Senior Marketing Data Analyst

Measure the performance of marketing campaigns alongside UA managers, build ad hoc custom reports, and analyze anomalies and trends.

Develop and maintain data visualization dashboards (Looker).

Design, implement, and analyze A/B tests and experiments to optimize campaign performance

Design and implement UA automation processes, work closely with various API Management tools, automate alert and reporting.

Research and revise the CPE targeting strategy for UA channels, and design the event implementation flow within our apps.

Manage MMP tools (Adjust), and provide technical support and troubleshooting for the marketing team, specifically related to app attribution, event tracking, and callback implementations.

Collaborate with cross-functional teams to ensure data accuracy, consistency, and alignment between all data sources.

You have a Bachelor's degree in Computer Science, Marketing, Business, Statistics, Data Science, or a related field.

You have a minimum of 3-4 years of experience in a similar role.

You have proficiency with data analysis tools and programming languages, such as SQL, Python, etc. and data visualization tools (Looker, Metabase, Tableau)

You have experience working with cloud platforms (BigQuery, AWS, Snowflake) and APIs to automate marketing workflows, integrate data sources, and enhance reporting efficiency.

You are familiar with statistical methods and modeling, including regression, cohort analysis, and clustering, to enhance marketing analysis and forecasting efforts.

You have a strong knowledge of app attribution tools and concrete experience with major mobile marketing channels (Meta, Applovin, Google Ads, Unity, etc.).

You have experience with setting up and managing event tracking in mobile apps. Especially with a focus on SKAN, Firebase etc.

You have in-depth understanding of digital marketing strategies including down funnel analysis, as well as technical knowledge of iOS and Android marketing analysis to tailor strategies for both platforms

You are an excellent communication skills to present findings and collaborate with non-technical stakeholders, as well as the ability to troubleshoot technical issues

Work-Life Balance and Flexibility: Flexible working hours and options for digital nomads, occasional office visitors, or regular office-goers

Employee Stock Options: Opportunity to join our Virtual Share Option Program (VSOP) and share in the success of an already profitable company

Mental Health Support: Free personal coaching through our partner nilo.health to support our team members to live fulfilled lives at home and at work

Training & Development: A competitive personal development budget of up to 2000€/year for training, conferences, workshops, etc., and free language courses with Chatterbug

Germany-Based Benefits: 25 vacation days, free Gympass gold subscription, free monthly Deutschland-Ticket, and a monthly €50 tax-free internet contribution

State-of-the-Art Equipment: Doesn’t matter if you are a MacBook or Windows user; we will provide you with the technical gear you need to succeed

A Relocation Package: Includes visa support for those who need it

Berlin Office Perks: Ergonomic setup, free daily lunch, and a dog-friendly environment.

A spirited, inspiring, international, and enthusiastic team

An organization with a high level of trust and sense of belonging among employees, that prioritizes employee quality of life, job satisfaction and professional development

An opportunity to be a part of a company that’s breaking with traditional ideas and taking a new approach that’s shattering how the games industry works