Digital Communications Specialist
Job Summary
Job Description
As Roof Stacks, we have been carrying out innovative projects since 2015. We aim to become a global actor in Tourism Systems, Extended Reality (AR/VR), Blockchain Technologies, Game Development, and Financial Technology, which are our areas of expertise. The responsibilities include managing all digital platforms, leading website projects and managing content updates, collaborating with the agency to produce technology-focused and audience-relevant content for social media accounts, developing email marketing strategies and managing campaigns, creating SEO-compliant content, planning, executing, and monitoring digital advertising campaigns, and conducting campaign performance analysis and reporting.
Must have:
- Bachelor’s degree in communications or related field
- Experienced in producing content in tech/software
- Skilled in SEO, digital marketing, and content strategy
- Proficient in Google Analytics, Ads, and marketing tools
- Experienced in B2B communication processes
4 skills required
Job Details
As Roof Stacks, we have been carrying out innovative projects since 2015. We aim to become a global actor in Tourism Systems, Extended Reality(AR/VR), Blockchain Technologies, Game Development, and Financial Technology, which are our areas of expertise.
We focus on creating a difference with the technologies we develop and designing the future. In addition to our central office in Ataşehir/İstanbul, we have branches in Antalya and Elazığ in Turkey.
We have strengthened our position in the global market by opening a new office in Austin, USA, which hosts world technology giants from all over the world.
Responsibilities:
- Managing all digital platforms; overseeing workflows of digital agencies and other third parties
- Leading website projects and managing content updates
- Collaborating with the agency to produce technology-focused and audience-relevant content for social media accounts; taking necessary actions to increase engagement
- Developing email marketing strategies and managing campaigns
- Creating SEO-compliant content and ensuring coordination between the digital agency and web development team
- Planning, executing, and monitoring digital advertising campaigns
- Conducting campaign performance analysis and reporting
What We’re Looking For:
- Bachelor’s degree in communications, new media, or a related field, with 6–8 years of relevant experience
- Passionate about the technology/software industry and experienced in producing content in this field
- Skilled in SEO, digital marketing, and content strategy
- Proficient in Google Analytics, Google Ads, Meta Business Manager, and email marketing tools
- Experienced in B2B communication processes and/or in the technology or software industry
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