Partner Communications Manager, Digital

The Partner Communications Manager, Digital is responsible for driving marketing innovation and raising the creative bar with indirect Channel Partners whilst upholding the integrity of the Apple brand. Key responsibilities include: Drive innovative partner strategies and impactful creative work for Apple products and services through a deep understanding of the Apple brand, our partner’s brands, commercial priorities, market trends and challenges. Work across the global organization to understand both macro and comms trends for Apple product and services. Synthesize learnings into insights to drive optimization of future advertising, digital and in-store efforts, internally and externally with partners. Help Partners manage and optimize customer relationships using CRM systems and tools to improve customer engagement, satisfaction, and retention, by implementing CRM strategies, defining metrics and measurement frameworks, analyzing data, and generating insights. Collaborate extensively across many teams, internationally and locally, both internally at Apple and externally with partners such as Carriers, Retailers, Banks, SMB’s and Enterprise Resellers, Media Content Providers and more. Inspire and contribute to the large global network of Geo (global) Partner Communications Managers, sharing best practices, findings and case studies.