Binance Accelerator Program - Campaign Operations
1 Year ago • All levels
Operations
Job Description
Binance, a global blockchain company, offers an Accelerator Program for early-career talent to gain immersive experience in the Web3 space. Participants will experience life at Binance, understand the leading blockchain ecosystem, and focus on networking and development to build transferable skills. The role involves supporting digital marketing strategies, including online user activities, promotions, and campaigns. Responsibilities include collaborating with internal teams for campaign setup, analyzing data for performance optimization, conducting quality assurance for active campaigns, and cooperating with various teams to improve user experience by addressing friction points and introducing solutions for a seamless customer journey.
Good To Have:
- Additional languages are an advantage
- Relevant experience in digital marketing
- Prior experience in marketing automation/CRM platforms
Must Have:
- Support developing and implementing digital marketing strategies
- Collaborate with internal teams on campaign setup
- Analyze data for campaign enhancement
- Conduct quality assurance for active campaigns
- Cooperate with teams to improve user experience
- Current undergraduate/graduate student or fresh graduate in Business Majors
- Fluency in English
- Passion and deep understanding of crypto and blockchain
Binance is the global blockchain company behind the world’s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money.
Are you looking to be a part of the most influential company in the blockchain industry and contribute to the crypto-currency revolution that is changing the world?
About Binance Accelerator Program
Binance Accelerator Program is a concise fixed-term program designed for Early Career Talent to have an immersive experience in the rapidly expanding Web3 space. You will be given the opportunity to experience life at Binance and understand what goes on behind the scenes of the worlds’ leading blockchain ecosystem. Alongside your job, there will also be a focus on networking and development, which will expand your professional network and build transferable skills to propel you forward in your career. Learn about BAP Program HERE
Who may apply
Current university students and recent graduates
Responsibilities
- Support developing and implementing digital marketing strategies, encompassing online user activities, promotions, and campaigns
- Collaborate with internal teams, providing support in devising and setting up campaigns
- Analyze data results to generate insights for campaign enhancement and performance optimization
- Undertake quality assurance (QA) responsibilities for all active campaigns, monitoring and ensuring adherence to established guidelines, industry best practices, and organization standards
- Engage in active cooperation with various teams across the company to continuously improve user experience by identifying and addressing points of friction
- Introduce solutions to provide seamless journey for our customers
Requirements
- Current undergraduate / graduate student or fresh graduate in Business Majors
- Fluency in English is required to be able to coordinate with overseas partners and stakeholders. Additional languages would be an advantage
- Passion and deep understanding of crypto and blockchain industries
- Preferably relevant experience in digital marketing (strategy and/or lifecycle)
- Preferably prior experience in implementing marketing automation and/or CRM platforms such as Braze, Salesforce Marketing Cloud, Hubspot, or similar systems
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