Associate Manager, Sponsorship Marketing Sales

undefined ago • 2-4 Years • Marketing

Job Summary

Job Description

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. The Associate Manager, Sponsorship Marketing Sales will drive revenue to the Salesforce Marketing organization through strategic sponsorships with regional ecosystem partners. This role involves creating, selling, negotiating, closing, and executing world-class sponsorships across various marketing offerings like events, content, and media, working closely with internal stakeholders to position Salesforce as an industry leader.
Must have:
  • Represent Salesforce as a global software, cultural, and thought-leading brand.
  • Work cross-functionally with Strategic Events and executive sponsors.
  • Develop strong relationships with regional Alliances stakeholders.
  • Own the sales process from prospecting to deal close.
  • Build and maintain deep, long-lasting relationships with sponsor decision-makers.
  • Drive ongoing value through upsells and renewals.
  • Develop sales material narrative and pitch to client decision-makers.
  • Structure deals, negotiate terms, close, and execute contracts.
  • Project manage delivery of sold sponsorships.
  • Manage complete programs from execution to delivery.
  • Leverage rate cards and asset valuations to structure and price deals.
  • Successfully negotiate and close deals to meet revenue goals.
  • Ideate, build, and package 360-degree solution-based sponsorships.
  • Work with strategy team to create and deliver sponsorship recaps.
  • Travel frequently to support onsite execution.
  • Ensure a best-in-class partner experience.
  • Working knowledge of the Salesforce partner ecosystem.
  • Strong attention to detail.
  • Project management experience.
  • Demonstrated ability to present to leadership.
  • Strong presentation-building skills.
  • Demonstrated ability to build consensus across diverse teams.
  • Ability to develop and maintain external relationships with senior leaders.
  • Ability to manage and organize a significant pipeline.
  • Report on pipeline progress to leadership.
Good to have:
  • Experience with Sales Cloud

Job Details

About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

The Associate Manager, Sponsorship Marketing Sales will drive revenue to the Salesforce Marketing organization through strategic sponsorships between Salesforce and regional ecosystem partners. Sponsorships will run across the Salesforce marketing portfolio of offerings, including but not limited to in-person and digital events, content, media, and more. The Associate Manager will work closely with the Sponsorship Marketing team, and cross-functionally with appropriate internal stakeholders to create, sell, negotiate, close, and execute world-class sponsorships that will further position Salesforce as a leader in the industry.

Roles & Responsibilities

  • Represent Salesforce as a global software, cultural, and thought-leading brand to create high-impact ways for our ecosystem partners to activate with us.
  • Work cross-functionally with Strategic Events and executive sponsors to understand client needs, objectives, etc.
  • Develop strong relationships with regional Alliances stakeholders to ensure priority partners are represented at key events.
  • Own the sales process from prospecting to deal close, building and maintaining deep, long-lasting relationships with key sponsor decision-makers & senior leaders to drive ongoing value through upsells and renewals.
  • Develop sales material narrative, pitch to client decision-makers, structure deals, negotiate terms, close, and work with legal to execute contracts.
  • Project manage the delivery of all elements of your sold sponsorships in collaboration with the execution arm of the Sponsorship Marketing team and occasionally manage complete programs from execution to delivery.
  • Leverage established rate cards and asset valuations to structure, price, successfully negotiate, and close deals that help meet or exceed revenue and key account goals.
  • Ideate, build, and package 360-degree solution-based sponsorships based on a client’s needs, objectives, and feedback in collaboration with the strategy team.
  • Work with the strategy team to create and deliver sponsorship recap/proof of performance presentations and measurement reports.
  • Travel frequently to support onsite execution and ensure a best-in-class partner experience.

Qualifications

  • 2–4+ years of relevant work experience (sponsorship sales, account management, project management, or similar field).
  • Self-motivated individual capable of working in a fast-paced, dynamic environment.
  • Proven experience effectively working with teams across multiple departments, time zones, and functions.
  • Strong attention to detail and project management experience.
  • Working knowledge of the Salesforce partner ecosystem.
  • Experience with Sales Cloud is a plus.
  • Demonstrated ability to present to leadership and strong presentation-building skills.
  • Demonstrated ability to build consensus across diverse teams.
  • Dynamic, self-assured demeanor that thrives in a successful team.
  • Proven track record of success in a fast-paced, sometimes frenetic environment.
  • Can-do, positive, and inspiring attitude.
  • Innovative and creative thinker.
  • Ability to develop and maintain external relationships with senior leaders.
  • Ability to manage and organize a significant pipeline and report on progress to leadership.
  • Experience will be evaluated based on alignment to the core competencies for the role (e.g. extracurricular leadership roles, military experience, volunteer work, etc.)

Unleash Your Potential

When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.

Accommodations

If you require assistance due to a disability applying for open positions please submit a request via this Accommodations Request Form.

We are a recognised Disability Confident member under the UK Government Disability Confident employer scheme. We are committed to providing an inclusive recruitment process and will offer an interview to disabled applicants who meet the essential criteria for the role. Applicants are welcome to opt-in to the interview scheme as part of the application process. If you would like to apply under the scheme, please click the link to the Accommodations Request Form above and scroll to the UK Disability Confident Scheme section within the form.

Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.

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About The Company

We're Salesforce, the Customer Company, inspiring the future of business with AI + Data + CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing wellanddoing good – you've come to the right place.

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