Senior Planner

The Senior Planner will drive the efficiency and effectiveness of paid media activities. This includes implementing, coordinating, monitoring, and optimizing the entire process. The role involves researching media opportunities and marketing trends, reporting on business performance against KPIs, and providing actionable recommendations. The Senior Planner will launch multichannel campaigns, troubleshoot issues, collaborate with the head of bought media and account managers to develop digital marketing strategies, maintain knowledge of media technology and analytic tools, and report on performance trends, offering insights. This role is crucial for developing cohesive digital marketing strategies and maintaining a strong understanding of media technology.