Business Development Manager, Influencer Marketing

1 Year ago • All levels • Marketing

Job Details

CJ is supercharging our influencer marketing efforts for our CJ Influence team by hiring a Business Development Manager for the team- new position!

The Business Development Manager, Influencer role will play a key part in scaling a critical growth vertical for CJ's business. The CJ Influencer practice has driven significant growth since it's inception. The BD Manager role will be crucial to build the opportunity pipeline to continue that trajectory.

With a focus on expanding our reach and revenue growth, this role must be knowledgeable of the Influencer Marketing industry. They will be responsible for the long-term development of the sales pipeline while maintain a strong close rate.

What will you be doing:

  • Grow our business by developing and executing an aggressive client acquisition sales strategy for influencer marketing services and solutions.
  • Have a flexible approach that aligns with ever evolving client needs.
  • Identify, develop and close new business opportunities across a variety of brand verticals.
  • Partner with account and strategy teams to help clients solve problems.
  • Leverage proven results, insights and data to inspire investment.
  • Quarterback development of proposals and pitches from the client/prospect perspective to ensure relevance, impact, value and compelling business cases.
  • Maintain strong relationships with existing clients by upselling, renewing, and expanding accounts.
  • Identify and develop opportunities to expand our services and solutions among sister agencies within Publicis Groupe.
  • Understand our competitors' services and selling techniques and be able to effectively compete and sell against them.
  • Identify client decision makers and build strong relationships that provide opportunities for our services and solutions.
  • Stay up to date with social media marketing, influencer marketing, and performance marketing, and develop relevant POVs that engage clients and enhance our competitiveness.
  • Work well in a self-directed environment, adapt and work efficiently in a rapidly changing dynamic environment and a willingness to be an active participant within a team.

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About The Company

Founded in 1926 by Marcel Bleustein-Blanchet, today Publicis Groupe is the second largest communications group in the world and a leader in marketing, communication, and digital business transformation, led by Arthur Sadoun, the third CEO in its history.


Publicis Groupe is positioned at every step of the value chain, from consulting to execution, combining marketing transformation and digital business transformation. Publicis Groupe is a privileged partner in its clients’ transformation to enhance personalisation at scale. The Groupe relies on ten expertise concentrated within four main activities: Communication, Media, Data and Technology. Through a unified and fluid organisation, its clients have a facilitated access to all its expertise in every market. Present in over 100 countries, Publicis Groupe employs around 98,000 professionals.


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Website: www.publicisgroupe.com

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