AppLovin makes technologies that help businesses of every size connect to their ideal customers. The company provides end-to-end software and AI solutions for businesses to reach, monetize and grow their global audiences. For more information about AppLovin, visit: www.applovin.com
.
To deliver on this mission, our global team is composed of team members with life experiences, backgrounds, and perspectives that mirror our developers and customers around the world. At AppLovin, we are intentional about the team and culture we are building, seeking candidates who are outstanding in their own right and also demonstrate their support of others.
Fortune recognizes AppLovin as one of the Best Workplaces in the Bay Area, and the company has been a Certified Great Place to Work for the last four years (2021-2024). Check out the rest of our awards HERE
.
As the Director of Marketing, Growth, you will oversee and integrate all facets of our performance marketing strategy and execution, ensuring seamless alignment across multiple verticals, including branding, demand generation, content, product marketing, and digital strategy. This role requires a dynamic leader with a strategic vision, technical acumen, and a collaborative approach to drive impactful outcomes across the organization.
Working closely with cross-functional teams, you will ensure performance marketing initiatives support and enhance broader company goals. Your focus will be on improving operational efficiency, optimizing creativity, streamlining processes, and providing data-driven insights to support strategic decisions. Efforts will center on amplifying the brand and driving growth.
KEY RESPONSIBILITIES:
Performance Marketing Strategy and Leadership :
Technical and AI-Driven Marketing Focus:
Operational Excellence and Performance:
KEY QUALIFICATIONS:
Educational background:
Degree/Minor in Computer Science (Mathematics, Physics) or self taught in SQL/Python
Experience:
Technical Skills:
BONUS POINTS:
AppLovin provides a competitive total compensation package with a pay for performance rewards approach. Total compensation at AppLovin is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Depending on the position offered, equity, and other forms of incentive compensation (as applicable) may be provided as part of a total compensation package, in addition to dental, vision, and other benefits.