Client Insights Specialist

The Advertising Platform's Data Insights team is seeking a Client Insights Specialist for our App Store ads business! You'll join a new team that evaluates, sources, refines, and presents powerful insights to help our advertising customers get the most value out of their investment in Apple Ads. This team’s data-driven and sophisticated analytical approaches use internal and external data sets to identify key opportunities (e.g., improving advertiser understanding of marketplace dynamics; assisting in design and execution of advertiser experimentation; conducting client pilots for new insights; analyzing unique, client-specific opportunities). In this role, you will identify the right metrics and work with our external-facing sales team to articulate strong narratives to our customers. As such, this individual needs the right analytical skill, storytelling prowess, and cross-functional experience. This individual will: - Highlight themes of insights which will have the most impact and pilot new insights - Use sophisticated data analytics and statistical methodologies to extract impactful insights, piloting new metrics across a breadth of strategic clients with the goal of furthering their business goals - Develop the appropriate positioning and pitch framework to share key findings with various senior marketing, user acquisition, data science and C-suite customer personas, sometimes challenging preconceived notions about app advertising - Measure and track the impact of client interactions and classes of insights on advertiser performance and spend - Ensure that proposed datasets and insights honor Apple Adsʼ privacy principles - Travel 10-30% of the time (varies by quarter)