VP of Growth - Mexico & Colombia

2 Months ago • 8 Years +

Job Summary

Job Description

Insider, a B2B SaaS company, is seeking a VP of Growth for Mexico & Colombia. This role involves leading country business, establishing Insider as a market leader, and focusing on client retention by building trusted advisor relationships to grow Customer Lifetime Value. The VP will recruit and manage staff, communicate customer needs to product teams, identify new business opportunities, establish strategic partnerships, and own the business plan for Mexico and Colombia. Responsibilities also include monitoring market conditions, formulating strategies, managing all regional operations (profit, revenue, quality targets, recruitment), developing C-level relationships with key accounts, acting as a liaison between head offices and Latam offices, and representing Insider at industry events. The ideal candidate will have a minimum of 8 years of enterprise sales experience in SaaS, Digital Marketing, or E-commerce, and at least 4 years of management experience.
Must have:
  • Minimum 8 years enterprise sales experience in SaaS/Digital Marketing/E-commerce
  • Minimum 4 years management experience leading enterprise sales teams
  • Proven success in an impact-driven growth role, preferably with high-growth SaaS
  • Track record of signing enterprise clients and exceeding quotas
  • Extensive portfolio in retail, travel, finance, etc.
  • Strong network in Digital, SEO, SEM agencies
  • Strong knowledge of local e-commerce
  • Ability to build strong executive-level relationships
  • Multi-faceted, adaptable, handling strategy and operations
  • Persuasive and inspiring communication skills
  • Self-motivated tech enthusiast
  • Caring attitude towards clients
  • Superior project and time management skills
  • Ability to work cross-functionally in a fast-paced startup
  • High emotional intelligence
  • University degree in Business, Marketing, or related fields
  • Previous experience with travel, e-commerce, retail industries is a plus
  • Base in Mexico City or Bogota preferred, with travel ability
Perks:
  • Challenging, Rewarding, Exciting, Fast-paced, Intense work environment
  • Family-like team culture
  • Flat hierarchies for maximum impact
  • Opportunities to broaden scope of responsibility and horizon
  • Curiosity and willingness to step outside comfort zone for learning
  • Belief that hard work beats talent
  • Mutual support, teaching, and learning within the team
  • World-class performance is a byproduct of an empowered, well-trained, happy team
  • Positive and solution-oriented mindset
  • Equal opportunity and zero-discrimination workplace
  • Embrace diversity

Job Details

Before jumping in on all the information about the role and what you can bring to the table, let us introduce ourselves real quick.

About us

We are Insider, a B2B SaaS company that drives growth for its clients around the world. How are we achieving this? We are the #1 AI-native platform for Customer Experience and Marketing—offers marketers a single platform to deliver unique experiences per person, drive profitable growth, and unleash peak productivity and efficiency. Our platform connects data across channels, predicts future behavior with AI, and individualizes experiences from a single platform.

We have just celebrated our $500M Series E funding round, led by General Atlantic. Before this, we’ve unlocked unicorn status following our Series D round. We are backed by top-notch investors, including Sequoia Capital, QIA, Riverwood, and Endeavor Catalyst, and trusted by 1200+ brands from high-growth startups to the most prestigious Fortune 500 companies such as Samsung, Coca-Cola, Nike, L’Oreal, Singapore Airlines, Virgin, Nestle, Nissan, Lenovo, Puma, IKEA, Allianz, Dominos, CNN, and the list goes on.

Having unlocked unicorn status, Insider was congratulated for becoming one of the only woman-founded, women-led B2B SaaS unicorns in the world, to achieve $200M in CARR (Committed Annual Recurring Revenue). Insider was named a leader in The Forrester Wave for Cross-Channel Campaign Management 2021, and Leader in the IDC MarketScape: Worldwide Omnichannel Marketing Platforms for B2C Enterprises 2023 Assessment. The company has been recognized in The Top 1% of all software companies worldwide in G2’s 2024 Software Awards, and named in The Top 10 Best Software Products with the most #1 rankings alongside other software legends like Google, Zoom, and Monday.com. According to G2’s Spring’24 reports. Insider is also the #1 G2 Leader in 6+ categories, including Customer Data Platforms (CDP), Personalization Engines, Personalization Software, Mobile Marketing, Customer Journey Analytics, and e-commerce Personalization.

When our team founded Insider, they not only sought to create a product company but also to build the most socially progressive technology community in the world. Through our corporate social responsibility initiatives like 100Projects SheCodes, SheLeads, and SheMarkables, our community has committed to scaling its impact into our communities across 27+ countries, spearheading transformative projects in areas such as health, education, farming, animal rights, and increasing the proportional representation of women in STEM careers. 

Behind all these achievements, there is an exceptionally talented and passionate team across 27+ countries that moves fast and agile, creates cutting-edge products, and focuses on making an impact. If you want to join us on this journey, just keep reading.

