User Acquisition Specialist
Job Summary
Job Description
- Manage and optimize marketing campaigns
- Work closely with 3rd parties
- Deliver new approaches via A/B testing
- Analyze ads' performance
- Propose and implement optimization strategies
- Collaborate with creative team
- University degree
- Data-obsession with Excel skills
- Mobile advertising experience
- Expertise with marketing measurement tools
- Experience using analytics tools
- Strong problem-solving skills
- Team player with communication skills
- Mobile game experience is a plus
7 skills required
Job Details
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User Acquisition Specialist
Cypher Games is a mobile gaming company founded by passionate gamers with a dream of building a global success story. We aim to shape the future of mobile gaming together with our colleagues and investors.
We are looking for talented User Acquisition Specialists to help grow and optimize our mobile games. We believe in a supporting and encouraging environment to boost the creativity, innovation, and well-being of our team.
job description:
We are disrupting the puzzle games with our approach to the Match-3 genre. At Cypher, you will be responsible for our marketing strategy while planning and managing our UA campaigns. You will become a part of our dynamic team and accompany us in our journey to build games that are played by millions.
responsibilities:
-
Manage and optimize marketing campaigns and run initiatives end-to-end on all user acquisition channels
-
Work closely with 3rd parties such as Facebook, Google, DSPs, ad networks, etc.
-
Deliver new approaches based on the continuous A/B test results
-
Identify key growth opportunities by analyzing ads' performance
-
Propose and implement successful optimization strategies, and solutions based on data
-
Collaborate with the creative team to provide insight and help to produce new key creatives
requirements:
-
University degree preferably in Engineering, Statistics, or Economics
-
Data-obsession with excellent MS Excel skills
-
Experience with mobile advertising channels and marketing campaigns (Mobile game experience is a plus)
-
Expertise with marketing measurement tools such as Appsflyer or Adjust
-
Experience using tools such as Firebase, BigQuery, Looker, Tableau
-
Strong problem-solving and analytical skills
-
A team player with excellent communication skills
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