The User Acquisition specialist will be responsible for market research, user needs analysis, and planning and implementing advertising campaigns for Mobile Games. This role involves managing and optimizing campaigns for business efficiency, analyzing advertising and in-product data for campaign optimization, and generating ideas. The specialist will also prepare and analyze reports for evaluation and improvement suggestions, and collaborate with other departments throughout the product lifecycle.
Good To Have:- Experience operating games in diverse markets
- Experience in Vietnam market
Must Have:- Plan and budget implementation
- Data analysis and evaluation skills
- Experience with Applovin, Google Ads, Facebook Ads, Tiktok Ads, Unity Ads (1+ year)
- Ability to use analytics tools
- Knowledge of the game market