Senior Product Marketing Manager

1 Month ago • 5 Years + • Product Management

Job Summary

Job Description

As a Senior Product Marketing Manager at Mindtickle, you will be responsible for driving the go-to-market strategy, messaging, and execution for analytics products. This includes understanding the target market, creating compelling narratives, developing impactful content, and positioning yourself as a thought leader both internally and externally. You will collaborate with various teams, including product management, sales, and customer success, to achieve goals related to revenue, pipeline, awareness, and customer experience. The role involves managing product launches, developing marketing campaigns, and influencing the product roadmap. You will also create content for different channels and stay updated on competitor offerings.
Must have:
  • 5+ years of product marketing experience, preferably in B2B software.
  • Comprehensive understanding of product marketing and its components.
  • Passion for communicating technical products' value propositions.
  • Experience partnering with B2B sales teams.
  • Ability to work cross-functionally in a fast-paced environment.
Perks:
  • Engaging and rewarding workplace
  • Opportunities for growth
  • Globally diverse backgrounds
  • Commitment to customers and each other
  • Passion for excellence

Job Details

Who we are Mindtickle is the market-leading revenue productivity platform that combines on-the-job learning and deal execution to get more revenue per rep. Mindtickle is recognized as a market leader by top industry analysts and is ranked by G2 as the #1 sales onboarding and training product. We’re honoured to be recognized as a Leader in the first-ever Forrester Wave™: Revenue Enablement Platforms, Q3 2024! Job Snapshot Mindtickle is looking for a senior product marketer to drive the go-to-market strategy, messaging, and cross-functional execution of our analytics products. In this role, you will support the growth of new and existing products within the Mindtickle platform by telling compelling stories, developing impactful content, positioning yourself as a thought leader both internally and externally, and driving go-to-market strategy. The ideal candidate is passionate about sales, a great storyteller, and can influence others in a matrixed environment. As a Senior PMM, this position will work very closely with a wide variety of stakeholders - customers, marketers, sellers, product management, designers, and our customer success group. The product marketer will contribute directly or indirectly to the goals of other roles, including product revenue, pipeline, awareness, customer experience, win rate, and churn.

What’s in it for you?

    • Develop a clear understanding of your target market, personas (buyers, influencers, users), top uses cases, and customer needs.
    • Craft go-to-market strategies with clear objectives and success measures to drive awareness, demand, and new business through partners and tech integrations.
    • Own the positioning and messaging and keep internal and external stakeholders (customers, analysts, influencers) informed about changes.
    • Manage the creation of content and enablement for monthly product launches as well as bi-annual product announcements.
    • Assist in the development of product-focused marketing campaignsWork with GTM, product, and engineering leaders to develop and bring to market the product vision based on current market trends and competitors.
    • Develop target customer personas and use case content based on market research and customer interactions.
    • Help influence product roadmap and partner with product management to deliver a steady stream of innovative solutions
    • Drive initiatives that deliver strong revenue results and influence sales, customer success, solutions consulting, and marketing motions across the customer journey.
    • Partner with Sales Enablement to arm GTM teams with the content they need to effectively deliver Mindtickle’s analytics solutions to customers and prospects.
    • Create and review content for use in different channels such as the website, ads, webinars, events, videos, case studies, BDR sequences, etc.
    • Track competitive offerings and leverage insights to keep the GTM strategy and sales talk tracks updated

We’d love to hear from you, if you:

    • 5+ years experience working as a product marketer, preferably in B2B sales or marketing software
    • Demonstrate a comprehensive understanding of product marketing and its strategic components
    • Passionate about written and visual communication of technical products and their value propositions.
    • Experience partnering with B2B Sales teams on messaging, content, enablement, and playbooks.
    • Highly cross-functional, with the ability to partner with different teams across the companySelf-starter with the ability to succeed in a fast-paced and rapidly changing environment
Our culture & accolades As an organization, it’s our priority to create a highly engaging and rewarding workplace. We offer tons of awesome perks and many opportunities for growth. Our culture reflects our employee's globally diverse backgrounds along with our commitment to our customers, and each other, and a passion for excellence. We live up to our values, DAB, Delight your customers, Act as a Founder, and Better Together. Mindtickle is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, disability, protected veteran status, or any other characteristic protected by law. Your Right to Work - In compliance with applicable laws, all persons hired will be required to verify identity and eligibility to work in the respective work locations and to complete the required employment eligibility verification document form upon hire.

