Insurance, Group Term Life Insurance and AD&D Insurance
- Group legal coverage
- And more!
Granicus is committed to providing equal employment opportunities. All qualified applicants and employees will be considered for employment and advancement without regard to race, color, religion, creed, national origin, ancestry, sex, gender, gender identity, gender expression, physical or mental disability, age, genetic information, sexual or affectional orientation, marital status, status with regard to public assistance, familial status, military or veteran status or any other status protected by applicable law.
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