Associate Director, Social and Community

OUR STORY

Quince was started to challenge the existing idea that nice things should cost a lot. Our mission was simple: create an item of equal or greater quality than the leading luxury brands and sell them at a much lower price.

OUR VALUES

• Customer First. Customer satisfaction is our highest priority.
• High Quality. True quality is a combination of premium materials and high production standards that everyone can feel good about.
• Essential design. We don’t chase trends, and we don’t sell everything. We’re expert curators that find the very best and bring it to you at the lowest prices.
• Always a better deal. Through innovation and real price transparency we want to offer the best deal to both our customers and our factory partners.
• Environmentally and Socially conscious. We’re committed to sustainable materials and sustainable production methods. That means a cleaner environment and fair wages for factory workers.

OUR TEAM AND SUCCESS

Quince is a retail and technology company co-founded by a team that has extensive experience in retail, technology and building early stage companies. You’ll work with a team of world-class talent from Stanford GSB, Google, D.E. Shaw, Stitch Fix, Urban Outfitters, Wayfair, McKinsey, Nike etc.

About the Role

We’re looking for a sharp, culturally fluent, and creatively strategic Associate Director of Social & Community to lead the development and execution of Quince’s organic presence across all platforms — from Instagram and TikTok to Reddit and Facebook Groups.

This role is responsible not only for day-to-day performance, but for evolving Quince’s social strategy as a brand engine: driving engagement, strengthening community ties, showcasing our collaborations, and amplifying our IRL presence. You’ll manage and grow the social team, collaborate with creative and influencer partners, and ensure Quince shows up in a way that is relevant, human, and distinctly our own.

You’ll work closely with the Head of Partnerships & Collaborations to bring capsules and cultural moments to life socially, and with the Associate Director, Events & Sponsorships to translate in-person experiences into content that extends reach and resonance.

What You’ll Do

• Own the vision and strategy for organic social at Quince — driving growth, engagement, and brand storytelling
• Lead and mentor a high-performing team across social platforms (Instagram, TikTok, Pinterest, YouTube Shorts), branded content, Reddit, and Facebook Groups
• Develop a robust, data-informed channel strategy that ladders into brand goals, seasonal campaigns, and product launches
• Oversee all social content planning across evergreen, editorial, and launch moments — ensuring Quince’s voice remains elevated, insider-friendly, and trend-aware
• Collaborate with Head of Partnerships & Collaborations to amplify brand and creator collabs through original, high-impact content
• Partner with Head of Events & Sponsorships to build content loops before, during, and after experiential activations (e.g., pop-ups, F1, Modernism Week)
• Align closely with Influencer Marketing to maximize the impact of branded content and UGC — bridging organic and paid
• Lead the strategy and editorial calendar for Facebook Groups and Reddit, driving conversation and integrating community feedback
• Track and share weekly/monthly performance insights and industry trends with the broader brand and exec team
• Stay ahead of evolving platforms, algorithms, formats, and creator behavior — ensuring Quince stays at the forefront of social storytelling

What You Bring

• 6-8 years of social media or brand marketing experience, with proven leadership
• Track record of building and scaling social channels and communities for lifestyle brands
• Deep understanding of what makes content work on each platform — and how to differentiate in a crowded space
• Experience partnering across departments and translating collabs, events, and launches into social-first moments
• A refined creative eye and strong copy instincts — you know how to make a brand feel consistent and exciting
• Familiarity with Reddit, Facebook Groups, and Discord as community tools
• Strategic thinker, proactive executor, collaborative partner