Similar Jobs

Rippling - Senior Software Engineer (Backend) - HRIS Platform

Rippling

San Francisco, California, United States (On-Site)
1 Month ago
Boomi  - Customer Success Analyst

Boomi

Bengaluru, Karnataka, India (On-Site)
2 Weeks ago
Apple - People Services + Technology, Compensation Product Leader

Apple

Cupertino, California, United States (On-Site)
1 Month ago
fortis games - Senior Analytics Engineer

fortis games

United Kingdom (Remote)
1 Week ago
Dave Ramsey - Marketing Researcher

Dave Ramsey

Franklin, Tennessee, United States (On-Site)
3 Days ago
G5 games - Game Product Manager

G5 games

Tbilisi, Tbilisi, Georgia (Remote)
7 Months ago
platinum games - Producer

platinum games

(On-Site)
2 Months ago
Illumina - Associate Product Manager

Illumina

Singapore (On-Site)
1 Month ago
2K - Product Manager

2K

Austin, Texas, United States (On-Site)
1 Month ago
playrix  - Creatives Producer

playrix

Serbia (Remote)
8 Months ago

Get notifed when new similar jobs are uploaded

Similar Skill Jobs

Miratech - Google CCAI BOT Developer

Miratech

Ahmedabad, Gujarat, India (Remote)
3 Weeks ago
Reddit - Product Adoption Strategist - Scaled Programs

Reddit

New York, New York, United States (On-Site)
1 Month ago
bytedance - Strategic Planning and Commercial Operations Lead

bytedance

Singapore (On-Site)
2 Months ago
Opendoor - Analyst - Finance & Strategy

Opendoor

Chennai, Tamil Nadu, India (Hybrid)
1 Month ago
Scale AI - Engineering Manager, Growth

Scale AI

San Francisco, California, United States (Hybrid)
1 Month ago
Simcorp - Agile Coach for Value Stream Management Office

Simcorp

Warsaw, Masovian Voivodeship, Poland (Hybrid)
2 Weeks ago
Meta - Product Manager

Meta

Menlo Park, California, United States (Remote)
7 Months ago
Qualcomm - Staff ASIC Design Verification Engineer

Qualcomm

Noida, Uttar Pradesh, India (On-Site)
3 Weeks ago
Apple - Sensing Hardware - Algorithm Systems Engineer

Apple

Cupertino, California, United States (On-Site)
2 Weeks ago
Wind River - Industry Marketing Manager – Automotive

Wind River

Troy, Michigan, United States (On-Site)
4 Weeks ago

Get notifed when new similar jobs are uploaded

Jobs in Bengaluru, Karnataka, India

Capgemini - JDA SCPO

Capgemini

Hyderabad, Telangana, India (On-Site)
2 Weeks ago
Toast - Senior Software Engineer - Full Stack

Toast

Bengaluru, Karnataka, India (Hybrid)
5 Days ago
Nice - Technical Manager

Nice

Pune, Maharashtra, India (Hybrid)
5 Days ago
Capgemini - Angular and UI Development

Capgemini

Hyderabad, Telangana, India (On-Site)
3 Weeks ago
Paytm - State Head - EDC

Paytm

Bengaluru, Karnataka, India (On-Site)
2 Days ago
Capgemini - Integration MuleSoft Architect

Capgemini

Chennai, Tamil Nadu, India (On-Site)
1 Month ago
Blenheim Chalcot India - Data Analyst

Blenheim Chalcot India

Mumbai, Maharashtra, India (On-Site)
6 Days ago
ElevenLabs - Senior Customer Success Manager - India

ElevenLabs

India (Remote)
2 Months ago
Paytm - Team Lead - Field Sales

Paytm

Sonipat, Haryana, India (On-Site)
1 Week ago
Apexon - Senior Engineer

Apexon

Chennai, Tamil Nadu, India (On-Site)
7 Months ago

Get notifed when new similar jobs are uploaded

Product Management Jobs

GoMotive - Director of Product Management, AI

GoMotive

Canada (Remote)
1 Month ago
playrix  - Creatives Producer

playrix

Cyprus (Remote)
8 Months ago
The E.W. Scripps Company - AM Executive Producer

The E.W. Scripps Company

Salt Lake City, Utah, United States (On-Site)
4 Weeks ago
Epic Games - Producer

Epic Games

Porto Alegre, State Of Rio Grande Do Sul, Brazil (On-Site)
2 Months ago
entrata - Senior Product Manager, Accounting Suite

entrata

Lehi, Utah, United States (Hybrid)
3 Years ago
Google - Product Manager II, Ads

Google

Mountain View, California, United States (On-Site)
2 Months ago
Greenworks Sunrise Global Marketing - Production Supervisor- Reverse Logistics

Greenworks Sunrise Global Marketing

Morganton, North Carolina, United States (On-Site)
1 Month ago
Nordson Corporation - Product Development Engineer II

Nordson Corporation

Loveland, Colorado, United States (On-Site)
2 Weeks ago
Gloss Genius - Senior Product Analyst

Gloss Genius

New York, United States (Hybrid)
1 Month ago
Tekion Corp - Senior Manager of Data, ML, and AI Product Management

Tekion Corp

Pleasanton, California, United States (On-Site)
3 Months ago

Get notifed when new similar jobs are uploaded

About The Company

Pune, Maharashtra, India (On-Site)

Pune, Maharashtra, India (Hybrid)

United States (Hybrid)

Pune, Maharashtra, India (Hybrid)

Pune, Maharashtra, India (Hybrid)

Bengaluru, Karnataka, India (On-Site)

Pune, Maharashtra, India (Hybrid)

Pune, Maharashtra, India (Hybrid)

Pune, Maharashtra, India (On-Site)

Bengaluru, Karnataka, India (Hybrid)

View All Jobs

Get notified when new jobs are added by Mindtickle

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug