As the Social Media Lead for Europe, you will be responsible for shaping OKX's social and cultural presence by creating impactful concepts and content. You will lead the global social team to generate big ideas, implement innovative campaigns with crypto influencers, and expand social communities. This includes managing day-to-day posts, collaborating with influencers, and identifying emerging cultural trends. The role also requires creating strategic frameworks and copy for brand and product campaigns, working with internal departments, establishing SOPs for effective collaboration, and motivating the team. This role is pivotal in driving brand awareness and engagement within the European market.