First things first: What is this role about?

You’re probably expecting an eye-catching, mesmerizing job description that will sweep you off your feet, flavoured with the coolest startup jargons. After all, we’re a company backed by Sequoia, the world’s most prestigious VC known for their investment in Facebook, Instagram, Whatsapp and the like, with an awarded woman CEO and a team across the globe that takes the word “diversity” very seriously. We are a community of entrepreneurs, with a strong and innovative product culture, and a differentiated product that attracts big logos. Our go-to-market strategy has been proven in 19 markets already. But that’s exactly why we think that nothing says more than the real experience. We’re underdogs who believe in the power of actions more than anything. Our country managers are conversation starters, network builders, and noise makers. Being a part of our business development team requires a great sets of skills, such as relationship building, consulting, strategic thinking, and creating a robust sales pipeline. So we asked our current country managers to tell us what their day-to-day is really like and, in a nutshell, this is what they told us.

What we expect from you

  • Minimum 8 years of proven experience in enterprise sales in a SAAS, Digital Marketing, or E-commerce company
  • Minimum 4 years of management experience, leading a team of enterprise sales and customer success executives
  • Demonstrated success in an impact-driven role directing the growth of a business., preferably with a high-growth, enterprise SaaS company
  • A track record of signing new enterprise-level clients and exceeding quotas with excellent prospecting skills
  • Extensive portfolio within the retail, travel, finance and other industries as well as a network of Digital, SEO and SEM agencies and strong knowledge of local e-commerce is a must
  • Show us that “you’ve got what it takes” to collaborate and build strong relationships with customers, especially at the executive level; ability to interact at all levels of an organization
  • Multi-faceted and adaptable: you are able to handle high-level strategy planning without sacrificing day-to-day operations, and are not scared of getting your hands dirty
  • Proven oral and written communication abilities; you’re known to be the a persuasive and inspiring person
  • Be a self-motivated and savvy tech bug, always in search for savvy solutions and ideas to improve our relationship with our clients
  • Cherish one of our core ethos: care. You’ll need to care for our clients and make sure they feel at home with our products and our around the clock support
  • Superior project and time management skills. And a keen eye for detail!Passion for testing, measuring and improving outreach and follow up effectiveness
  • The ability and flexibility to work cross-functionally in a fast-paced startup environment as well as high emotional intelligence
  • A university degree in Business, Marketing, or related fields. Previous experience with travel, ecommerce and retail industries are a big plus!
  • Base in Mexico City or Bogota preferred, with ability to travel as needed.

Responsibilities:

  • Lead the country business and establish Insider as the market leader in this competitive market environment
  • Focus on retention of clients by establishing a consultative and trusted adviser relationship that focuses on growing Customer Lifetime Value for our clients.
  • Maintain a working knowledge of all other Insider products/services, competitive product lines, differentiators and industry trends through self-education and Insider's resources.
  • Recruit and manage staff including performance monitoring, mentoring, and training.
  • Communicate the needs of the customers, along with feedback to the relevant Product Management Team and identify new business opportunities and capitalize on them
  • Establish strategic partnerships to grow the business
  • Own the business plan of Insider - Mexico and Colombia
  • Monitor the market conditions and formulate strategies in order to establish and grow the business and effectively implement those strategies via clear goals and objectives.
  • Manage all operations within the region. Including taking responsibility for profit, revenue, quality targets, and recruitment.
  • Develop and maintain C-level relationships with the key accounts.
  • Act as a liaison between the Head Offices (London & Singapore) and the Spanish Latam offices.
  • Participate and represent Insider in Industry trade events and other marketing initiatives.

Hold on! Life’s a two-way road! Here’s what you’ll enjoy while spending time with us (perks, anyone?)

Challenging. Rewarding. Exciting. Fast-paced. Intense.

We work together as a family to build this company. Everyone is expected to act as an owner and to grow fast. We are a small and fast growing team from across the world and keep flat hierarchies for maximum impact. We are energized by broadening our scope of responsibility & horizon, are curious, and love stepping outside of your comfort zone because we know that this is how we will learn the fastest. We know that hard work beats talent - an Insider combines both. We help each other, teach each other, and learn from each other. We believe that world-class performance is a byproduct of an empowered, well-trained, and happy team. We think positive and have a solution-oriented mindset - a problem is an opportunity to be explored.

Reach out if you find yourself in this culture regardless of whether there is a relevant job posting right now - if there is a fit we want to get to know you. Be part of the journey!

We provide equal opportunity in a zero-discrimination workplace and not just welcome but also embrace everyone without regard to sex, race, color, nationality, religion, gender identity, sexual orientation, disability status, citizenship, or marital status.

Please follow Insider on LinkedIn, Instagram, Youtube, and Medium!

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